Pizza Today Expo - 2020 - 27

Seminars - Wednesday, April 1
Menu Pricing
Room N115-116
Speaker: Michael Shepherd

Panel Discussion: Acting Like a Brand Manager
Room N115-116
Speaker: Christal Spata

Do you blindly set prices based on the competition? If so, you're in
trouble. Let former operator-turned-consultant Michael Shepherd
walk you through the process of determining how to correctly price
each and every item on your menu.

Your pizzeria has a brand identity all its own. And every move you
make as the owner should further cultivate and reinforce that brand.
In this lively panel discussion, we address what it means to build and
maintain a brand.

Panel Discussion: From Mobile to Brick & Mortar
Room N111-112
Speakers: Adam Sweet, Derek Sanchez,
and Jeremy White

Panel Discussion: Women in Pizza
Room N119-120
Speaker: Denise Greer (mod), Rachel Cope, Nicole
Bean, and Gwen Page

Sometimes the cost of entry into a brick-and-mortar just seems too
high and a would-be pizzaiolo starts off with a mobile unit and focuses on steady growth. When a certain point is reached, it's time to go
all in by opening a store. How do you know when you're ready? Pizza
Today Editor-in-Chief, Jeremy White, will moderate this discussion
that includes personalities who have successfully gone from mobile
to mortar.

The pizza industry hasn't been a good ol' boys club for some time
now. With each passing year, more and more women enter the ranks
of pizza professionals. Pizza Today Executive Editor, Denise Greer, sits
down with a handful of women who are helping shape today's pizza
game.

What Your Pizza Box Says About Your Business
Room N119-120
Speaker: Scott Wiener
Your pizza box can be one of your best marketing vehicles. In fact, for
delivery customers it may be the only memorable point of contact
they have with your business. What should your pizza box say and not
say ... What does it say about your business?

3:30 - 5:00 PM
Pizza Crust Boot Camp Part II (Repeated)
Room N109
Speakers: Bill Weekley and Tom Santos

Pizza History
Room N110
Speaker: Anthony Falco
Pizza is the world's most popular food, It's the most photographed
on Social Media - and its popularity is only growing. Join Anthony
Falco as he deep dives into the history of how this Southern Italian
regional dish came to conquer the world. From an Italian diaspora
immigrant food staple made for and by Italians, in New Haven, New
York, Sao Paulo, and Buenos Aires, to a universal food that has
transcended its ethnic roots, we will deep dive into the origin story
of Pizza.

No matter the style, if you don't have a good crust for your pizza, you
don't have a quality, great-tasting pizza. Pizza Crust Boot Camp is for
all pizza makers. It is designed to teach attendees how to improve
pizza-crust production techniques, how to troubleshoot dough problems and how to find ways to cut costs while achieving higher quality.

4:00 - 5:00 PM
Celebrating Milestones
Room N101-102
Speaker: Scott Anthony
Whether it's your first anniversary or your 50th, there are many
milestones along your business' path that are worth celebrating.
Scott Anthony will walk you through how to get the word out and how
to celebrate when you've hit a big mark.

WANT THE SHOW GUIDE AT YOUR FINGERTIPS? Download the IPE - IABE Mobile App for Free!

