The Pellucid Perspective - October 2016 - 10
INDUSTRY
SCORECARD
Golf weather impact: September no major surprise;
August utilization slips
S
eptember, for better or worse, played out similar to its '15
counterpart as Golf Playable Hours (GPH) at the national level came in -1% vs. Year Ago (YA), reducing the
Year-to-Date favorability now to +1%. The YtD regional positive/negative breadth ratio swung into the unfavorable zone at
1:2 with 8 regions having favorable weather against 15 regions
with unfavorable weather (the neutral zone regions of +/- 2%
again increased to 22 at the end of September from 19 previously). Looking at YtD weather impact performance by day-
Sep YtD 2016
Month Capacity Rds, % Change vs. YA-3%
-1%
YtD Capacity Rds, % Chng vs. YA
+1%
YtD Up/Down Breadth Ratio
# of Regions Up
# of Regions Down
1:2
8
15
YtD % Utilization Rate (Aug '16)
51%
YtD % Utilization Rate Pt. Chng vs. YA (Aug '16)
0 pts
10 THE PELLUCID PERSPECTIVE
of-week, weather favorability continued to skew to weekdays vs.
weekdays, which invokes a slight headwind to revenue (given
weekday pricing is less favorable to facilities). With 9 months
now in the books and northern climes in the post-Labor Day/
College Football mode, it looks like we're heading to a relatively
flat finish barring something unforeseen on either the positive
or negative (like Matthew) side of the balance point. Pellucid subscribers have a crystal ball into the remaining 3 months
(barring acts of God) because the supporting figures for the
2016 full-year comparative GPH for Total US, the comparison to the 10-year average and the day-of-week breakdowns are
available in the Geographic Weather Impact Tracking report
or Pellucid Publications suite via the Client Login section at
the Pellucid website. Cognilogic facility weather impact subscribers also know these figures for their individual facility (go
to www.pellucidcorp.com to subscribe or for more information;
for information-seekers we'll send you a sample of the '15 1st
half actual results to review).
Rounds demand data for August as published by Golf Datatech reported the monthly figure at -5% vs. YA (ouch!) which
dragged the YtD level down a full point to +1%. Comparing
that result to Pellucid's previously-reported GPH results, we
OCTOBER 2016
http://www.pellucidcorp.com
Table of Contents for the Digital Edition of The Pellucid Perspective - October 2016
The Pellucid Perspective - October 2016
Brother, Can You Spare a Time?
Taylormade Sale: Whatever the Outcome, It’s Likely to Be “unique”
Golf Is Aspirational, So Forget the Usual Suspects
Pope of Slope Providing Blessings for Amateur Golfers
Golf Weather Impact: September No Major Surprise; August Utilization Slips
A Few Rays of Sunshine, but Not Enough Buc(k)s
Tiger, Tiger Burning Out?
The Pellucid Perspective - October 2016 - The Pellucid Perspective - October 2016
The Pellucid Perspective - October 2016 - Brother, Can You Spare a Time?
The Pellucid Perspective - October 2016 - 3
The Pellucid Perspective - October 2016 - 4
The Pellucid Perspective - October 2016 - Taylormade Sale: Whatever the Outcome, It’s Likely to Be “unique”
The Pellucid Perspective - October 2016 - 6
The Pellucid Perspective - October 2016 - Golf Is Aspirational, So Forget the Usual Suspects
The Pellucid Perspective - October 2016 - Pope of Slope Providing Blessings for Amateur Golfers
The Pellucid Perspective - October 2016 - 9
The Pellucid Perspective - October 2016 - Golf Weather Impact: September No Major Surprise; August Utilization Slips
The Pellucid Perspective - October 2016 - 11
The Pellucid Perspective - October 2016 - 12
The Pellucid Perspective - October 2016 - A Few Rays of Sunshine, but Not Enough Buc(k)s
The Pellucid Perspective - October 2016 - 14
The Pellucid Perspective - October 2016 - Tiger, Tiger Burning Out?
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