Magnetics Business & Technology - July/August 2021 - 14

FEATURE ARTICLE
AEM Moves Forward on Commercializing Its 'Magnet-Free' Motors and Sustainable
E-Transportation Products
Having spun out of Newcastle University in the UK four years ago,
Advanced Electric Machines is moving forward in its pursuit of
bringing to market its innovative electric motor which by design
sidesteps the use of rare-earth permanent magnets, along with
other advanced products for sustainable and environmentallyfriendly
transportation.
Two key development projects involving iconic Bentley Motors
and other partners have begun recently that aim to develop a passenger
car version of its traction motor, also to utilize recycled rare
earth magnets for ancillary motors in automobiles and to power
drones. The passenger car version, SSRD, is depicted in the
Bentley Motors article on page 13.
Last year, bolstered by fund raising and new projects, it doubled
its staff from 16 to 32 people. In other recent developments, the
company has built up its coffers with £5 million in successful fund
raising, moved into a new headquarters and production facility,
and engaged in over £26 million of research and development
projects. The fund raising closed at the end of 2019 for £1.9m.
" This latest investment raised almost 60% additional capital above
the original target, it will allow AEM to invest in our design and
manufacturing capability more quickly than we expected, " said
James Widmer, CEO.
AEM now operates out of its new headquarters building, a 1,200
square meter facility located in Washington in northeastern England,
about 10 miles south of its roots at Newcastle University.
Shown at top is the company's HDSRM motor, a switched reluctance
motor which relies on steel laminations and wound coils but
not rare-earth magnets. It is designed as a low-cost traction motor
to drive hybrid, range extended and electric commercial vehicles
from trucks to buses and taxis.
One project the company
has been engaged
in is to provide motors,
integrated with AEM's
gearbox, to serve as
both traction motor and
as a generator when
coupled with the modular
electrification system
of Tevva Motors Ltd for
medium duty commercial
vehicles. Tevva
supplies the system to
fleet owners, making
electric trucks that are
effectively a direct swap
Tevva electrified truck
from diesel to electric enabling the same route and payload.
AEM began operations in 2017 when it was established as a spinout
from the university and set about to commercialize a portfolio
of patents for sustainable and environmentally friendly motor and
drive technologies developed there. Its founders, Dr Andy Stevens
and Dr James Widmer, are both alumni of Newcastle. Widmer
also serves as director of the Advanced Propulsion Centre
UK's Electric Machines Spoke which leads policy development for
the country's automotive industry electric machines development
and manufacture.
New headquarters for AEM in Washington, UK
14 Magnetics Business & Technology * July/August 2021
" With the drive and momentum towards more vehicles requiring
electric motors, we have to make sure there are enough companies
out there that can make parts, and that enough people are
trained in these areas, " explains Widmer in a summary report by
Newcastle. " That's the great thing about working with the univerwww.MagneticsMag.com
http://www.MagneticsMag.com

Magnetics Business & Technology - July/August 2021

Table of Contents for the Digital Edition of Magnetics Business & Technology - July/August 2021

Magnetics Business & Technology - July/August 2021
Editor’s Choice/ Features
Major Automakers Transform Design & Manufacturing Operations on Accelerated Path to e-Propulsion – Part 2 of 2
Luxury Auto Maker Bentley Goes After Magnet Materials & Manufacturing Advancements
Magnetism Plays Key Roles in DARPA Research to Develop Brain-Machine Interface without Surgery
Research & Development
Product News
Industry News
Events Calendar/ Advertising Index
Toshiba’s New Magnetic Material Improves Motor Energy Conversion Efficiency
Visions
Magnetics Business & Technology - July/August 2021 - Magnetics Business & Technology - July/August 2021
Magnetics Business & Technology - July/August 2021 - Cover2
Magnetics Business & Technology - July/August 2021 - 3
Magnetics Business & Technology - July/August 2021 - Editor’s Choice/ Features
Magnetics Business & Technology - July/August 2021 - 5
Magnetics Business & Technology - July/August 2021 - Major Automakers Transform Design & Manufacturing Operations on Accelerated Path to e-Propulsion – Part 2 of 2
Magnetics Business & Technology - July/August 2021 - 7
Magnetics Business & Technology - July/August 2021 - 8
Magnetics Business & Technology - July/August 2021 - 9
Magnetics Business & Technology - July/August 2021 - 10
Magnetics Business & Technology - July/August 2021 - 11
Magnetics Business & Technology - July/August 2021 - Luxury Auto Maker Bentley Goes After Magnet Materials & Manufacturing Advancements
Magnetics Business & Technology - July/August 2021 - 13
Magnetics Business & Technology - July/August 2021 - 14
Magnetics Business & Technology - July/August 2021 - 15
Magnetics Business & Technology - July/August 2021 - Research & Development
Magnetics Business & Technology - July/August 2021 - 17
Magnetics Business & Technology - July/August 2021 - 18
Magnetics Business & Technology - July/August 2021 - 19
Magnetics Business & Technology - July/August 2021 - 20
Magnetics Business & Technology - July/August 2021 - 21
Magnetics Business & Technology - July/August 2021 - Product News
Magnetics Business & Technology - July/August 2021 - 23
Magnetics Business & Technology - July/August 2021 - 24
Magnetics Business & Technology - July/August 2021 - 25
Magnetics Business & Technology - July/August 2021 - Industry News
Magnetics Business & Technology - July/August 2021 - 27
Magnetics Business & Technology - July/August 2021 - 28
Magnetics Business & Technology - July/August 2021 - 29
Magnetics Business & Technology - July/August 2021 - 30
Magnetics Business & Technology - July/August 2021 - 31
Magnetics Business & Technology - July/August 2021 - Events Calendar/ Advertising Index
Magnetics Business & Technology - July/August 2021 - 33
Magnetics Business & Technology - July/August 2021 - Visions
Magnetics Business & Technology - July/August 2021 - Cover3
Magnetics Business & Technology - July/August 2021 - Cover4
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