InBroadcast - April 2022 - 94

TM
94
www.inbroadcast.com | Vol: 12 - Issue 4 | April 2022
InNABShow
Empowering a cost-effective,
agile business with a
cloud-first approach
With Peter Abecassis, Senior Product Marketing Manager...
M
edia
organisations
of a cloud-based
considering
roadmaps.
approach,
their
compelling financial
behind
need
to
assess the financial benefits
strategy when
technology
There are several
motivators
adopting a cloud-first
including
reducing
expenditure on IT equipment such
as servers, data storage, networking,
security, and databases, alongside
benefits around data security and
reducing carbon footprint.
Pivoting away from initial CapExheavy
investments toward a pay-asyou-go
model makes
business
commercial
sense, now and in the long run - and
all-important
flexibility
means cloud transformation is a top
priority for media companies in 2022.
Cost-efficiency - today
and in the long run
A well-documented
With cloud-based
systems, maintenance
is included as part of
the service offering.
Systems are redundant,
and software is updated
transparently, ensuring
that everything is kept
up to date with
zero
downtime.
Important
software updates
business-critical
to
systems such as
security patches or new functionality
are no longer large projects
that
must be planned, staffed with IT
professionals and performed after
hours. Cloud
computing solutions
employ automatic update times that
are
immediately
available
logging on without
when
requiring the
benefit
of
shifting to cloud is that it significantly
reduces the amount of infrastructure
organisations need to buy. A KPMG
study demonstrated typical
IT organisations
a third
nearly
of
spend
their
budget on equipment such
as servers, storage, firewalls, cables,
networking gear and related power
and cooling equipment. The report
also found that migrating workflows
to the cloud can reduce their IT
expenditure by between 10-20%.
Clear savings on the initial hardware
purchase generate a follow-on savings
effect, reducing ongoing maintenance
and IT staffing costs.
Reducing maintenance costs
Maintenance associated
with
purchases is a large part of the total
cost of ownership calculation. Service
agreements, repairs, and labour for
preventive maintenance all add up
very quickly. If you factor in the cost
of
downtime while maintenance
and upgrades occur or while broken
equipment lies idle waiting for a
replacement part, we're talking about
significant expenses.
services of on-site IT experts.
The cloud provider ensures that
the services and equipment perform
correctly
and
consistently.
take care of security, monitoring,
backups and many other functions,
allowing businesses
to focus
their customers and projects
differentiate their offerings.
on
that
Lower IT staffing costs
In the same way lower maintenance
costs follow on from lower capital
expenditure, lower staffing costs
follow lower maintenance costs. In
most organisations, the biggest single
cost
item on the balance sheet is
staffing budget. When using a cloudbased
solution, the cloud provider
will maintain hardware and software
shared by many businesses. The scale
of their operation means they can hire
several specialists to cover various
areas of the infrastructure rather than
a few generalists. This also means
that not only does the business'
bottom-line cost decrease, but the
quality
and
Businesses
expertise
increases.
can therefore improve
their operations by deploying staff
to areas of the company that help
improve the bottom line. Furthermore,
the cloud
infrastructure is
provider ensures
staffed
that
24/7
GV AMPP Playout
meaning organisations
GV AMPP Asset Management
no longer
need to plan for peak usage or special
events.
Business flexibility
The efficiencies
cloud-based
systems create in terms of improved
collaboration, better availability
of
They
usage and cost data, as well as how
easily a business can scale or add
operations in different geographical
regions, can mean significant savings
for a business. However, many
advantages of cloud utilisation are
not directly financial.
Cloud-based
democratise
access
to data
with powerful
and
technologies
and
systems across the business. Access
is no longer limited to individuals
located
enough
systems. Projects do not need to
be
packaged
transferred
in
large files. Everyone can access the
resources assigned to them with just
an internet connection and a web
browser, allowing distributed teams
to work together more efficiently.
The cloud also empowers business
scalability. As businesses grow, the
demands on their IT infrastructure
will grow as well. The risk is
that
the additional return doesn't justify
the upfront investment. This is fully
mitigated in a cloud-based
system
where
services
are
billed only according to usage.
This is not just about storage
and compute. Working on a
project in a different city is much
simpler when no investment
needs to be made in networking
infrastructure to securely link the
new location to headquarters.
The flexibility
solutions, reducing
of cloud-based
solutions also means that a business
can more easily switch between
cloud-based
the risk of trying new things and
increasing the ability
improve.
There are also clear advantages
operations
for
business
teams.
When strategic decisions need to be
made based on clear and accurate
data, cloud-based systems provide
easy access to information such as
infrastructure costs and utilisation
and
can be analysed
individual projects or users.
Cloud fuels creativity
Migrating from on-premise to
cloud-based
systems
brings
an
upfront positive financial impact on a
project by reducing the initial capital
requirements and freeing up funds for
other investments. When assessing
the long term return on investment
of a cloud transition, it's critical to
factor in the continual cost savings
related to power, maintenance, and
staffing as well as the efficiency
gains unlocked by running a more
agile, flexible business that allows for
greater collaboration, scalability and
creativity.
Cloud
technology
more
empowers
media organisations to create more
content,
efficiently,
benefits
of
cloud
while
driving business sustainability. The
financial
on delighting
viewers with
allow
companies to free up resources to
focus
outstanding content, making a cloud
transformation as much a creative
decision as a commercial strategy.
https://www.grassvalley.com
down to
to constantly
http://www.inbroadcast.com https://www.grassvalley.com https://www.grassvalley.com https://www.grassvalley.com https://www.grassvalley.com/products/cloud-based-workflows/cloud-based-workflows/gv-ampp/ https://assets.kpmg/content/dam/kpmg/pdf/2015/11/cloud-economics.pdf https://www.grassvalley.com/products/cloud-based-workflows/cloud-based-workflows/gv-ampp/ https://www.grassvalley.com

