Management Today - Spring 2012 - (Page 106)

r+s R E TA I L & S E RV I C E “We may be working really hard, but when you love what you do, the work is easy.” -Todd Nelson, founder, president and CEO The Game-Changer FOCUSED ON CREATING ‘UNDER-ONE-ROOF DESTINATIONS,’ KALAHARI RESORTS WORKS TO INNOVATE IN THE WATERPARK INDUSTRY. > K A L A H A R I R E S O RT S BY S TAC I DAV I D S O N // The 12,000-square-foot wave pool at Kalahari Resort in Sandusky, Ohio, features eight oceanlike wave settings. The Kalahari Desert covers nearly 350,000 square miles in southern Africa, and although it has vast dry areas and numerous saltpans, it is not a true desert because it gets enough annual rainfall to support numerous types of plants and animals. When the owners of Kalahari Resorts adopted the Kalahari and African culture as thematic features in its resorts, they wanted to focus on the continent’s rich offerings and distinctive wildlife to provide a fresh and exciting experience for guests. “When we were planning our Wisconsin Dells site, everyone else in the industry was creating waterparks around rainforest themes or roaring rapids,” founder, President and CEO Todd Nelson explains. “But we decided on Africa, which is a fabulous theme. We spent some time there when we were planning the resort and made a conscious decision to be authentic. We import items from Africa frequently and I don’t even know the total worth of our art collection. This is just one part of the quality experience we provide.” -----------------------------------------------[ P R O F I L E ] Kalahari Resorts www.kalahariresorts.com Headquarters: Wisconsin Dells, Wis. Employees: Approx. 2,400 Specialty: Waterpark management -------------------------------------------------------------- 106 MANAGEMENTTODAY-MAGAZINE.COM SPRING 2012 http://www.MANAGEMENTTODAY-MAGAZINE.COM

Table of Contents for the Digital Edition of Management Today - Spring 2012

Management Today - Spring 2012
Contents
Millionaire Mega Toys
Power Words
Marketing Strategy
Wisdom Era
Mammoet
Mid-America Real Estate Group
The HT Group
Supply Chain
Carvajal Empaques
Graham Partners
Carley Foundry
Cotter Bros. Corp.
SMS Siemag
Allied Alloys
Albiasa Corp.
Columbus McKinnon
4 Guys Fire Trucks
Metalcraft of Mayville
MMIC Global
Printpack
Tom James
PhotoMedex
US Pole Inc.
Kaivac Cleaning
Playworld Systems
Global Mergers
ADA Environmental Solutions
Bacardi
Kalahari Resorts
Genghis Grill
NewMark Merrill Companies
Overstock.com
Rose Pest Solutions
Westgate Resorts
Marquis Alliance Energy Group
Ross Video
Daniels Electronics
Chatters Canada Ltd.
Metro Paper Industries
Special Section: Aviation
Honolulu International Airport
Edwards Jet Center
Greenpoint Technologies
Special Section: Peru Focus
Peruplast
Zip-Pak South America
La Viga S.A.
Special Section: Top Home Builders
Gehan Homes
Ole South Properties
The Warmington Group
Forino Corp.
Special Section: Most Promising Companies
Virtual Instruments
RGB Networks
Salient Federal Solutions
Ad Index
Last Look

Management Today - Spring 2012

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