Training Industry Quarterly - Winter 2012 - (Page 17)

User-Generated Content THE GOAL IS TO CAPTURE AND LEVERAGE INFORMATION THAT CAN BE USED LATER FOR INFORMAL LEARNING Clic Click Click th lin Click the link c ink above to hear above o hear b ear a podcast podcas podcast dca recording o recording of rdi rding this TIQ article this TIQ article Q icle B Y D O N D U Q U E T T E other corporate portal that can be easily accessed. Transferring knowledge faster and at a lower cost The ability to capture and distribute usergenerated content in a self-service approach — whether in text, audio or video formats — offers the fastest means for transferring information to learners at the lowest cost. The content is typically monitored and evaluated by the user community through comments, ratings and flagging, allowing quick feedback on errors. The net result of usergenerated content is more timely knowledge transfer at a significantly lower cost. So where do you go from here? Today, for the majority of learning and development organizations, speed to delivery is critical. If your SMEs have the tools and 17 I n 2011, social learning commanded our attention and became fully integrated into our personal and professional lives, changing the way we communicate on a daily basis. Learning and development organizations have embraced social media as an important part of informal learning, moving beyond justifying its value to building the infrastructure to capture and manage it. In fact, according to Bersin & Associates, more than 72 percent of companies believe that their most valuable learning approaches are informal. Every day we conduct informal learning by the water cooler, over lunch or through online social networks. These social networks can be outside the firewall like YouTube or Wikipedia or inside the firewall like the United States Department of State’s “Diplopedia” that provides State Department employees with a wealth of information on international relations. In all cases, the goal of all these sites is to capture and leverage information that can be used later for informal learning. Capturing the knowledge inside a subject matter expert’s (SME’s) head and getting it stored in a database that can be searched and retrieved by individuals who need that knowledge is the foundation of informal learning. Another important aspect of informal learning is allowing SMEs to rapidly create training programs. This practice is referred to as “user-generated content.” The advent of user-generated content has marked a shift among learning and development organizations from creating online content to providing opportunities for SMEs to publish their own content. This content can be published to the LMS, learning portal or any Training Industry Quarterly, Winter 2012 / A Training Industry, Inc. ezine /

Table of Contents for the Digital Edition of Training Industry Quarterly - Winter 2012

Training Industry Quarterly - Winter 2012
From Where I Sit: The Age of Personal Learning
Table of Contents
Ad Index
The Discipline of Instructive Coversation
Real' Learning: The Role of Context
Context, Connectivity and Community
Don't Be Afraid of Feelings in the Workplace
Peer-to-Peer: The Future of Learning
User-Generated Content
It's All About the Social. Or is it?
Informal Learning: The Dawn of a Profitable New Era
Harvesting Creativity through Social Media
Connect, Learn, Share, Innovate: How to Begin Your Social Media Journey
Casebook: Marriott: Accommodating IT Training
How Long Does it Take to Get Fully Productive?
Tweet Suite
Company News
Closing Arguments: The Social Network

Training Industry Quarterly - Winter 2012