bake -- August 2013 - 3
editor’s note
August 2013 / Issue 7
THE CONSUMER ISSUE:
the not-so-sweet spot
Two extremely important themes are covered in this issue,
means that the retail bakery business is in trouble. As with any
as both have vital roles in the future of the retail baking busi-
sweeping trend, the key for independent retailers is to embrace
ness. First, there is the steady migration of more consumers
the movement early and incorporate subtle changes in their
clamoring to buy products that taste great and are better for
menu to keep pace with demand.
them. Lost in this summer’s buzz about Dominique Ansel’s
introduction of the hot-selling Cronut, a hybird of a croissant
The other dominant theme covered this month is the booming
and a donut, is the fact that people in places like New York City
beverage business. In researching this article, it amazed me
are craving a not-so-sweet spot to indulge a little, but not too
how radically different the beverage business has evolved in
much. Having enjoyed one Cronut on my New York trip to inter-
such a short time. Iced coffee. Fruit-infused tea. Blueberry
view Ansel, the Cronut is a flavorful masterpiece, a wonderful
Pomegranate Smoothies selling at McDonald’s? As the
blend of intense flavors and flaky texture. Frying the Cronut
McDonald’s billboard on my drive to work boasts, “Your Wish
for a minute in grapeseed oil is a nice touch. “It’s deep fried,
has been Pomegranated.” “Consumers are looking for healthier
but not too greasy,” Ansel told me.
drink options,” says Lisette Gaviña Lopez of Gaviña Gourmet
Coffee. “And iced drinks are here to stay. They are no longer just
Earlier this year, Cincinnati’s Busken Bakery introduced the
a summer item.” When you look at how a national operation like
140-calorie Lite-Hearted Donut, another inspring product that
Dunkin’ Donuts, which has 7,300 US locations in 38 states, is
satisfies the needs of the changing food preferences of the US
developing a full-scale beverage program and de-emphasizing
consumer. Consider that fresh fruit is the fastest-growing snack
their position as a “donut shop,” it’s clear to see the bakery busi-
food in America, according to The NPD Group. None of this
ness is changing. It’s time to embace the change.
JOHN UNREIN
junrein@sosland.com
bakemag.com | AUG 2013 > 03
http://www.bakemag.com
bake -- August 2013
Table of Contents for the Digital Edition of bake -- August 2013
bake -- August 2013
Editor's Note - the not-so-sweet spot
Table of Contents
News Bites - Lucks Company Chairman William G. Lucks Passes Away
CSM Unveils New Name, Strategy
DecoPac Appoints Anderson as President
LloydPans to Unveil New Pan Coating
Management - New Management Training Program
Tax Tips - Software Tips
Labor Front - First Day of School
Legislation - Health Care Mandate Delayed
Ingredients - Almond Market Outlook
The not-so-sweet spot
Pastry Chef Series Calendar
Clean Labels
Brewing up a storm
Wildflower Blossoms
The Bougel
The Perfect Pie Story
Hispanic Cakes Go Upscale
Cafe - Tapping into smaller households
Products
Product Showcase
Classifieds
Ad Index
bake -- August 2013 - bake -- August 2013
bake -- August 2013 - 2
bake -- August 2013 - Editor's Note - the not-so-sweet spot
bake -- August 2013 - 4
bake -- August 2013 - Table of Contents
bake -- August 2013 - News Bites - Lucks Company Chairman William G. Lucks Passes Away
bake -- August 2013 - 7
bake -- August 2013 - LloydPans to Unveil New Pan Coating
bake -- August 2013 - 9
bake -- August 2013 - Management - New Management Training Program
bake -- August 2013 - 11
bake -- August 2013 - Tax Tips - Software Tips
bake -- August 2013 - 13
bake -- August 2013 - 14
bake -- August 2013 - 15
bake -- August 2013 - Labor Front - First Day of School
bake -- August 2013 - 17
bake -- August 2013 - Legislation - Health Care Mandate Delayed
bake -- August 2013 - 19
bake -- August 2013 - Ingredients - Almond Market Outlook
bake -- August 2013 - 21
bake -- August 2013 - The not-so-sweet spot
bake -- August 2013 - 23
bake -- August 2013 - 24
bake -- August 2013 - 25
bake -- August 2013 - Pastry Chef Series Calendar
bake -- August 2013 - 27
bake -- August 2013 - 28
bake -- August 2013 - 29
bake -- August 2013 - Clean Labels
bake -- August 2013 - 31
bake -- August 2013 - Brewing up a storm
bake -- August 2013 - 33
bake -- August 2013 - 34
bake -- August 2013 - 35
bake -- August 2013 - Wildflower Blossoms
bake -- August 2013 - 37
bake -- August 2013 - The Bougel
bake -- August 2013 - 39
bake -- August 2013 - The Perfect Pie Story
bake -- August 2013 - 41
bake -- August 2013 - 42
bake -- August 2013 - 43
bake -- August 2013 - Hispanic Cakes Go Upscale
bake -- August 2013 - 45
bake -- August 2013 - 46
bake -- August 2013 - 47
bake -- August 2013 - 48
bake -- August 2013 - 49
bake -- August 2013 - Cafe - Tapping into smaller households
bake -- August 2013 - 51
bake -- August 2013 - 52
bake -- August 2013 - 53
bake -- August 2013 - Products
bake -- August 2013 - Product Showcase
bake -- August 2013 - 56
bake -- August 2013 - Classifieds
bake -- August 2013 - Ad Index
bake -- August 2013 - 59
bake -- August 2013 - 60
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