bake - October 2014 - 32

remodeling
in style
Revamping your bakery's appearance
can create a buzz around the store.
BY ANNA WIBER
Remodeling a retail bakery is a challenging

Oronzo notes, "We often help our less inclined client

Above: Space con-

undertaking, but it is an investment that can pay off

to think of their brand as a person, and help them

siderations are key

in many ways. By revamping a bakery's appearance, it

clarify its features and personality". The identity of

factors to consider

can create a buzz around the store, strengthen brand

the brand will help guide any decisions that need to

when planning

identity and prove that the business is here to stay.

be made. If any doubts or confusion arise, go back to
the basic notion of what your bakery stands for.

to remodel your
bakery to maximize

When considering a remodel, a bakery must examine

efficiencies. Photo

every angle. Does the space need a complete

A redesign can also allow a business to reconnect

credit: Randall

overhaul or just a couple of quick updates? What is

with its customers. Bakery owners should reﬂect on

Metting

the budget? How much time is available? These are

customers' lifestyle and how it relates to the space.

just a couple questions to consider before taking the

Is it a bakery and cafe where customers can come to

leap forward and updating a space.

socialize, or is it a shop that revolves around custom
items?

Strengthen Brand Identity
When beginning a remodel, the most important

Farnaz Mansuri, founder and principal designer of

aspect to examine and reﬂect upon is the business'

de-spec, believes an owner must trace back the

brand identity. "Brand is everything. It is as important

redesign to the customers' lifestyle. Store owners and

as the storefront, as important as the product itself,"

its employees should take the time to get input from

says Antonio Di Oronzo, principal of bluarch

customers on what they presently like or what they

architecture+interiors+lighting.

see room for improvement on.

32 < OCT 2014 | bakemag.com

http://www.bakemag.com

bake - October 2014

Table of Contents for the Digital Edition of bake - October 2014

bake - October 2014
Editor's Note - Hard Choices, Big Results
Table of Contents
News Bites - Ardent Mills Sponsors Bicycle Tour
Dunkin’ Donuts Returns to California
Carlo’s Bakery Raises Bar for Vegas Cakes
My Favorite Things
Management - Identity Power
Labor Front - Holiday Scheduling
Food Safety - Storing Food Safely
Legislation - Record-keeping Mandates
Ingredients - Pecans & Walnuts
Define Your Design
Budgeting Basics
Remodeling in Style
Grains of Change
Holiday Specialties
Shape with Care
Festive Cakes & Tortes
Greek Sweets
A Brief History of Baklava
Cafe - Soup & Sandwich Specials
Cafe - Innovative Beverage Options
Products
Product Showcase
Classifieds
Ad Index
bake - October 2014 - bake - October 2014
bake - October 2014 - 2
bake - October 2014 - bake - October 2014
bake - October 2014 - 2
bake - October 2014 - Editor's Note - Hard Choices, Big Results
bake - October 2014 - 4
bake - October 2014 - Table of Contents
bake - October 2014 - Carlo’s Bakery Raises Bar for Vegas Cakes
bake - October 2014 - 7
bake - October 2014 - My Favorite Things
bake - October 2014 - 9
bake - October 2014 - Management - Identity Power
bake - October 2014 - 11
bake - October 2014 - Labor Front - Holiday Scheduling
bake - October 2014 - 13
bake - October 2014 - Food Safety - Storing Food Safely
bake - October 2014 - 15
bake - October 2014 - Legislation - Record-keeping Mandates
bake - October 2014 - 17
bake - October 2014 - Ingredients - Pecans & Walnuts
bake - October 2014 - 19
bake - October 2014 - Define Your Design
bake - October 2014 - 21
bake - October 2014 - 22
bake - October 2014 - 23
bake - October 2014 - 24
bake - October 2014 - 25
bake - October 2014 - 26
bake - October 2014 - 27
bake - October 2014 - Budgeting Basics
bake - October 2014 - 29
bake - October 2014 - 30
bake - October 2014 - 31
bake - October 2014 - Remodeling in Style
bake - October 2014 - 33
bake - October 2014 - 34
bake - October 2014 - 35
bake - October 2014 - Grains of Change
bake - October 2014 - 37
bake - October 2014 - 38
bake - October 2014 - 39
bake - October 2014 - 40
bake - October 2014 - 41
bake - October 2014 - Holiday Specialties
bake - October 2014 - 43
bake - October 2014 - 44
bake - October 2014 - 45
bake - October 2014 - 46
bake - October 2014 - 47
bake - October 2014 - Shape with Care
bake - October 2014 - 49
bake - October 2014 - 50
bake - October 2014 - 51
bake - October 2014 - Festive Cakes & Tortes
bake - October 2014 - 53
bake - October 2014 - 54
bake - October 2014 - 55
bake - October 2014 - Greek Sweets
bake - October 2014 - A Brief History of Baklava
bake - October 2014 - Cafe - Soup & Sandwich Specials
bake - October 2014 - 59
bake - October 2014 - Cafe - Innovative Beverage Options
bake - October 2014 - 61
bake - October 2014 - Products
bake - October 2014 - Product Showcase
bake - October 2014 - Classifieds
bake - October 2014 - 65
bake - October 2014 - 66
bake - October 2014 - Ad Index
bake - October 2014 - 68
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