The Weekly - July 30, 2020 - 14

Outdoor Retailer Online
EVENTS AND EDUCATION
The Virtual Gathering
For three days, Outdoor Retailer Online (ORO) hosted the same
type of breakfasts, panels, demonstrations, and education sessions
that draw so many at the physical show. The Weekly reporters attended and reported on what these events mean to the industry.
And don't fear-all the sessions are recorded. They are available,
and booths are open, at the ongoing ORO show until Aug. 31.

Clockwise from
top left: Angelou
Ezeilo, Jeremiah
Edwards, Kiana
Leveritte, and
Lauren Kim

New Face of the Industry
Is the outdoor industry finally getting serious
about building a diverse and equitable future?
Sessions at Outdoor Retailer Online stressed that
brands must recruit people from all walks of life.
By James Edward Mills
DIVERSITY, EQUITY, AND INCLU-

sion managed to take center
stage at 2020's Outdoor Retailer
Online (ORO). The Day 1 lunchtime gathering titled Thriving
People: Building a Generation of
Diverse Outdoorists & Outdoor
Industry Professionals continued
the industrywide discussion on
how to create a workplace where
everyone is welcome and encouraged to succeed.

As the Outdoor Retailer trade
show shifted to an online-only
format due to the COVID-19
pandemic, the organizers made
a good-faith effort to honor a
promise made back in January.
Along with senior executives of
the Outdoor Industry Association,
Snowsports Industries America,
and Camber Outdoors, OR had
signed on to a statement that
committed the business of outdoor

14 THE WEEKLY / OUTDOOR RETAILER SUMMER 2020

recreation to do a better job on
issues of racial representation. As
the national spotlight cast its glaring beam on the tragic murders of
Black citizens, including Ahmaud
Arbery, Breonna Taylor, and
George Floyd, many attendees of
the digital convention were left to

wonder how outdoor professionals
would address the lack of people
of color among those who work as
both rank-and-file employees and
C-suite managers at major companies and nonprofit organizations.
The hourlong webinar offered
an intimate discussion on the

"IT'S BENEFICIAL TO ENGAGE YOUNG ADULTS AND
COMMUNITIES OF COLOR IN THIS ENVIRONMENTAL SECTOR. HAVING THEM AS PART OF YOUR
BUSINESS REMOVES BLIND SPOTS, INCREASES
MARKET EXPOSURE, KEEPS YOUR ORGANIZATION
RELEVANT, AND GIVES YOU ACCESS TO THESE
BRILLIANT MINDS."
Angelou Ezeilo, Greening Youth Foundation

CO U R T E SY O U T D O O R R E TA I L E R O N L I N E

Angelou
Ezeilo


https://outdoorretaileronline.com/page/58150/on-demand-education-library https://education.outdoorretaileronline.com/view/content/wW56B https://education.outdoorretaileronline.com/view/content/wW56B https://education.outdoorretaileronline.com/view/content/wW56B https://education.outdoorretaileronline.com/view/content/wW56B

