HRO Today July/August 2017 - 40

Mobility
A successful
relocation has greater
implications for an
organization beyond
a positive experience
for the employee.
After all, when a
transferee begins
their assignment, they
essentially become
an employer-brand
ambassador for their
organization.
[40]
HRO TODAY MAGAZINE
| JULY/AUGUST 2017
ins, progress reports, and participation in strategic
planning will create a roadmap that the employee,
HR, and the receiving manager or team can refer
to. This roadmap should also include measureable
steps toward professional development goals and an
agreed-upon timeline to deliver results.
* Link the assignment goals to corporate strategies and
values. No matter how far away their assignment takes
them, the employee should always feel connected to
the larger organization and its culture and long-term
goals. A strong connection to their employer will bring
clarity and confidence for the employee about their
purpose. The relocated employee should enter an
assignment with not only a clear picture of their new
responsibilities, but also an understanding of how
their efforts will grow the business.
In addition to the steps listed above, selecting
the right candidate one who feels confident both
professionally and personally in their ability to tackle
the assignment-will minimize friction and boost wellbeing.
Because these assignments vary widely and can
be unpredictable, there is no exact formula for the
perfect relocation candidate. Rather, a candidate with
the correct skill set for the task at hand whose employer
has instilled confidence through preparedness, is the
most likely to succeed.
" HR's role should be consistency, competency, and
setting expectations, not picking and choosing
candidates based on perceived potential reactions, "
says Tim O'Shea, vice president of worldwide consulting
services for Graebel Companies, Inc. " However, the more
organizations can show confidence and a track record of
success, the more a candidate will have confidence that
he or she made the right choice. "
A successful relocation has greater implications for
the organization beyond a positive experience for
the individual. After all, when a transferee begins
their assignment, they become an employer-brand
ambassador-for better or for worse-for their
organization. They will likely communicate the details
of their relocation experience to family and friends.
When done right, a positive experience can attract more
candidates to the organization from new markets.
" Word of mouth is a powerful tool for companies in
generating buzz about their company brand. A positive
relocation experience for a candidate will be shared

HRO Today July/August 2017

Table of Contents for the Digital Edition of HRO Today July/August 2017

HRO Today July/August 2017 - 1
HRO Today July/August 2017 - 2
HRO Today July/August 2017 - 3
HRO Today July/August 2017 - 4
HRO Today July/August 2017 - 5
HRO Today July/August 2017 - 6
HRO Today July/August 2017 - 7
HRO Today July/August 2017 - 8
HRO Today July/August 2017 - 9
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HRO Today July/August 2017 - 13
HRO Today July/August 2017 - 14
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HRO Today July/August 2017 - 16
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HRO Today July/August 2017 - 18
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HRO Today July/August 2017 - 21
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