District Administration August 2017 - 41

And the best digital citizenship lessons occur on the fly, during day-today classroom experiences, he says. For
example, when a teacher passes out iPads
and reminds students they can't take
someone's photo without permission,
that's just as important as a formal lesson.
"What we're really after at the elementary and junior high is that it's done in
the regular classroom," he says. "We want
the whole staff to be involved in teaching
those important skills."
At the elementary level this past year,
the theme was RISE: Respect, Integrity,
Safety and Etiquette. Each campus chose
what specific activities to incorporate
around that those topics, such as students
taking a "digital citizenship pledge," and
learning to keep personal information
private online.
In addition, as the district moves
toward an integrated learning management system, teachers can post links, documents and assignments, and can communicate with students 24/7. The district
prefers teachers use the LMS to communicate online with students because it's a
more controlled and safer environment
than a social network, Sonnenberg says.
In Burlington Public Schools near
Boston, instructional technology specialist Jennifer Scheffer created a new help
desk with 12 high school honors students. What started as a way to provide
tech support soon evolved into a forum
for students to share information about
developing positive online identities, says
Scheffer. Students from the help desk
launched a Twitter chat, "Help Desk
Live," on educational topics, and invited
guest moderators to respond. They also
interviewed business, education and
technology leaders, including a Google
employee, to learn firsthand about life in
the professional world, she says.
The students also blogged about the
benefits of using social media positively.
"Once they started to see a positive impact
of what they were publishing online, they
began to understand they had the power
to develop their own digital presence and
could network with industry professionals in their fields of interest," says Scheffer.
www.DistrictAdministration.com

WEB WISDOM-Educators in the Central Valley School District in Washington
realize students can't be kept off the internet or social media forever. The goal at
the district-and in an increasing number of school systems-is to show students
how to behave responsibly in the digital world.

Social media smarts
Teachers can model positive behavior
through Facebook, YouTube and Instagram accounts that promote student
artwork, performances and videos, says
social media expert Larissa Hageman of
Educators Rising, a national network for

Key connections
A recent poll of 790 teens by the
Associated Press-NORC Center
for Public Affairs Research at the
University of Chicago reveals that

76 percent
of American teens use Instagram.

75 percent
use Snapchat.

78 percent
say that social media makes
them feel closer to friends.

40 percent
say it makes them feel closer to
family members.

college and high school students interested in education careers.
Building school pride shows students the positive impact of social
media-as opposed to the harm
caused by bullying and trolling. Also,
as millennials become parents and get
involved with their kids' education,
they will expect digital communication and social media engagement from
their children's schools.
This means administrators need to
get comfortable communicating on
those platforms to convey information
about everything from academic performance to special events, adds Hageman.
Looking ahead, Scheffer already sees
a shift in how even the youngest students understand the impact of public
online behavior. "I think they're developing self-awareness about what kind
of image they want to project," she says.
"There's a lot of social and emotional learning about teamwork, leadership and empathy. If and when they
do experience negative dialogue online,
these kids will recognize that it's not
right, they won't participate and they
will have the confidence to report it." DA
Emily Rogan is a freelance writer in New York.
August 2017 41


http://www.DistrictAdministration.com

Table of Contents for the Digital Edition of District Administration August 2017

District Administration August 2017 - Cover1
District Administration August 2017 - Cover2
District Administration August 2017 - 1
District Administration August 2017 - 2
District Administration August 2017 - 3
District Administration August 2017 - 4
District Administration August 2017 - 5
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District Administration August 2017 - Cover3
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