Outdoor Retailer PostShow - Summer 2019 - 38

Ideas

R E S E A R C H

ƒSummer Market drew more

than 23,500 attendees, hailing
from Colorado to Chile, to the
Colorado Convention Center.

"Our brand is about making
connections and having a twoway conversation. It's about
building relationships, and the
Show is a great way to build
those relationships with a lot
of different audiences."
-Nancy Blanchard, Director of
Marketing, Fjällräven North America

"I hope the Show continues
to blossom. It's not just a
trade show, really. It's
more of a gathering place
of like-minded, inspiring
people."
-Dave Rosenberger, Vice President
Element Sales, Americas

The Summer Market 2019
Post-Show Report

Dig into the numbers and attendee impressions from another successful
show in Denver. By the Outdoor Retailer staff

"It's pretty awesome to be able
to meet founders of companies and talk to the marketing
teams of our biggest partners.
My role is to work the floor
and have those in-depth
industry conversations that
you just can't have over the
phone or via email."
-Lisa Lamberson, Mountain Sports
Flagstaff

INVESTING
IN THE
INDUSTRY
INVESTING
IN
THE
INDUSTRY
INVESTING
IN THE
INDUSTRY

THE NUMBERS

Florida Trail Association
Ice Age Trail
IceAlliance
Age Trail Alliance
Ice Age Trail Alliance

Trail
Running
Association
Lowe Mountain
American
Trail
Running Association
LoweFoundation
Mountain Foundation
Cornell
LabAmerican
of
Ornithology
Power
Past Jeff
Impossible
American
Trail
Running
Association
Jeff Lowe
MountainJeff
Foundation
Cornell Lab
of
Ornithology
Power Past
Impossible
Big City Mountaineers
Leave and
No Trace
Center
for Center
Outdoor
Ethics
Big City Mountaineers
Leave
Trace
2019 Trail
The American Alpine ClubSUMMER MARKETFlorida
Florida
Trail
Association
Public
Waters
Big City
Mountaineers
Leave
NoLands
Trace Center
forNo
Outdoor
Ethics for Outdoor Ethics
Association
Public Lands
and
Waters

38

/

American Hiking Society

Boy ScoutsBoy
of America
National
Day
/ Clean Trails
National
CleanUp
IceAlliance
AgeBoy
Trail
Alliance
Rocky
Mountain
Field CleanUp
Institute
Scouts
of America Scouts of America
National
CleanUp
Day
/ Clean
Trails Day / Clean Trails
Ice Age Trail
Rocky Mountain
Field Institute

S COT T M A R T I N

ABOUT

THE NUMBERS

The American Alpine Club
American Hiking
Society
American
Hiking Society
American Hiking Society

ABOUT

Summer Market 2019 welcomed over
INVESTING IN THE INDUSTRY
23,500 attendees and 1,400 exhibiting
"To have one of the largest
brands to its second year in Denver. The
growing demographics
Your investment in Outdoor Retailer is an
outdoor community came together to
in the United States involved
investment in the outdoor and snowsports
connect, build relationships, kick off the
in this industry is going
industries.
We give
more
than
20
percent
summer buying season, and discover
all
Outdoor
Retailer
invests
more
than
20%
of
our
topline
revenue
directly
back
into
the into
industry
not
only
impact
how
Outdoor
Retailer
invests
more
than
20%
of
our
topline
revenue
directly
back
the industry
Outdoor Retailer invests
more
than revenue
20% of our
topline revenue directly backto
into
the
industry
of our
topline
to organizations
that's new in outdoor gear. The Showassociations that
people do business but also
recreation.
that outdoor
support
outdoor
recreation.
andsupport
associations
that
support
outdoor and
support
outdoor
recreation.
the narrative around how
celebrated people, brands, andassociations
organi- thatassociations
snowsports recreation. We also donate
people
go outside and why
zations making an impact in the indusbooth
space
atindustry
each
of our
shows
to non20%
of
our
topline
revenue
directly
back
into
the
through
organizations
and
20%
of
our
topline
revenue
directly
back
into
the
industry
through
organizations
and
they
go outside."
try at the Outdoor Retailer Inspiration
profits with nationwide influence.
-Bianca
Garcia,
Latino Outdoors
Awards, and the exhibitor list included
largest
platform.
largest
platform.
more than 250 new brands, aslargest
well as
platform.
"You can look at 15 different
a record number of nearly 100 brands
fl
eeces in two days and really
in Venture Out. The Show also made
pick
out the two best. And you
new strides in sustainability efforts, and
can't
help but see new stuff as
through partnerships was able to elimiyou're walking around. You
nate the sale of single-use plastic bottles
always find a few gems."
and provide more than 170 water refi
ll ACA | Canoe--SUP
Kayak
- SUP - Raft
- Rescue
Cornell LabCornell
of Ornithology
| Canoe
- SUP
- Raft - Rescue Cornell Lab
of Ornithology
ACA | Canoe - KayakACA
- Raft- -Kayak
Rescue
of Ornithology Lab
-Will Hutchinson, Proof Lab
stations in the convention center.
The American
ClubAlpine Club
Florida Trail
Association
TheAlpine
American
Florida
Trail Association