27



Pizza Today Expo - 2020

Table of Contents for the Digital Edition of Pizza Today Expo - 2020

Pizza Today Expo - 2020
Pizza Today Expo - 2020
Pizza Today Expo - 2020
General Information
General Information
General Information
General Information
Schedule at a Glance
Schedule at a Glance
Schedule at a Glance
Schedule at a Glance
Keynote Speakers
Keynote Speakers
Keynote Speakers
Keynote Speakers
Shuttle Schedule / Map of Meeting Rooms
Shuttle Schedule / Map of Meeting Rooms
Shuttle Schedule / Map of Meeting Rooms
Shuttle Schedule / Map of Meeting Rooms
Beer & Bull Idea Exchange / International Italian Sandwich Championship
Beer & Bull Idea Exchange / International Italian Sandwich Championship
Beer & Bull Idea Exchange / International Italian Sandwich Championship
Beer & Bull Idea Exchange / International Italian Sandwich Championship
Tuesday Demonstrations
Tuesday Demonstrations
Tuesday Demonstrations
Tuesday Demonstrations
Wednesday Demonstrations
Wednesday Demonstrations
Wednesday Demonstrations
Wednesday Demonstrations
Thursday Demonstrations
Thursday Demonstrations
Thursday Demonstrations
World Pizza Games / Block Party
World Pizza Games / Block Party
International Pizza Challenge
Pizza Today Expo - 2020 - CT1
Pizza Today Expo - 2020 - CT2
Pizza Today Expo - 2020 - Pizza Today Expo - 2020
Pizza Today Expo - 2020 - Cover2
Pizza Today Expo - 2020 - Cover2A
Pizza Today Expo - 2020 - Cover2B
Pizza Today Expo - 2020 - 1
Pizza Today Expo - 2020 - General Information
Pizza Today Expo - 2020 - Schedule at a Glance
Pizza Today Expo - 2020 - 4
Pizza Today Expo - 2020 - 5
Pizza Today Expo - 2020 - Keynote Speakers
Pizza Today Expo - 2020 - 7
Pizza Today Expo - 2020 - Shuttle Schedule / Map of Meeting Rooms
Pizza Today Expo - 2020 - Beer & Bull Idea Exchange / International Italian Sandwich Championship
Pizza Today Expo - 2020 - Tuesday Demonstrations
Pizza Today Expo - 2020 - Wednesday Demonstrations
Pizza Today Expo - 2020 - Thursday Demonstrations
Pizza Today Expo - 2020 - World Pizza Games / Block Party
Pizza Today Expo - 2020 - International Pizza Challenge
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Pizza Today Expo - 2020 - 40
Pizza Today Expo - 2020 - 40A
Pizza Today Expo - 2020 - 40B
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Pizza Today Expo - 2020 - Cover3
Pizza Today Expo - 2020 - Cover4
https://www.nxtbook.com/nxtbooks/pizzatoday/202008
https://www.nxtbook.com/nxtbooks/pizzatoday/202007
https://www.nxtbook.com/nxtbooks/pizzatoday/202006
https://www.nxtbook.com/nxtbooks/pizzatoday/expo_2020
https://www.nxtbook.com/nxtbooks/pizzatoday/202005
https://www.nxtbook.com/nxtbooks/pizzatoday/202004
https://www.nxtbook.com/nxtbooks/pizzatoday/202003
https://www.nxtbook.com/nxtbooks/pizzatoday/202002
https://www.nxtbook.com/nxtbooks/pizzatoday/202001
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https://www.nxtbook.com/nxtbooks/pizzatoday/201901
https://www.nxtbook.com/nxtbooks/pizzatoday/201812
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https://www.nxtbook.com/nxtbooks/pizzatoday/201801
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https://www.nxtbook.com/nxtbooks/pizzatoday/201710
https://www.nxtbook.com/nxtbooks/pizzatoday/201709
https://www.nxtbook.com/nxtbooks/pizzatoday/201708
https://www.nxtbook.com/nxtbooks/pizzatoday/201707
https://www.nxtbook.com/nxtbooks/pizzatoday/201706
https://www.nxtbook.com/nxtbooks/pizzatoday/201705
https://www.nxtbook.com/nxtbooks/pizzatoday/201704
https://www.nxtbook.com/nxtbooks/pizzatoday/201703
https://www.nxtbook.com/nxtbooks/pizzatoday/201702
https://www.nxtbook.com/nxtbooks/pizzatoday/201701
https://www.nxtbook.com/nxtbooks/pizzatoday/201612
https://www.nxtbook.com/nxtbooks/pizzatoday/201611
https://www.nxtbook.com/nxtbooks/pizzatoday/201610
https://www.nxtbook.com/nxtbooks/pizzatoday/201609
https://www.nxtbook.com/nxtbooks/pizzatoday/201608
https://www.nxtbook.com/nxtbooks/pizzatoday/201607
https://www.nxtbook.com/nxtbooks/pizzatoday/201606
https://www.nxtbook.com/nxtbooks/pizzatoday/201605
https://www.nxtbook.com/nxtbooks/pizzatoday/201604
https://www.nxtbook.com/nxtbooks/pizzatoday/201603
https://www.nxtbook.com/nxtbooks/pizzatoday/201602
https://www.nxtbook.com/nxtbooks/pizzatoday/201601
https://www.nxtbook.com/nxtbooks/pizzatoday/201512
https://www.nxtbook.com/nxtbooks/pizzatoday/201511
https://www.nxtbook.com/nxtbooks/pizzatoday/201510
https://www.nxtbook.com/nxtbooks/pizzatoday/201509
https://www.nxtbook.com/nxtbooks/pizzatoday/201508
https://www.nxtbook.com/nxtbooks/pizzatoday/201507
https://www.nxtbookmedia.com