The Weekly - July 30, 2020

Table of Contents for the Digital Edition of The Weekly - July 30, 2020

Contents
The Weekly - July 30, 2020 - Cover1
The Weekly - July 30, 2020 - Cover2
The Weekly - July 30, 2020 - Contents
The Weekly - July 30, 2020 - 4
The Weekly - July 30, 2020 - 5
The Weekly - July 30, 2020 - 6
The Weekly - July 30, 2020 - 7
The Weekly - July 30, 2020 - 8
The Weekly - July 30, 2020 - 9
The Weekly - July 30, 2020 - 10
The Weekly - July 30, 2020 - 11
The Weekly - July 30, 2020 - 12
The Weekly - July 30, 2020 - 13
The Weekly - July 30, 2020 - 14
The Weekly - July 30, 2020 - 15
The Weekly - July 30, 2020 - 16
The Weekly - July 30, 2020 - 17
The Weekly - July 30, 2020 - 18
The Weekly - July 30, 2020 - 19
The Weekly - July 30, 2020 - 20
The Weekly - July 30, 2020 - 21
The Weekly - July 30, 2020 - 22
The Weekly - July 30, 2020 - 23
The Weekly - July 30, 2020 - 24
The Weekly - July 30, 2020 - 25
The Weekly - July 30, 2020 - 26
The Weekly - July 30, 2020 - 27
The Weekly - July 30, 2020 - 28
The Weekly - July 30, 2020 - Cover3
The Weekly - July 30, 2020 - Cover4
https://www.nxtbook.com/emerald/outdoorretailer/daily2022_Day3
https://www.nxtbook.com/emerald/outdoorretailer/daily2022_Day2
https://www.nxtbook.com/emerald/outdoorretailer/daily2022_Day1
https://www.nxtbook.com/emerald/outdoorretailer/daily2021_day3
https://www.nxtbook.com/emerald/outdoorretailer/daily2021_day2
https://www.nxtbook.com/emerald/outdoorretailer/daily2021_day1
https://www.nxtbook.com/emerald/outdoorretailer/outdoor-retailer-august-2021
https://www.nxtbook.com/emerald/outdoorretailer/outdoor-retailer-july-2021
https://www.nxtbook.com/emerald/outdoorretailer/outdoor-retailer-june-2021
https://www.nxtbook.com/emerald/outdoorretailer/may_2021
https://www.nxtbook.com/emerald/outdoorretailer/april_2021
https://www.nxtbook.com/nxtbooks/outdoorretailer/march_2021
https://www.nxtbook.com/nxtbooks/outdoorretailer/february_2021
https://www.nxtbook.com/nxtbooks/outdoorretailer/january_2021
https://www.nxtbook.com/nxtbooks/outdoorretailer/december_2020
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https://www.nxtbook.com/nxtbooks/outdoorretailer/postshow2020
https://www.nxtbook.com/nxtbooks/outdoorretailer/daily2020_day3
https://www.nxtbook.com/nxtbooks/outdoorretailer/daily2020_day2
https://www.nxtbook.com/nxtbooks/outdoorretailer/daily2020_day1
https://www.nxtbook.com/nxtbooks/outdoorretailer/preshow2020
https://www.nxtbook.com/nxtbooks/outdoorretailer/2020winter
https://www.nxtbook.com/nxtbooks/outdoorretailer/postshow_summer2019
https://www.nxtbook.com/nxtbooks/outdoorretailer/day3_summer2019
https://www.nxtbook.com/nxtbooks/outdoorretailer/day2_summer2019
https://www.nxtbook.com/nxtbooks/outdoorretailer/day1_summer2019
https://www.nxtbook.com/nxtbooks/outdoorretailer/preshow_summer2019
https://www.nxtbook.com/nxtbooks/outdoorretailer/2019summer
https://www.nxtbook.com/nxtbooks/outdoorretailer/postshow2019
https://www.nxtbook.com/nxtbooks/outdoorretailer/daily2019_day3
https://www.nxtbook.com/nxtbooks/outdoorretailer/daily2019_day2
https://www.nxtbook.com/nxtbooks/outdoorretailer/daily2019_day1
https://www.nxtbook.com/nxtbooks/outdoorretailer/preshow2019
https://www.nxtbook.com/nxtbooks/outdoorretailer/2019winter
https://www.nxtbook.com/nxtbooks/outdoorretailer/2018summer
https://www.nxtbook.com/nxtbooks/outdoorretailer/2018winter
https://www.nxtbook.com/nxtbooks/outdoorretailer/201707
https://www.nxtbook.com/nxtbooks/outdoorretailer/2017summer
https://www.nxtbook.com/nxtbooks/outdoorretailer/2017winter
https://www.nxtbook.com/nxtbooks/outdoorretailer/2016summer
https://www.nxtbook.com/nxtbooks/outdoorretailer/2016winter
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