The Pellucid Perspective - January 2022 - 9
Beyond the short term positive momentum; pay attention to the rapid
deployment of emerging technologies, payment alternatives and the
impending development of virtual artificial intelligence based gaming.
There will be opportunities and potential pitfalls for all of us.
In aggregate, we were able to not only keep the gains we saw
in 2020; but, in 2021, were able to add to that momentum with
the highest number of rounds played in 20 years and produced
higher revenues to go along with it. All of you that were able to
achieve better success should be proud of your ability to adapt
and still deliver customer experiences that are resonating with
both existing and new golfers.
As we look at 2022 and beyond, it looks like health concerns
and procedures are going to be with us for awhile and our ability
to provide comparatively safe recreational and social opportunities
will continue. The extended, good tasting Snickers moment
will be tempered by continued staffing expense challenges and
increased costs for energy, food and fertilizers.
Beyond the short term positive momentum; pay attention to
the rapid deployment of emerging technologies, payment alternatives
and the impending development of virtual artificial intelligence
based gaming. There will be opportunities and potential
pitfalls for all of us. For example, the digital images of your golf
facility are currently being used in a variety of digital assets (GPS,
etc.) - how are you going to deal with someone using your course
to play a match with the Tiger Woods avatar?
We will be unveiling far more new research into new and existing
golfers at our State of the Industry presentation in Orlando
in a couple weeks. We will also be talking in more detail about
some of this new technology. We'll also try to find out more
about the guys with the NFT golf course money.
I don't think there's much money for Ronnie Miles to make
from our smiles, but I have another idea. In August, 2018, Golf
Digest named my club's locker room as one of the 50 Best in
America. " 16.) MILWAUKEE C.C., RIVER HILLS, WIS.
The bratwurst and sausage highlight the daily spread. Rumor has
it Brett Favre was asked to leave after knocking over a trophy
while tossing a football between locker rows. " The truth would
make an interesting NFT.
n
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GROW YOUR CLUB
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From secure payments to customized reporting,
accounting tools and more, EZSuite opens new
ways to grow your club.
EZSuite by the numbers
$4B
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1,200+
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Visit business.golfnow.com
to learn more.
www.PellucidcorP.com
The Pellucid PersPecTive
9
https://business.golfnow.com/operations/ezsuite/
http://www.PellucidcorP.com
The Pellucid Perspective - January 2022
Table of Contents for the Digital Edition of The Pellucid Perspective - January 2022
TOC
COVID Succeeds Where Tiger Failed By Jim Koppenhaver
NFTs, Blockchain, Cryptos, DAOs and Golf By Stuart Lindsay
12 Activities; A trickle Led by Transactions
December GPH a Christmas Present at +29%, ‘21 Year Ends at +1%
November Utilization Drops Double Digits, Year Will Finish Above 60%!
The Big Apple at #6 in Latest Ranking, More Errant Golf Shots=More Broken Windows
The Pellucid Perspective - January 2022 - TOC
The Pellucid Perspective - January 2022 - COVID Succeeds Where Tiger Failed By Jim Koppenhaver
The Pellucid Perspective - January 2022 - 3
The Pellucid Perspective - January 2022 - 4
The Pellucid Perspective - January 2022 - 5
The Pellucid Perspective - January 2022 - NFTs, Blockchain, Cryptos, DAOs and Golf By Stuart Lindsay
The Pellucid Perspective - January 2022 - 7
The Pellucid Perspective - January 2022 - 8
The Pellucid Perspective - January 2022 - 9
The Pellucid Perspective - January 2022 - 12 Activities; A trickle Led by Transactions
The Pellucid Perspective - January 2022 - 11
The Pellucid Perspective - January 2022 - December GPH a Christmas Present at +29%, ‘21 Year Ends at +1%
The Pellucid Perspective - January 2022 - 13
The Pellucid Perspective - January 2022 - November Utilization Drops Double Digits, Year Will Finish Above 60%!
The Pellucid Perspective - January 2022 - 15
The Pellucid Perspective - January 2022 - The Big Apple at #6 in Latest Ranking, More Errant Golf Shots=More Broken Windows
The Pellucid Perspective - January 2022 - 17
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