Pizza Today - August 2020 - 40

W

hen restaurants nationwide
began trying to figure out how
to sustain business during the
ongoing COVID-19 pandemic, there were
more questions than answers. And though
it remains overwhelming and there still are
so many questions, pizzerias have done a
really excellent job of adapting to "the new
normal." Perhaps it is because the industry
is already well suited to handle carryout and
delivery on a massive scale. But there just
may be more to it.
Let's start with being in the hospitality
industry. I have personally visited probably
1,000+ pizzerias over the years now from
coast to coast. And one thing I constantly
encounter is this fact: pizzerias get it. You
know how to be hospitable. You take care of
your customers. You take care of your staff,
who in turn perform admirably on behalf of
your company.
Then there's food quality ... most of you
get high marks there, too. You take pride in
letting your ingredients shine. And, yes, you
know how to produce a product that travels
well. Most styles of pizza withstand the
rigors of carryout and delivery (sometimes
by a third party) far better than other types
of food.

4 0 / P I Z Z AT O D AY. C O M / A U G U S T 2 0 2 0

"We had to get
lean and really
think about what
we could efficiently pull off in our
kitchens and get
to the customer
who was picking it
up or using a
delivery option."
- Tony Gemignani

When we've spoken to pizzeria owners
lately about how they've thrived in 2020,
one thing that often comes up is this: a
streamlined menu.
"We saw it as a must," Tony Gemignani
told us recently while recording an episode
of The Hot Slice podcast. "We had to get
lean and really think about what we could
efficiently pull off in our kitchens and get to
the customer who was picking it up or using
a delivery option."
Scott Sandler of Pizza Head in St.
Louis did the same thing, but streamlined a bit differently than he thought
he would.
"We have sold a lot of slices, historically,"
he explains. "People like to come in, get a
slice or two and a beer, hang out a minute
and move on. But with the quarantine and
without all the foot traffic, we've gone to
whole pies. It just made sense for us as we
were handling online or call-in orders vs.
people stopping in."
The result is that Pizza Head's ticket
average and revenue has increased, but
Sandler nonetheless was left a bit conflicted.
"Sometimes it does bother me, because
slices are how we had built our business," he


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Pizza Today - August 2020

Table of Contents for the Digital Edition of Pizza Today - August 2020

Pizza Today - August 2020
Commentary
Digital
Conversation
Mike’s Monthly Tip
Man on the Street
Building Blocks
Tony’s Trending Recipe
Knead to Know
Destinations
Product Showcase
Pizza Today Yellow Pages
The Marketplace
Expo Spotlight
Improving Ticket Times
Employee Handbook Revamp
Scratch Dressings
Menu Refit
Pizza Today - August 2020 - CT1
Pizza Today - August 2020 - CT2
Pizza Today - August 2020 - Pizza Today - August 2020
Pizza Today - August 2020 - Cover2
Pizza Today - August 2020 - Commentary
Pizza Today - August 2020 - 4
Pizza Today - August 2020 - 5
Pizza Today - August 2020 - 6
Pizza Today - August 2020 - 7
Pizza Today - August 2020 - Digital
Pizza Today - August 2020 - 9
Pizza Today - August 2020 - Conversation
Pizza Today - August 2020 - 11
Pizza Today - August 2020 - Mike’s Monthly Tip
Pizza Today - August 2020 - 13
Pizza Today - August 2020 - Man on the Street
Pizza Today - August 2020 - 15
Pizza Today - August 2020 - Building Blocks
Pizza Today - August 2020 - 17
Pizza Today - August 2020 - Tony’s Trending Recipe
Pizza Today - August 2020 - 19
Pizza Today - August 2020 - Knead to Know
Pizza Today - August 2020 - 21
Pizza Today - August 2020 - 22
Pizza Today - August 2020 - 23
Pizza Today - August 2020 - Destinations
Pizza Today - August 2020 - 25
Pizza Today - August 2020 - Improving Ticket Times
Pizza Today - August 2020 - 27
Pizza Today - August 2020 - 28
Pizza Today - August 2020 - 29
Pizza Today - August 2020 - Employee Handbook Revamp
Pizza Today - August 2020 - 31
Pizza Today - August 2020 - 32
Pizza Today - August 2020 - 33
Pizza Today - August 2020 - 34
Pizza Today - August 2020 - 35
Pizza Today - August 2020 - Scratch Dressings
Pizza Today - August 2020 - 37
Pizza Today - August 2020 - Menu Refit
Pizza Today - August 2020 - 39
Pizza Today - August 2020 - 40
Pizza Today - August 2020 - 41
Pizza Today - August 2020 - 42
Pizza Today - August 2020 - 43
Pizza Today - August 2020 - 44
Pizza Today - August 2020 - 45
Pizza Today - August 2020 - 46
Pizza Today - August 2020 - 47
Pizza Today - August 2020 - 48
Pizza Today - August 2020 - 49
Pizza Today - August 2020 - Product Showcase
Pizza Today - August 2020 - 51
Pizza Today - August 2020 - Pizza Today Yellow Pages
Pizza Today - August 2020 - 53
Pizza Today - August 2020 - 54
Pizza Today - August 2020 - 55
Pizza Today - August 2020 - 56
Pizza Today - August 2020 - 57
Pizza Today - August 2020 - The Marketplace
Pizza Today - August 2020 - 59
Pizza Today - August 2020 - 60
Pizza Today - August 2020 - 61
Pizza Today - August 2020 - 62
Pizza Today - August 2020 - 63
Pizza Today - August 2020 - 64
Pizza Today - August 2020 - 65
Pizza Today - August 2020 - Expo Spotlight
Pizza Today - August 2020 - Cover3
Pizza Today - August 2020 - Cover4
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