InBroadcast - July 2022 - 12

12
www.inbroadcast.com | Vol: 12 - Issue 7 | July 2022
InNews
disguise acquires
creative studio
Meptik
Gravity expands its French operations
G
broadcast
services
France.
Sirius
d
to
isguise,
the
in extended
technology, has
based
market
reality
leader
(xR)
acquired Atlantaimmersive
entertainment
specialists Meptik, to empower the
global
deployment
of
trailblazing
immersive productions, studios and
installations delivered by Meptik and
powered by disguise.
While both companies will continue
entities,
operate
as
separate
disguise will be leveraging Meptik's
expertise to expand its global reach,
helping
creatives build
the
next
generation of extended reality and
metaverse experiences. Meptik's
teams will work with disguise to
workshop new solutions, create
product
roadmaps, and
new standards
technology.
Meptik
drive
in entertainment
dynamic virtual worlds
specialises in creating
that blow
audiences away - and keeps them
coming back. Their clients
range
from film studios to lifestyle brands,
Fortune 500s, musical artists, and
more. Combining creative chops with
technical skills, Meptik is always
working behind the scenes to define
what's next
for Extended Reality
(xR), Augmented Reality (AR), Mixed
Reality (AR), and Virtual Production
(VP). Led by Sarah Linebaugh and
Nick Rivero, their team of experts
deliver groundbreaking projects for
filmmakers
and
broadcasters
as
well as remarkable corporate and
immersive installations.
xR technology
unleashes
storytelling potential by delivering
photorealistic, three-dimensional,
real-time graphics
that
immerse
performers and audiences alike in
a virtual world visible on set and
in-camera.
disguise's market-leading extended
reality (xR) workflow has, in the past
two years alone, enabled over 600
xR productions in over 50 countries,
powering live entertainment
productions, and
episodic
productions for Netflix and Amazon
Prime, corporate presentations
for Siemens and
live broadcast
programmes
Eurosport, MTV and ITV.
Verizon, and
from
ravity Media, the world leading
global provider of complex live
facilities and production
officially
has
truck,
Sirius, based in
launched
its debut multi-functional Outside
Broadcast
outside broadcast
is a newly custom-built
vehicle which
supports 18 cameras, with up to
three vision operators, two Replay
operators, and an OB supervisor
position. It
can accommodate 14
staff in high-tech, climate-controlled
comfort.
This
truck
specifically
has been designed
for the French and
European broadcast market, giving
customers
further benefits
from
Gravity's experience in providing the
technical equipment, facilities, and
services to capture the world's most
watched content.
The OB truck has already been
deployed
successfully
at
the
ARES Fighting Championship, the
International
Outdoor Meeting of
Athletics and the Archery World Cup.
Furthermore, Sirius adds to Gravity
Media's extensive fleet of OB trucks,
Mobile Units and DSNG trucks across
the UK, Australia, USA, France,
Qatar, and Germany. The fleet has
been designed and built with a
deep understanding of all broadcast
environments.
Equipped with the most advanced
HD technology
services. Sirius is readily available for
world-class events. "
Ed Tischler, Managing Director at
available, they
are crewed by highly experienced
supervisors and engineers who are
skilled in supporting a wide range of
productions.
Solène Zavagno, General Manager
at Gravity Media in France states
" With an exciting summer of sport
ahead, this is the perfect time to
launch our new French-based OB
truck
into the European market.
We are thrilled to serve our clients
further, adding another card
the already existing wide range of
to
Gravity Media commented " Gravity
Media is delighted to be extending
our range of OB trucks, Mobile
Units and DSNGs as we continue to
innovate and tailor our broadcast
and technology solutions
for our
client's needs. We operate every
day across all tiers of world sport
and entertainment - at the heart of
our business is a rich tradition of
delivering high-end content and live
production across a wide variety of
world brands. With the arrival of our
latest OB truck Sirius we can ensure
we can support yet more projects in
France and across Europe. "
René Steinbusch appointed CEO of EMG Germany
E
urope's leading broadcast service
provider EMG has
announced
the appointment of industry veteran
René Steinbusch as the CEO of EMG
Germany GmbH. He succeeds Stefan
Hoff, who is stepping down from the
position after 14 years of steering the
German operations
and Commercial.
René
Steinbusch, CEO of EMG
through many
changes - most notably the transfer of
Nobeo GmbH to EMG Germany GmbH
and the merger of all companies
belonging to the EMG Group under
one brand. Stefan will remain serving
as the Chairman of the Association
of German Service Providers for the
audiovisual industry (VTFF).
René Steinbusch will work closely
with EMG Group Chief Executive,
Shaun Gregory, to create a new
growth strategy in Germany. After
joining Nobeo in 2009 as Head of
Organisation and HR, and as the
Authorised
Officer and
TV
member
of the Leadership Team, René has
gained the trust of the German team,
customers and shareholders
from
the beginning. For the last six years
the now 52-year-old from Bonn has
been the German Chief Operating
Officer, as well as covering other
areas of the business including HR
Germany said: " Now that the merger
into EMG is fully complete, the timing
is perfect for me to develop a new
chapter for EMG Germany. We are
driving an exciting transformation
program across the group, and I'm
keen to see Germany play an ever
more important part in that story. I
would like to thank Shaun Gregory
and the Global Leadership Team for
their trust in me and I am very much
looking forward to continuing to work
together. "
Shaun Gregory, CEO of EMG
Group said: " EMG Germany is an
important part of the EMG Group,
and a market where we see huge
potential beyond our core studio
based business. We are assessing
a range of new opportunities, and
I'm excited about the possibilities
that EMG can develop. René has the
absolute backing from myself and
our shareholders, and is welcomed to
the Global Leadership Team. At this
point, my special thanks also go to
Stefan Hoff, who has confidently led
our German company through many
changes and challenges since 2008.
We all wish him the best for his future
plans and ventures. "
EMG is a leading provider of
broadcasting and
audio-visual
services within the European market.
The Group combines unique knowhow
and world-renowned expertise
to master the entire value chain
from image creation to distribution.
New-media driven, EMG is a valued
partner for major international
events, including sporting (The
European Tour, Tour de France, Ryder
Cup, FIFA World Cup, UEFA European
Championships and Formula One),
live shows (Eurovision, MTV Awards,
BRIT Awards and Royal Events), and
entertainment-based
shows
(The
Voice, Masterchef, The X-Factor). EMG
has a diverse range of studios and
one of the largest fleets of mobile
trucks in Europe.
http://www.inbroadcast.com https://inbroadcast.com/news/gravity-expands-its-french-operations https://inbroadcast.com/news/disguise-acquires-meptik-creative-studio https://inbroadcast.com/news/gravity-expands-its-french-operations https://inbroadcast.com/news/rene-steinbusch-appointed-ceo-of-emg-germany https://inbroadcast.com/news/rene-steinbusch-appointed-ceo-of-emg-germany
InBroadcast - July 2022

Table of Contents for the Digital Edition of InBroadcast - July 2022
