Personal Fitness Professional - January/February 2015 - (Page 4)

PFP ONLINE Visit | VOLUME 17 | ISSUE 1 FEATURES PRESIDENT & PUBLISHER chad griepentrog | AUDIENCE DEVELOPMENT MANAGER rachel spahr | NATIONAL SALES DIRECTOR susan malmanger | EDITOR lindsay vastola | MANAGING EDITOR mike beacom | CREATIVE DIRECTOR Total hip replacement: what's next? From dream to done Brian Grasso gives insight on readjusting your clients' mindset in order to take them from "dream to done" this year. By Brian Grasso POLL RESULTS Do you focus your business primarily on a specific niche? OUR ONLINE COLUMNISTS Visit our website or YouTube channel to view weekly instructional videos from some of the most respected names in the fitness industry. 4.5% 49.4% 21.1 % Referral programs Facebook/social media advertising Functionally Fit by Brian Schiff Business partnerships Other NEXT POLL What is your primary continuing education focus in 2015? by Josh Bowen SOCIAL MEDIA brook benton, bedros keuilian, sara kooperman, nick tumminello FEATURED COLUMNISTS michelle blakely, greg justice, phil kaplan, jason karp and bedros keuilian RB Publishing Inc. 2901 International Lane Madison WI 53704-3128 Tel: 608.241.8777 Fax: 608.241.8666 Email: Print Subscription Information Subscriptions are free to qualified recipients: $36 per year to all others in the United States. Subscriptions rate for Canada or Mexico is $60 per year, and for elsewhere outside the United States is $80. Back-issue rate is $5. Send subscriptions to: By mail: PFP, P.O. Box 259098 Madison WI 53725-9098 Tel: 608.241.8777 E-mail: Fax: 608.241.8666 Website: Digital Print Subscription Information Digital Subscriptions to PFP are free to qualified recipients and may be ordered at Reprints For high-quality reprints, please contact our exclusive reprint provider. ReprintPros, 949.702.5390, All material in this magazine is copyrighted © 2015 by RB Publishing Inc. All rights reserved. Nothing may be reproduced in whole or in part without written permission from the publisher. Any correspondence sent to PFP, RB Publishing Inc. or its staff becomes property of RB Publishing Inc. The articles in this magazine represent the views of the authors and not those of RB Publishing Inc. or PFP. RB Publishing Inc. and/or PFP expressly disclaim any liability for the products or services sold or otherwise endorsed by advertisers or authors included in this magazine. Entrepreneur by Cabel McElderry | WWW.FIT-PRO.COM | JANUARY-FEBRUARY 2015 PFP is published six times per year (Jan/Feb, March/ April, Spring 2014 Buyers Guide, July/Aug, Sept/Oct, Nov/Dec). pfpmedia e. Other 4 CONTRIBUTING WRITERS pfpmedia b. Adding specialty certifications d. Getting an additional PT certification Training Wheels Career Builder a. Earning an advanced degree c. Business building strategies EXTRA Business by the seat of your pants Are you a planner or a reactor? Lindsay Vastola says you need to be both to succeed. Print advertising Visit: to participate VIDEO Exercise of the Week 8.3% 15.9% Total hip replacements are more common for the active aging adult population. By Chris Gellert kelli cooke | PFP (ISSN 1523-780X) [Volume 17, Issue 1] pfpmedia Published by RB Publishing Inc. 2901 International Lane, Suite 100 Madison WI 53704-3128, Tel: 608.241.8777 pfpmedia Periodicals postage paid at Madison WI and additional offices. Postmaster: Send address changes to: PFP | P.O. Box 259098 | Madison WI 53725-9098. http://WWW.FIT-PRO.COM

Table of Contents for the Digital Edition of Personal Fitness Professional - January/February 2015


Personal Fitness Professional - January/February 2015