HRO Today March 2018 - 36

Talent Acquisition
Artifi cial intelligence has the potential to improve speed to hire,
quality of hire, and candidate experience.
By Marta Chmielowicz
Chatbot technology is not new. In 2001, more than 30
million people were chatting with SmarterChild on AOL
Instant Messenger, and now, chatbots are everywhere.
Want to order pizza, see next week's weather forecast, or
get some personal shopping recommendations? There's a
bot for that.
Due to rapid advancement in machine learning and
natural language processing, chatbots have not only
captured the attention of consumer-facing brands, but are
also beginning to infi ltrate the business sector. Although
they have primarily been utilized in customer service,
this technology's capabilities have broadened beyond
support and now offer many opportunities to assist the HR
function.
" People have grown more comfortable communicating
with chatbots, virtual assistants, and other types of AIenabled
technology, " says Allison Bridgen, global leader
of innovation and support at PeopleScout. " In fact, many
people prefer talking to chatbots in certain situations. As
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HRO TODAY MAGAZINE
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MARCH 2018
these technologies become more popular, it also drives the
increased use of chatbots in talent acquisition. "
Companies that take advantage of these technological
developments can gain a competitive advantage. " Since
people spend more time on their phones than on their
computers, HR teams are realizing that if they want to
win the war for talent, their candidate and employee
conversations need to be over text messaging. By using
chatbots, they become on-demand resources available
24/7, " says Erik Kostelnik, founder and CEO of TextRecruit.
But in the recruiting space, companies are only just
starting to tap into their potential. According to the
Harvey Nash 2017 HR Survey, 15 percent of HR leaders
across 40 countries report that artifi cial intelligence (AI)
and automation are impacting their workforce plans,
while 40 percent expect disruption in the next two to fi ve
years.
And with 80 percent of talent acquisition professionals

HRO Today March 2018

Table of Contents for the Digital Edition of HRO Today March 2018

HRO Today March 2018 - 1
HRO Today March 2018 - 2
HRO Today March 2018 - 3
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