Food Protection Trends - November 2009 - 778

from the executive director “COMMENTARY” -mail and today’s world – they naturally go together. The world today moves at a faster pace than ever before; communication is the driving force behind this fast movement. How did we ever get along without E-mail just 10 to 15 years ago? When I started with the Association in 1993, we had a fax machine and telephones (of course). At that time, we seldom, if ever, made an intercontinental telephone call. We did receive a number of faxes from outside of North America, but the image quality was many times difficult to read. A funny story about our fax machine comes to mind. There was a promotional brochure with the fax machine that stated,“Imagine, being able to receive documents from around the globe in just a matter of minutes.” Now in our present time, can you imagine waiting minutes to receive an E-mail from around the world with an attached document? There are a number of times I have been on the phone with someone from outside of North America and they will say they have just sent an E-mail with a document attached. We both wait for what seems to be an eternity (maybe 15 to 30 seconds) for the E-mail to make its way anywhere from 4,000 to 7,000 miles (6.400 to 11,000 kilometers)! We become very impatient waiting for just those few seconds – how ironic is that? The same thing happens when a person sends E-mail today. Most people expect a very fast answer to questions posed in E-mail communication. I know many times when I send E-mail with questions posed, I believe a rapid reply is forthcoming. Many times we even send E-mails to our coworkers with By DAVID W. THARP, CAE EXECUTIVE DIRECTOR “Now with even more communication tools like Facebook, Twitter, text messaging, and others, our communication plans get more and more complicated” whom we might even have eye contact or are located as neighbors in cubes or offices. Sometimes it is just not possible to receive a fast reply for a number of reasons. First, if dealing with someone internationally, you must consider their work hours compared to your own. You might also be sending to someone who travels a lot and cannot always reply quickly. I’m sure many of our IAFP Members travel in their jobs and sometimes when this happens, E-mail does not come to the top of the priority list. Also, some people are well disciplined and only look at their E-mail periodically during the day (two, three or four times during the day). Meetings, inspections, presentations, conferences all take people away from E-mail. So, someone invented the BlackBerry and iPhones to take care of this problem. Now, it is easy to at least see E-mail as it is coming in from around the world. I don’t know about you, but one of the main functions of my BlackBerry is to let me know how much “important” work I have to do once I finally make it to my laptop to make replies. Or, I can monitor communication over the weekend again, to know what might need my attention on Monday morning. This just adds to the stress knowing all those E-mail messages are waiting (patiently, I might add) for a reply. Oh sure, for those messages needing only a quick word or two of an answer, I might go ahead and reply through the BlackBerry. But if it requires a more lengthy reply, I’m waiting to do it on my laptop or I’ll pick up the phone to make a reply! With E-mail, the telephone is another form of communication that seems to be dwindling away. Phone calls seem to be few and far between now and that is really too bad. When you talk with someone, you can understand their intent much clearer than when communicating with E-mail. Also, there are times we rely on E-mail for our communication only to find that there was a technical problem and the message was not delivered (or it was overlooked by the receiver). 778 FOOD PROTECTION TRENDS | NOVEMBER 2009

Food Protection Trends - November 2009

Table of Contents for the Digital Edition of Food Protection Trends - November 2009

Food Protection Trends - November 2009
Contents
Sustaining Members
Vickie’s View from Your President
Commentary from the Executive Director
Prevalence and Risk Factor Investigation of Campylobacter Species in Retail Ground Beef from Alberta, Canada
Consumer Storage Period and Temperature for Peanut Butter and Their Effects on Survival of Salmonella and Escherichia coli O157:H7
General Interest Paper – History of Consumer Food Safety Education Focus on Beef: Impact on Risk of Foodborne Illness
Award Nominations
New Members
What’s Happening in Food Safety
Industry Products
Coming Events
Advertising Index
Journal of Food Protection Table of Contents
Audiovisual Library Order Form
Booklet Order Form
Membership Application
Food Protection Trends - November 2009 - Food Protection Trends - November 2009
Food Protection Trends - November 2009 - Cover2
Food Protection Trends - November 2009 - 765
Food Protection Trends - November 2009 - Contents
Food Protection Trends - November 2009 - 767
Food Protection Trends - November 2009 - 768
Food Protection Trends - November 2009 - 769
Food Protection Trends - November 2009 - 770
Food Protection Trends - November 2009 - 771
Food Protection Trends - November 2009 - 772
Food Protection Trends - November 2009 - Sustaining Members
Food Protection Trends - November 2009 - 774
Food Protection Trends - November 2009 - 775
Food Protection Trends - November 2009 - Vickie’s View from Your President
Food Protection Trends - November 2009 - 777
Food Protection Trends - November 2009 - Commentary from the Executive Director
Food Protection Trends - November 2009 - 779
Food Protection Trends - November 2009 - Prevalence and Risk Factor Investigation of Campylobacter Species in Retail Ground Beef from Alberta, Canada
Food Protection Trends - November 2009 - 781
Food Protection Trends - November 2009 - 782
Food Protection Trends - November 2009 - 783
Food Protection Trends - November 2009 - 784
Food Protection Trends - November 2009 - 785
Food Protection Trends - November 2009 - 786
Food Protection Trends - November 2009 - Consumer Storage Period and Temperature for Peanut Butter and Their Effects on Survival of Salmonella and Escherichia coli O157:H7
Food Protection Trends - November 2009 - 788
Food Protection Trends - November 2009 - 789
Food Protection Trends - November 2009 - 790
Food Protection Trends - November 2009 - 791
Food Protection Trends - November 2009 - 792
Food Protection Trends - November 2009 - General Interest Paper – History of Consumer Food Safety Education Focus on Beef: Impact on Risk of Foodborne Illness
Food Protection Trends - November 2009 - 794
Food Protection Trends - November 2009 - 795
Food Protection Trends - November 2009 - 796
Food Protection Trends - November 2009 - 797
Food Protection Trends - November 2009 - 798
Food Protection Trends - November 2009 - 799
Food Protection Trends - November 2009 - Award Nominations
Food Protection Trends - November 2009 - 801
Food Protection Trends - November 2009 - 802
Food Protection Trends - November 2009 - 803
Food Protection Trends - November 2009 - 804
Food Protection Trends - November 2009 - 805
Food Protection Trends - November 2009 - 806
Food Protection Trends - November 2009 - 807
Food Protection Trends - November 2009 - New Members
Food Protection Trends - November 2009 - 809
Food Protection Trends - November 2009 - What’s Happening in Food Safety
Food Protection Trends - November 2009 - 811
Food Protection Trends - November 2009 - 812
Food Protection Trends - November 2009 - Industry Products
Food Protection Trends - November 2009 - 814
Food Protection Trends - November 2009 - 815
Food Protection Trends - November 2009 - Coming Events
Food Protection Trends - November 2009 - Advertising Index
Food Protection Trends - November 2009 - 818
Food Protection Trends - November 2009 - 819
Food Protection Trends - November 2009 - 820
Food Protection Trends - November 2009 - Journal of Food Protection Table of Contents
Food Protection Trends - November 2009 - Audiovisual Library Order Form
Food Protection Trends - November 2009 - Booklet Order Form
Food Protection Trends - November 2009 - Membership Application
Food Protection Trends - November 2009 - Cover3
Food Protection Trends - November 2009 - Cover4
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