InBroadcast - April 2022

Table of Contents for the Digital Edition of InBroadcast - April 2022

Contents
InBroadcast - April 2022 - Intro
InBroadcast - April 2022 - Cover1
InBroadcast - April 2022 - Cover2
InBroadcast - April 2022 - Contents
InBroadcast - April 2022 - 4
InBroadcast - April 2022 - 5
InBroadcast - April 2022 - 6
InBroadcast - April 2022 - 7
InBroadcast - April 2022 - 8
InBroadcast - April 2022 - 9
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InBroadcast - April 2022 - 19
InBroadcast - April 2022 - 20
InBroadcast - April 2022 - 21
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InBroadcast - April 2022 - 24
InBroadcast - April 2022 - 25
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InBroadcast - April 2022 - 27
InBroadcast - April 2022 - 28
InBroadcast - April 2022 - 29
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InBroadcast - April 2022 - 94
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InBroadcast - April 2022 - 101
InBroadcast - April 2022 - Cover3
InBroadcast - April 2022 - Cover4
https://europe.nxtbook.com/nxteu/lesommet/inbroadcast_202403
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https://europe.nxtbook.com/nxteu/lesommet/inbroadcast_202401
https://europe.nxtbook.com/nxteu/lesommet/inbroadcast_202312
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https://europe.nxtbook.com/nxteu/lesommet/inbroadcast_202303
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https://europe.nxtbook.com/nxteu/lesommet/inbroadcast_202301
https://europe.nxtbook.com/nxteu/lesommet/inbroadcast_202212
https://europe.nxtbook.com/nxteu/lesommet/inbroadcast_202211
https://europe.nxtbook.com/nxteu/lesommet/inbroadcast_202210
https://europe.nxtbook.com/nxteu/lesommet/inbroadcast_202209
https://europe.nxtbook.com/nxteu/lesommet/inbroadcast_202208
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https://europe.nxtbook.com/nxteu/lesommet/inbroadcast_202201
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http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_INREVIEW2019
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201912
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201911
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_NewYork2019
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http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_inshowguide2019
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http://europe.nxtbook.com/nxteu/lesommet/CTA-DAY3
http://europe.nxtbook.com/nxteu/lesommet/CTA-DAY2
http://europe.nxtbook.com/nxteu/lesommet/CTA-DAY1
http://europe.nxtbook.com/nxteu/lesommet/CTA-VISITOR
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201906
http://europe.nxtbook.com/nxteu/lesommet/CTA-PREVIEW
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201905
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201904
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_NABSHOW2019
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http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_INREVIEW2018
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201812
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http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_NewYork2018
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http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_NABSHOW2017
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http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201701
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_INREVIEW2016
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https://www.nxtbook.com/nxteu/lesommet/inbroadcast_NABSHOWNYexpo
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