HRO Today May 2018 - 15

Cover Story
have to remember that AI is a technology, not a solution-
so it's going to be applied to nearly every HR product and
platform in the marketplace. If you understand that AI
is a technology that can recognize human faces, talk in
human languages, and intelligently look at historic data to
understand and predict, then you realize it will probably
impact every single HR domain over time, " says Principal
and Founder of Bersin by Deloitte, Josh Bersin.
And the technology will only continue getting smarter
and more valuable. " AI will be able to use data within
the four walls of your organization and the culmination
of market data outside of the organization to suggest
an endless amount of actions to make organizations
stronger and people more fulfi lled, " explains PwC's
Staley. " While some of this exists today, applications will
become better predictors and better at recommending
appropriate actions. "
Better how? Staley says future tools will raise the bar and
improve HR processes by:
* suggesting who to hire;
* providing a competitive pay rate;
* determining a role as contractor or full-time; and
* predicting and preventing employee attrition.
While AI certainly delivers signifi cant value and effi ciency,
Collier believes that the choice to adopt AI-enabled
technology may become a key point of differentiation
among businesses. " People still like to deal with people.
People still trust people. A lot of people still value that
personal contact. Could that in time be automated? I'm
sure it could be, but would we be ready to adopt it? And
actually, would businesses risk alienating their customers if
they go too far down the journey? Automation will advance
whether we adopt it or not, but some enterprises may stop
adopting it at certain points as a point of differentiation to
show that trusted relationships are still important, " he says.
The Changing Role of HR
AI and machine learning are making huge strides in the
HR industry, with HRO Today's recent study reporting
that in 59.6 percent of cases, the HR department drove
the impetus to adopt AI in the business. With increasing
acceptance and implementation of this technology, the
role of HR is bound to change. HR professionals should
anticipate transformation in the following key areas:
* Rise of analysis. According to Bersin, " A big change which
will impact HR is the role of the service center and business
partner. All the HR people who 'serve employees' by
answering questions, looking up data, providing reports,
and giving people advice are going to have to learn how
to use intelligent tools so they can add value around
them. More and more of the routine data gathering
and reporting work done by HR will go away, and more
and more of HR's job will be to interpret and curate the
data coming out of systems-to become 'augmented' HR
professionals. I do not believe HR as a profession is under
MAY 2018 | www.hrotoday.com
[15]
of companies with AI-enabled
HR processes have only used the
technology for a year or less.
54.4%
53.7%
of companies without AI
technology plan to adopt it in
the near future.
Source: HRO Today and Alexander Mann Solutions
http://www.hrotoday.com

HRO Today May 2018

Table of Contents for the Digital Edition of HRO Today May 2018

HRO Today May 2018 - 1
HRO Today May 2018 - 2
HRO Today May 2018 - 3
HRO Today May 2018 - 4
HRO Today May 2018 - 5
HRO Today May 2018 - 6
HRO Today May 2018 - 7
HRO Today May 2018 - 8
HRO Today May 2018 - 9
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