InBroadcast - April 2022 - 54

54
www.inbroadcast.com | Vol: 12 - Issue 4 | April 2022
InFile
VSN to Launch its Metadata Rules Editor
V
SN, a leading provider in media
solutions
of
for the broadcast
industry, announces its excitement to
return in-person to NAB 2022 (Booth
N925). After a global hiatus of more
than two years, VSN are enthusiastic
about the ability to reignite industry
relationships which have by necessity
been conducted exclusively through
online communications since early
2020. More than this though, they
are eager to use NAB to announce
the numerous product developments
which have arisen during this hiatus,
a period of time which has allowed for
VSN to engage in an intense focus on
product development.
The most
significant
of
these
developments is the introduction of
a new Metadata Rules Editor. As the
lifeblood of an effective MAM (Media
Asset Manager), metadata creation
requires a balance between the
theories of best-practice database
management/structure and
the
specific data needs and demands
of individual users. The new module
provides users with the structures of
best-practice metadata management
without them needing any knowledge
how to structure metadata
themselves, and at the same time
allows them to fully
customise
their metadata arrangements. The
new rule editor incorporated within
VSNExplorer grants users the ability
to engage with an intuitive, straightforward
programming language that
allows them to organise and query
their metadata in the way that is
most meaningful
to them, all the
time supporting them with intuitive
processes and error detection.
The second major addition to
the core VSN range occurs within
VSNCrea
-
Management
VSN's
Broadcast
System, which
has been designed with remote
HTML5 access and full VSNExplorer
integration at
its
the Ad pricing solutions
heart. Here,
have
been expanded within the new
Commercials Module to allow for
the assignment of price blocks at
different times of day, the selection
of Ad rate types (Fixed, Cost Per
Mille, Cost Per Rating), and the direct
exchange of this information with the
commercial contracts on which they
are based. Through the integration
of these automation and accuracyenhancement
tools, VSN yet further
extends the monetisation
options
available to users, maintaining a
focus on delivering solutions that
leverage
the maximum possible
value from an organisation's content
and advertising.
As
well
as
exhibiting these
developments in person at NAB,
VSN will also be hosting the online
'VSN Spotlight'; a unique 'prerelease'
broadcast on April
21st
(09.30 CEST in English and at 16.30
CEST in Spanish) in order to allow
those unable to journey to Las Vegas
to gain first-hand insight into the
developments which VSN will be
announcing at NAB.
industry
peers
with initiatives
connection that
Speaking of their upcoming NAB
attendance, Ricardo Quintanilla
- Head of Marketing at VSN, said:
" Thank goodness for the opportunity
to re-engage with our customers
and
in person.
We've made significant - and often
innovative - efforts to stay connected,
especially
such
as the VSN Spotlight. But nothing
can really
and we'll be looking forward to giving
live demonstrations
replicate the personal
tradeshows bring,
of both our
Metadata Rules Editor and expanded
Commercials Module " .
He continued: " And
we've
undergone some significant changes
in the last two years that we're
enthusiastic
our recent
to talk about; from
acquisition by Valsoft
Corporation, to our development of
a new logo - both elements which
we feel represent our movement into
the future. When it comes to NAB,
there's lots we want to share with our
stakeholders " .
http://www.vsn-tv.com
EditShare Boosts Media Workflow Performance
E
Flexible, cloud-enabled workflows, project
synchronization with NLEs, LUT and RAW
support, live capture and more...
ditShare®
that
enables
, the technology leader
storytellers
to
create and manage collaborative
media workflows, will
Vegas
showcase
its continuing efforts to make post
production seamlessly
NAB2022 (Las
Center, 24-27 April, booth N3008).
The latest enhancements
unrivalled
greater content
security
provide
interworking and even
and
availability.
Creatives will be excited to see
project synchronization with NLEs,
including Media Composer, Adobe®
Premiere®
and
EditShare's
Pro and DaVinci Resolve,
FLOW workflow
tools. The next release of the core
FLOW software will include the first
implementation of this integration,
allowing complex
projects
to be
readily moved between EditShare
media management and the NLE
environment.
" This is all about simplifying the
creative at
Convention
day-to-day
EFS
clusters
facilities.
experience for
our customers, " said Sunil
Mudholkar, VP Product
Management, EditShare.
" We have always provided
interoperability
with the
NLE editing environment, but with
this latest development we eliminate
manual
project
information is
high pressure operations.
Content
drag and drop, ensuring
continually
updated. "
Also added to FLOW is the ability
to support the latest RAW format
updates
for RED and Blackmagic
Design camera systems and impose
LUTs in real time, both on full
resolution material and on proxies.
For news and sports fast turnaround
editing, FLOW can now ingest NDI
contribution feeds and immediately
present them for editing. The NAB
demonstration will also show how
the Helmut 4 orchestration platform
from MoovIT makes
Adobe
and
EditShare the perfect environment for
security and availability
is vital to professional users, and
EditShare is adding new hardware
and software in this area. The EFS
60NL is a new device, aimed at
nearline storage, and providing 60
drive bays in 4U of rack space. Within
the EditShare environment, nearline
storage is ideal for content which is
needed but not being immediately
worked on, ready to be transferred
to the online servers with virtually no
delay.
concept, EFS
Adding to the security and sharing
Multi-Site allows
users with multiple locations
to
leverage built-in file acceleration to
synchronize project storage between
This
ensures
meet our
collaborators
Stephen
in different
that
users have ready access to
content, wherever they choose
to work. Cloud Sync extends
the capabilities of Multi-Site
to cloud
storage, providing
added flexibility in access as
well as security in archiving.
Further enhancements
to
the company's cloud offering and
partnership with AWS are due to be
announced next month.
" We are so pleased to be able to
friends,
at
Tallamy, CTO, EditShare.
" We're excited to be showing so
many new innovations, all of which
are either available now or will be in
the June 2022 software release, and
of course we can't wait to officially
collect our recently awarded Emmy®
from the National
Academy
Television Arts and Sciences (NATAS)
at a ceremony during the show. "
https://editshare.com
customers and
NAB2022, " said
of
http://www.inbroadcast.com https://inbroadcast.com/news/vsn-to-launch-its-metadata-rules-editor http://www.vsn-tv.com https://inbroadcast.com/news/vsn-to-launch-its-metadata-rules-editor https://inbroadcast.com/news/editshare-showcasing-at-2022-nab-show https://www.editshare.com https://inbroadcast.com/news/editshare-showcasing-at-2022-nab-show
InBroadcast - April 2022

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