LEVEL THE FIELD It is not a happy day when a car dealership sees a customer go to a tire dealership for services they could have done - or now, watch as those services travel to the customer. For years OEMs have been pushing hard for dealerships to place a stronger focus on tires in their service offerings. With your own mobile tire service, you can make inroads on both of these fronts while increasing customer satisfaction. EXPAND YOUR REACH Your dealership may dominate your local area. What about the entire metro area? That is a much larger challenge. Mobile service can give you reach into areas otherwise not easily accessible. Your vans become roving brand ambassadors, delivering highly visible service in highly visible areas, and advertising your business by simply driving down the street. Your vans become roving brand ambassadors IT IS A " REAL " SERVICE Until mobile service is better established, customers may consider it a lesser version of the service they would receive at the dealership. It is not so. There are compact but very " real " tire changers and balancers, as solid and effective as the equipment you use in your dealership, yet designed specifically to fit the needs of mobile service. They can easily be gotten into and out of a van as often as necessary. Your 24