Magnetics Business & Technology - May/June 2020 - 28

INDUSTRY NEWS

bdtronic Receives Major Order from Audi for Impregnating Coil Windings

The impregnation of windings and coils is required for production of electric motors for both hybrid technology, 48-volt mild hybrids and fullelectrical motors for cars and trucks. The impregnation significantly optimizes the performance of hybrid motors and electric motors and increases
the insulation of the coils.
bdtronic, a globally active mechanical engineering company based
in Weikersheim, Germany, receives another major order from the
automotive industry. The company will supply systems for electric
motor production for the Audi Premium Platform Electric (PPE) in
the coming years.
During the last year, all German Original equipment manufacturers (OEM) have launched several new electrical or hybrid engines.
After the diesel gate, presence of new competition in the automotive
market and pressure of the CO2 legislation, this launch became
even faster and more furiously than expected.
Since 2008, bdtronic has developed a special technology, which is
needed to produce high efficient e-motors, namely impregnation.
The company offers different machine concepts for impregnation of
H/EV motors, especially with trickling process. After being successful with this technology in China and the United States, bdtronic has
won the Global award in the category of "Product of the year" at the
main yearly event for e-mobility CWIEME Berlin.
"bdtronic has delivered and installed several high-volume machines
at German Tier1 automotive suppliers and several low-volume
impregnation machines to German OEMs. We are now proud that
AUDI has chosen us to deliver the first high-volume production
machine for impregnating e-motors", says Patrick Vandenrhijn,
CEO of bdtronic and Member of the Management Board of MAX
automation.
This high production machine has a short cycle time and a very high
production volume. bdtronic has a lot of experience in dispensing
and impregnation technology. This connection is unique in the market and enables the company to build a machine that ensures both
highest quality requirements and high production volumes. Audi will

Magnetics Business & Technology * May/June 2020

use bdtronic systems for the production of e-motors within the PPE
architecture (Premium Platform Electric).
bdtronic has experienced strong growth over the past few years;
the company has almost doubled in sales, staff and manufacturing
capacity. This year will end with more than 400 employees and over
70 million Euros in total sales. Besides Weikersheim, the headquarter of bdtronic, a small town in the Taubervalley near Würzburg,
there are two more bdtronic production facilities, Rieti in Italy and
Tulsa Oklahoma in the United States.
"This partnership with one of the leading German OEMs in the automotive industry is the next big step in the bdtronic success story
and we are more than willing to take it. With a new manufacturing
site covering 6500 sqm in Weikersheim and further big investments
in people and the sites in Italy and USA where we double also
capacity, we are ready for the revolution in the automotive industry.
We are ready to provide the right solutions, which we have been
working for years, for e-mobilty and autonomous driving, where the
market is asking for" explains Patrick Vandenrhijn.
"With more than 4000 machines installed worldwide we are no
longer a hidden champion in Baden-Wurttemberg. We should not
stay hidden any longer either, because with this product portfolio
and these new technical developments in the automotive industry,
our biggest challenge will be to find enough qualified personnel
for the production of these high-tech solutions. The secret of the
success of bdtronic is the excellent team from development to after
sales service. For the growth it will be crucial to find the right team
players with the right qualities and qualifications," stated Patrick
Vandenrhijn.

www.MagneticsMag.com

http://www.MagneticsMag.com

Magnetics Business & Technology - May/June 2020

Table of Contents for the Digital Edition of Magnetics Business & Technology - May/June 2020