HRO Today December 2017 - 47

2018 Forecast
The Uncharted Organization
Five trends set to impact recruiting and leadership in 2018.
By Jamie Hoobanoff
Businesses of all sizes and in all sectors are entering
uncharted territory as they face an unprecedented rate
of economic, technological, and societal change. While
industries have gone through disruptions in the past, the
forces at work in more recent years are rapidly shifting,
calling for companies to be even more adaptive and
innovative in their approach to recruitment and hiring.
According to the recent online survey Future-Proof Your
Business by the Business Development Bank of Canada,
more than half of the respondents strongly agreed that
recruiting skilled staff is crucial for business success. The
typical organizational chart no longer works in today's
business environment. Hierarchal leadership and longevity
are no longer givens, with the average tenure of a leader
lasting only two years. Organizations are becoming
flatter, leaner, and more nimble, and unpredictability in
the workplace-and the world at large-has become the
norm.
On the technology front, advancements in artificial
intelligence (AI) and machine learning are driving
more disruption than ever. Even business models have
undergone significant changes, with companies shifting
focus from branding and net sales to customer experience
and retention.
It is also becoming increasingly difficult for senior-level
executives to identify which leadership skills will ensure
future success. Recruitment is no longer confined to the
four walls of an organization's competitive landscape.
HR now needs to look beyond those confines to fill their
C-suites, whether it's to another industry, a completely
new skill set, or new recruitment processes.
With this changing HR landscape, there are five trends that
will have a dramatic impact on leadership and recruitment
in 2018.
1. Companies will scale at an unprecedented rate.
Organizations are no longer maturing at the standard
pace that goes from product development, to local
acquisition, to customer retention. Now that these steps
are blended together and the process is accelerated,
companies will be forced to keep up or get left behind.
One only needs to look at the direction investment
is going to realize that the competitive landscape is
gaining momentum. In 2016, League raised $25 million
in financing, one of the largest Series A venture capital
funding rounds in Canadian tech history. This year,
that was easily eclipsed by the $102 million funding
announcement from Element AI in Montreal. This
increasing pace will have a significant impact on how
organizations manage their recruitment and hiring
practices.
2. Disruption will reign supreme. Hiring and recruiting will
not be immune to the disruptive power of technologies
such as big data analytics, customer relationship
management, and AI, to name a few. Newly evolving
sectors such as edtech, fintech, and restaurant tech will
also continue to change the landscape, demanding new
leadership skills that are not always readily available.
3. Competition for leadership talent will be fierce and
furious. The war for talent is an undeniable reality today-
even more so for start-ups and smaller companies having
to compete with the likes of Google and Amazon for
attracting talent. Talent acquisition has graduated from
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HRO Today December 2017

Table of Contents for the Digital Edition of HRO Today December 2017

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