Outdoor Retailer PostShow - Summer 2019

Table of Contents for the Digital Edition of Outdoor Retailer PostShow - Summer 2019

Outdoor Retailer PostShow - Summer 2019
Contents
Sound Bites
Headlines
Portraits
Big Picture
Marketing
Research
Womxn Built This
Gear Awards
Sustainability
In the Aisles
Best Booth Awards
The Life
The Scene
Bark Page
Outdoor Retailer PostShow - Summer 2019 - Outdoor Retailer PostShow - Summer 2019
Outdoor Retailer PostShow - Summer 2019 - Cover2
Outdoor Retailer PostShow - Summer 2019 - 1
Outdoor Retailer PostShow - Summer 2019 - Contents
Outdoor Retailer PostShow - Summer 2019 - 3
Outdoor Retailer PostShow - Summer 2019 - 4
Outdoor Retailer PostShow - Summer 2019 - 5
Outdoor Retailer PostShow - Summer 2019 - Sound Bites
Outdoor Retailer PostShow - Summer 2019 - 7
Outdoor Retailer PostShow - Summer 2019 - Headlines
Outdoor Retailer PostShow - Summer 2019 - 9
Outdoor Retailer PostShow - Summer 2019 - 10
Outdoor Retailer PostShow - Summer 2019 - 11
Outdoor Retailer PostShow - Summer 2019 - 12
Outdoor Retailer PostShow - Summer 2019 - 13
Outdoor Retailer PostShow - Summer 2019 - 14
Outdoor Retailer PostShow - Summer 2019 - 15
Outdoor Retailer PostShow - Summer 2019 - Portraits
Outdoor Retailer PostShow - Summer 2019 - 17
Outdoor Retailer PostShow - Summer 2019 - 18
Outdoor Retailer PostShow - Summer 2019 - 19
Outdoor Retailer PostShow - Summer 2019 - 20
Outdoor Retailer PostShow - Summer 2019 - 21
Outdoor Retailer PostShow - Summer 2019 - 22
Outdoor Retailer PostShow - Summer 2019 - 23
Outdoor Retailer PostShow - Summer 2019 - 24
Outdoor Retailer PostShow - Summer 2019 - 25
Outdoor Retailer PostShow - Summer 2019 - 26
Outdoor Retailer PostShow - Summer 2019 - 27
Outdoor Retailer PostShow - Summer 2019 - 28
Outdoor Retailer PostShow - Summer 2019 - 29
Outdoor Retailer PostShow - Summer 2019 - 30
Outdoor Retailer PostShow - Summer 2019 - 31
Outdoor Retailer PostShow - Summer 2019 - 32
Outdoor Retailer PostShow - Summer 2019 - 33
Outdoor Retailer PostShow - Summer 2019 - Big Picture
Outdoor Retailer PostShow - Summer 2019 - 35
Outdoor Retailer PostShow - Summer 2019 - Marketing
Outdoor Retailer PostShow - Summer 2019 - 37
Outdoor Retailer PostShow - Summer 2019 - Research
Outdoor Retailer PostShow - Summer 2019 - 39
Outdoor Retailer PostShow - Summer 2019 - 40
Outdoor Retailer PostShow - Summer 2019 - 41
Outdoor Retailer PostShow - Summer 2019 - Womxn Built This
Outdoor Retailer PostShow - Summer 2019 - 43
Outdoor Retailer PostShow - Summer 2019 - Gear Awards
Outdoor Retailer PostShow - Summer 2019 - 45
Outdoor Retailer PostShow - Summer 2019 - 46
Outdoor Retailer PostShow - Summer 2019 - 47
Outdoor Retailer PostShow - Summer 2019 - Sustainability
Outdoor Retailer PostShow - Summer 2019 - 49
Outdoor Retailer PostShow - Summer 2019 - 50
Outdoor Retailer PostShow - Summer 2019 - In the Aisles
Outdoor Retailer PostShow - Summer 2019 - 52
Outdoor Retailer PostShow - Summer 2019 - 53
Outdoor Retailer PostShow - Summer 2019 - Best Booth Awards
Outdoor Retailer PostShow - Summer 2019 - 55
Outdoor Retailer PostShow - Summer 2019 - The Life
Outdoor Retailer PostShow - Summer 2019 - 57
Outdoor Retailer PostShow - Summer 2019 - The Scene
Outdoor Retailer PostShow - Summer 2019 - 59
Outdoor Retailer PostShow - Summer 2019 - 60
Outdoor Retailer PostShow - Summer 2019 - 61
Outdoor Retailer PostShow - Summer 2019 - Bark Page
Outdoor Retailer PostShow - Summer 2019 - Cover3
Outdoor Retailer PostShow - Summer 2019 - Cover4
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