Pizza Today - June 2020 - 3

C O M M E N TA R Y

J E R E MY W H I T E

Contributors

Pivoting on the Fly

H

ow are you adjusting to the
"new normal?" With states
slowly attempting to open their
economies back up while simultaneously
taking precautions to deal with the
COVID-19 pandemic, there seem to be
more questions than answers right now.
These, indeed, are troubling times.
On a daily basis I speak to pizzeria
operators. I have done so since the
pandemic started. The good news is that
I'm seeing a shift in attitude and outlook.
While we're still fearful and know we're
facing a prolonged battle, we're seeing
glimmers of hope. We're re-opening slowly to dine-in in some areas, we're working
diligently to maximize our carryout and
delivery potential in other areas. Some
operators tell me sales are actually up.
Others tell me they are down 40 percent.
Each situation, each state, each city, each
business is unique. But, across the board,
the general consensus I'm getting anecdotally is this: we're figuring it out.
That's not to downplay how disastrous
the pandemic has been. Make no mistake,
it has been downright devastating. I've
watched some large, longstanding companies file for bankruptcy. I've watched
some independent, family-owned pizza
shops with 50 years of heritage go out of
business.

I've also seen some pizza folks pivot
on the move and figure out ways to keep
their businesses afloat despite the circumstances.
We will be talking to many of these people in our new "Checking In with" video
Q&A series that you can find on PizzaToday.com. Each Tuesday we premiere a new
conversation with fresh perspectives from
your peers in the industry. They're going
through the same trials and tribulations as
you. They're fighting it the best they know
how and maybe, just maybe, something
they say will resonate with your business
and help you move forward productively as
we all figure this thing out.
We're in this together. We're #PizzaStrong. There's no one else I'd rather be in
this boat with, because pizzeria owners are
the most resilient in all of foodservice. I'll
bet on you every time.

DENISE GREER
Executive Editor, Pizza Today
(Pizzeria Lupo, pp. 44-49)
Max Balliet is among a new
wave of pizzeria operators who
have dipped their toes into
ownership with a food truck. See
how he went from taco truck to
Neapolitan restaurant.

NICK BOGACZ
Owner, Caliente Pizza
(Building Blocks, p. 16)
For many it's hard to know where
to start on your first pizzeria and
even harder to plan for expansion.
Block by block I'll will take you
through the steps to do both.

VOLUME 38 * NUMBER 6
JUNE 2020

Much love to all,

JEREMY WHITE
Editor In Chief
jwhite@pizzatoday.com

Photo & Layout: Josh Keown

Pizza Today® (ISSN 0743-3115) is published monthly. Domestic U.S. subscriptions are $29.95 for
one year. Published by Emerald X, LLC, 100 Broadway, 14th Floor, New York, NY 10005.
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Postmaster: Send address change to: Pizza Today, 440 Quadrangle Dr. Suite E, Bolingbrook, IL
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J U N E 2 0 2 0 / P I Z Z AT O D AY. C O M / 3


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Pizza Today - June 2020

Table of Contents for the Digital Edition of Pizza Today - June 2020

Pizza Today - June 2020
Commentary
Digital
Conversation
Mike’s Monthly Tip
Man on the Street
Building Blocks
Tony’s Trending Recipe
Knead to Know
Destinations
Product showcase
Pizza Today Yellow Pages
The Marketplace
Expo Spotlight
White Pies
Pizza Lupo
Life After Closure
Marketing DELCO
Selling Merch.
The Phoenix Rising
Low-labor Delivery Items
Pizza Today - June 2020 - CT1
Pizza Today - June 2020 - CT2
Pizza Today - June 2020 - Pizza Today - June 2020
Pizza Today - June 2020 - Cover2
Pizza Today - June 2020 - Commentary
Pizza Today - June 2020 - 4
Pizza Today - June 2020 - 5
Pizza Today - June 2020 - 6
Pizza Today - June 2020 - 7
Pizza Today - June 2020 - Digital
Pizza Today - June 2020 - 9
Pizza Today - June 2020 - Conversation
Pizza Today - June 2020 - 11
Pizza Today - June 2020 - Mike’s Monthly Tip
Pizza Today - June 2020 - 13
Pizza Today - June 2020 - Man on the Street
Pizza Today - June 2020 - 15
Pizza Today - June 2020 - Building Blocks
Pizza Today - June 2020 - 17
Pizza Today - June 2020 - Tony’s Trending Recipe
Pizza Today - June 2020 - 19
Pizza Today - June 2020 - Knead to Know
Pizza Today - June 2020 - 21
Pizza Today - June 2020 - 22
Pizza Today - June 2020 - 23
Pizza Today - June 2020 - Destinations
Pizza Today - June 2020 - 25
Pizza Today - June 2020 - Life After Closure
Pizza Today - June 2020 - 27
Pizza Today - June 2020 - 28
Pizza Today - June 2020 - 29
Pizza Today - June 2020 - Marketing DELCO
Pizza Today - June 2020 - 31
Pizza Today - June 2020 - Selling Merch.
Pizza Today - June 2020 - 33
Pizza Today - June 2020 - The Phoenix Rising
Pizza Today - June 2020 - 35
Pizza Today - June 2020 - Low-labor Delivery Items
Pizza Today - June 2020 - 37
Pizza Today - June 2020 - 38
Pizza Today - June 2020 - 39
Pizza Today - June 2020 - 40
Pizza Today - June 2020 - 41
Pizza Today - June 2020 - White Pies
Pizza Today - June 2020 - 43
Pizza Today - June 2020 - Pizza Lupo
Pizza Today - June 2020 - 45
Pizza Today - June 2020 - 46
Pizza Today - June 2020 - 47
Pizza Today - June 2020 - 48
Pizza Today - June 2020 - 49
Pizza Today - June 2020 - Product showcase
Pizza Today - June 2020 - 51
Pizza Today - June 2020 - Pizza Today Yellow Pages
Pizza Today - June 2020 - 53
Pizza Today - June 2020 - 54
Pizza Today - June 2020 - 55
Pizza Today - June 2020 - 56
Pizza Today - June 2020 - 57
Pizza Today - June 2020 - The Marketplace
Pizza Today - June 2020 - 59
Pizza Today - June 2020 - 60
Pizza Today - June 2020 - 61
Pizza Today - June 2020 - 62
Pizza Today - June 2020 - 63
Pizza Today - June 2020 - 64
Pizza Today - June 2020 - 65
Pizza Today - June 2020 - Expo Spotlight
Pizza Today - June 2020 - Cover3
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