bake - May 2013 - 50

“The number one re-pinned photo on our Pinterest
is our carrot cake pop.”
Kerri Callahan, creative director for Cookie Cards

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INTRODUCING:

Gold Sheen,
Silver Sheen, and Pearl
Sheen Airbrush Colors

The Gold Sheen and Silver Sheen airbrush colors are beautiful, light reflective metallic
colors. The Pearl Sheen airbrush color produces a pearlescent sheen to any color it’s
sprayed on. These spectacular colors are FDA approved and Kosher certified. Colors are
available in .65 oz., 4.5 oz. and 9 oz.

cake rises up, and we need to cut that off, so
if you’re making a lot of cakes, there can be a
lot of cake scraps. If you’re molding a cake, a
champagne bottle for example, there ends up
being a lot of scraps from shaping that.”
Anyone who makes cakes, especially custom
shaped, for a living knows that scraps are a
part of the business. What better way to take
advantage of this waste than with cake pops?
Callahan says preparation of the pops can
be a bit time-consuming, but insists they are
worth it for the fast turnover and popularity with customers. They discovered how
hot cake pops were with the very first batch.
“Stephanie, our ‘cake mademoiselle’ — she
put out 12 cake pops and they were gone
within the hour,” Callahan says. “She said
adamantly, ‘I’m not making cake pops, they’re
too laborious.’ But now they’re a mainstay.”
And in the short time that Cookie Cards has
offered them, cake pops have already become a favorite. “The number one re-pinned
photo on our Pinterest is our carrot cake
pop,” Callahan says.
Popping up at weddings
The pops are also big hits for weddings. Calla-

This cake is iced with buttercream icing
and sprayed with Gold Sheen and Silver
Sheen airbrush color. The flowers are
sprayed with Pearl Sheen airbrush color.

This cake is iced with buttercream icing
colored with our Electric Colors, then
sprayed with Pearl Sheen airbrush color.

han has seen brides more and more frequently
nix the usual expensive cake in favor of a cake
pop display.
“What brides are realizing is they can buy cake
pops to still have that piece of cake,” Callahan
says. “Then you don’t have to have a cupcake
tree, which I think everyone’s seen before, but

341 C Melrose St. • Placentia, CA 92870 • 1-800-556-0233
phone (714) 996-1820 • fax (714) 996-7422
email americolorcorp@mindspring.com • www.americolorcorp.com
Cakes by Luis Holguin
50 < MAY 2013 | bakemag.com

you still get a favor, plus your cake all in one.
So they’re not needing to buy hugely expensive wedding cakes that people don’t necessarily have the budget for. A lot of brides don’t


http://www.americolorcorp.com http://www.bakemag.com

bake - May 2013

Table of Contents for the Digital Edition of bake - May 2013

bake - May 2013
editor’s note - THE MERCHANDISING ISSUE: the details matter
Contents
News bites
management - Red Envelope Specials
tax tips - Send Them, Deduct It
labor front - Regulations on the Horizon
legislation - Plan Ahead for Health Insurance
ingredients - Raisins in Snack Foods
mindful design
the essentials of aesthetics
displays that pop, rock and roll
What’s Old is New
Revisiting a Classic… The Bagel
Cake Pops Save Dough
Complement Your Cakes
Soup and Sandwich Specials
Products
Ad Index
bake - May 2013 - bake - May 2013
bake - May 2013 - 2
bake - May 2013 - editor’s note - THE MERCHANDISING ISSUE: the details matter
bake - May 2013 - 4
bake - May 2013 - Contents
bake - May 2013 - 6
bake - May 2013 - 7
bake - May 2013 - News bites
bake - May 2013 - 9
bake - May 2013 - 10
bake - May 2013 - 11
bake - May 2013 - management - Red Envelope Specials
bake - May 2013 - 13
bake - May 2013 - tax tips - Send Them, Deduct It
bake - May 2013 - 15
bake - May 2013 - labor front - Regulations on the Horizon
bake - May 2013 - 17
bake - May 2013 - legislation - Plan Ahead for Health Insurance
bake - May 2013 - 19
bake - May 2013 - ingredients - Raisins in Snack Foods
bake - May 2013 - 21
bake - May 2013 - mindful design
bake - May 2013 - 23
bake - May 2013 - 24
bake - May 2013 - 25
bake - May 2013 - 26
bake - May 2013 - 27
bake - May 2013 - 28
bake - May 2013 - 29
bake - May 2013 - the essentials of aesthetics
bake - May 2013 - 31
bake - May 2013 - 32
bake - May 2013 - 33
bake - May 2013 - 34
bake - May 2013 - 35
bake - May 2013 - displays that pop, rock and roll
bake - May 2013 - 37
bake - May 2013 - 38
bake - May 2013 - 39
bake - May 2013 - What’s Old is New
bake - May 2013 - 41
bake - May 2013 - 42
bake - May 2013 - 43
bake - May 2013 - Revisiting a Classic… The Bagel
bake - May 2013 - 45
bake - May 2013 - 46
bake - May 2013 - 47
bake - May 2013 - Cake Pops Save Dough
bake - May 2013 - 49
bake - May 2013 - 50
bake - May 2013 - 51
bake - May 2013 - Complement Your Cakes
bake - May 2013 - 53
bake - May 2013 - 54
bake - May 2013 - 55
bake - May 2013 - 56
bake - May 2013 - 57
bake - May 2013 - Soup and Sandwich Specials
bake - May 2013 - 59
bake - May 2013 - 60
bake - May 2013 - 61
bake - May 2013 - Products
bake - May 2013 - 63
bake - May 2013 - 64
bake - May 2013 - 65
bake - May 2013 - Ad Index
bake - May 2013 - 67
bake - May 2013 - 68
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