In Broadcast - December 2014 - 54


I N T E R N A T I O N A L

WWW.INBROADCAST.COM | ISSUE 38 - DECEMBER 2014

N E W S

InSTUDIO

Ross Video Acuity Climbs The Rankings
With Live 4K Tennis Production
T

he ATP World Tour Finals at
London's O2 arena provided a
thrilling ﬁnale to the men's 2014
tennis season, with the sport's top
ranking players - including Murray,
Federer and Djokavic - battling to
end their competitive year on a high.
As part of this year's event,
Ross Video was invited to partner
with Gearhouse Broadcast, one
of Europe's leading system
integration companies, to provide
live 4K productions throughout
the tournament.
With Hitachi already on board
providing four 4K cameras,
Gearhouse Broadcast needed a
production switcher for the weeklong event, and Ross Video's latest
Acuity switcher represented the
perfect doubles partner.
Launched earlier this year at NAB,
the Acuity is Ross Video's ﬂagship
switcher and offers a compelling
blend of performance, ﬂexibility
and aesthetic design. Capable
of switching SD, HD, 3G and 4K

content, the Acuity
looks set to become
one of Ross Video's most
successful products
and has consistently
proven itself during a
series of 4K technology
demonstrations this year.
Simon Brooke, who
had been working with
Gearhouse Broadcast
and the Acuity switcher
during the tennis event,
noted: "What can I
say about the Acuity?
Flexible, powerful and it
looks great too!"
Andy Newham, Ross
V i d e o 's
Business
Development Manager
for Switchers in EMEA,
was delighted with the
performance of the
Simon Brooke switching a live match with the Ross Video Acuity
Acuity: "This event has
provided the ideal opportunity for
level of live 4K sport production.
when it comes to sport, and Acuity
us to demonstrate the power and
"Live production is always a
has met all of the challenges faced
performance of Acuity at the highest
demanding environment, especially
this week with ease."

54

Cavena is a leading manufacturer of subtitling systems,
with a worldwide base of installed systems operating
24/7. Cavena provides state of the art subtitling
solutions for everyone, from the free-lance
subtitle translator to the multiple channel
playout-centre. The Cavena subtitling
systems are language independent and
subtitles can be edited and transmitted
in any language including more
complex languages such as
Chinese, Japanese etc.
Cavena subtitling systems are
built on standard computers.

Cavena Image Products AB, Nytorpsv. 26, 183 71 Täby, Sweden Tel: +46 8 544 70980 Mob: +46 708 771633 www.cavena.com

http://www.linkedin.com/pub/dir/?first=Phillip&last=Izzard&search=Go https://twitter.com/inbroadcast http://www.youtube.com/watch?v=qpzEatLsHdE&feature=youtube_gdata_player https://www.facebook.com/InBroadcast http://itunes.apple.com/gb/app/inbroadcast/id468652679?mt=8 https://play.google.com/store/apps/details?id=com.branded.inbroadcast&feature=search_result#?t=W251bGwsMSwyLDEsImNvbS5icmFuZGVkLmluYnJvYWRjYXN0Il0. http://WWW.INBROADCAST.COM http://www.rossvideo.com/production-switchers/acuity/ http://www.cavena.com http://www.cavena.com

In Broadcast - December 2014

Table of Contents for the Digital Edition of In Broadcast - December 2014