HRO Today December 2014 - 32
Talent Acquisition
RPO
Steps It Up
Savvy talent management strategies
will be a key differentiator in 2015.
By Russ Banham
The competitive talent landscape has put RPO on the
front burner of HR, with several trends heating up as
the New Year approaches. No organization wants to be
caught with skill sets that are inferior to the competition
or risk highly talented individuals heading in their
direction. This explains why RPO has moved from the
back offi ce to the strategy table. Automating manual
processes are still important, but only if they achieve
global strategic talent management aims.
Trends that focus on strategy include enhanced interest
in global RPO solutions that look, act, and pretty
much work differently across global entities, followed
by greater use of predictive data analytics to gauge
retention risks; the creation of progressively unique
workforce compositions; heightened interest in assessing
current employees for internal hiring; and steppedup
movement toward the development of talent
communities.
The Shift To Global
In this regard, one size fi ts all is not the answer. " We all
think that 'global RPO' means one program all over the
world, where the processes and systems are standardized
and consistent, but this is not the best solution because
recruiting is a local business, " says Sue Marks, CEO of
RPO provider Cielo. " While there is an evolution toward
[32]
HRO TODAY MAGAZINE
| DECEMBER 2014
FAST FACT:
The recruitment process outsourcing (RPO) market
grew at 16 percent in 2013 to reach $1.8 billion in
annualized spend.
Source: Everest Group
centralized global delivery design, there is still a need for
more decentralized approaches in each market. "
She explains that a global client wants its recruitment
platform to look one way in the U.S. and another way
in Germany, tailored to refl ect each market's cultural
differences and unique workfl ows. Nevertheless, the core
of the RPO system from a delivery standpoint is consistent
across all countries. " This type of hybrid solution
continues to gain more traction, " says Marks.
A factor in this acceleration is that many companies may
brand themselves as global, but the truth is they still tend
to operate on a country-by-country basis, given cultural,
economic, and regulatory differences. To create more
effi ciency from an operations and recruitment standpoint,
many global companies have developed regional shared
service centers, gradually easing the way for these
businesses to be serviced by a single global RPO provider.
HRO Today December 2014
Table of Contents for the Digital Edition of HRO Today December 2014
HRO Today December 2014 - 1
HRO Today December 2014 - 2
HRO Today December 2014 - 3
HRO Today December 2014 - 4
HRO Today December 2014 - 5
HRO Today December 2014 - 6
HRO Today December 2014 - 7
HRO Today December 2014 - 8
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HRO Today December 2014 - 17
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HRO Today December 2014 - 30
HRO Today December 2014 - 31
HRO Today December 2014 - 32
HRO Today December 2014 - 33
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