InBroadcast - May 2023 - 36

36
www.inbroadcast.com | Vol: 13 - Issue 5 | May 2023
InStudio
Optimizing Productions Without
Compromising on Content Quality
By: Don Kianian,
Solutions Marketing Manager
at Telestream.
Q
uality begets loyalty. That much
is true of any product or service,
but when it comes to audiences
consuming linear and streaming
video content it resonates even more.
In any live broadcast production or
post production setting, one of the
fundamental steps before the content
is delivered to viewers is doing final
checks to make sure it passes muster
with the quality
standards
your
audience expects from your brand.
If
you position your organization
as a trusted, high-quality source of
information, your content needs to
reflect that same caliber of quality or
else audiences may lose faith in your
broadcasts.
As formats
for media evolve to
accommodate widespread use of
higher-resolution deliverables, more
advanced
graphics, and
higherfidelity
audio, ensuring content never
loses quality
through the various
media processing and production
workflows becomes more and more
difficult each day. It's important to
measure signals coming in from all
cameras to ensure each source image
matches the others in tone or look
(also known as " camera shading " ).
Guaranteeing there is no picture area
with color outside of the specified
color
space, or with luminance
levels exceeding specifications, is
also crucial and can add even more
complexity
What's more, many
to these workflows.
organizations
are beginning to adopt partially or
wholly remote workflows to achieve
more nimble, flexible, cost-effective
productions.
So
how can
you ensure
content keeps pace with the growing
demands for higher-quality content?
What's the secret to building deeper,
more loyal connections with viewers?
And how can a video production
organization make sure it doesn't
drop in output
quality, despite a
growing number of their workforce
not being on-site?
Waveform monitors serve a crucial
These capabilities may
flexibility
support
include
to leverage multiple
displays, monitor multiple inputs,
and
industry-accepted
resolutions such as HD and UHD
content.
Over the years,
Telestream has
developed its PRISM hardware to
provide industry-leading monitoring,
analysis, and diagnostic services for
the highest-resolution content, from
SD to HD all the way up to 8K (read
how Game Creek Video leverages
PRISM in their broadcast
trucks).
your
These devices readily support the
broad swath of advanced formats and
protocols quickly becoming the norm
in high-end productions, including
video-related measurements for Wide
Color Gamut (WCG) and High Dynamic
Range (HDR), as well as advanced
audio metering with Dolby Audio.
PRISM accommodates
broadcast, studio, or post production
application
in select
it might be used for,
with integrated touchscreens, SDI/
IP connectivity, and SDI Eye/Jitter
measurements
models.
Recently unveiled at NAB 2023, and
coming later this year, the PRISM
family is growing with a new line of
waveform monitoring hardware that
is purpose-built for post production.
The PRISM MPP Series of waveform
the PRISM
rasterizers
expand
platform to include a smaller
footprint
and
quieter operation,
making the PRISM family of softwaredefined
monitoring instruments ideal
solutions
and
post
network-accessible as
well
for broadcast operations
production, including
as
Keyboard, Video, and Mouse (KVM)
operations. With widespread format
support - up to 8K - and WebRTC for
near-instantaneous
responsiveness
in remote production environments,
PRISM streamlines and future-proofs
production workflows. The PRISM
MPP products
also support
whatever
the
role in these workflows for that very
reason: they help ensure your content
is in peak form before it leaves your
studios so that viewers receive the
best
experience possible. Many
waveform monitors have the same
underlying capabilities
that
help
ensure the best possible output of
professional media.
transition from SDI to IP production
environments, no matter what stage
in that transition an operation may
be. By providing unique capabilities
not found in competing offerings,
in a more flexible and compact
form factor, the PRISM MPP series
optimizes
costs
while providing
unique, industry-leading analysis and
correction
capabilities to enhance
the efficiency and output quality of
professional media and content.
These products
have already
received
positive recognition
from powerhouse players in the
broadcasting and post
production
industry, including the new MPP line
being awarded with a Best of Show
award at NAB in 2023.
If a quiet, compact, and highquality
waveform
rasterizer
is
something
on your production wish
list, this should be the top contender.
Because with a PRISM MPP waveform
monitor in your production toolkit,
you can rest easy knowing
your
premium content is being delivered
at the best possible quality to your
entire audience.
For more information, click here
to learn more and order your PRISM
waveform monitor.
https://www.telestream.net
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