bake - March 2019 - 30
cakes
Wedding
Spring Trends
&
Weddings and other spring celebrations provide ample opportunities to cross-merchandise and showcase your cake shop's
best promotional efforts.
One great example involves offering party supplies
that complement your cakes. At Cake Life Bake Shop in
Philadelphia, chef/owners Nima Etemadi and Lily Fischer sell
eye-catching Meri Meri party supplies, including 6-inch birthday
candles and party hats. "Being a bit of a one-stop shop is
important," Fischer says.
Thanks to the clever chocolatiers at Let Them Eat Candles,
cake shoppers can now offer customers a new way to top
party cakes and cupcakes with premium milk or dark chocolate
candles, festively decorated in 12 colorful candy designs. These
edible artisan candles are the brainchild of architect/mom Loree
Sandler and are available at www.LetThemEatCandles.com.
Making colorful fondant cake decorations (like fun animals,
owl faces or striped bow ties) is another marketing tool for
customers to see in your front display case and choose to add
to their favorite cakes. These fondant decorations can sell from
$1 to $7 apiece. This serves as another way the bakery helps
customers create one-of-a-kind experiences.
For the coming year, The Knot predicts that eats with a twist
will be popular at America's weddings. Think pairings that are
unconventional and Instagrammable, such as root beer floats
in champagne flutes. In desserts, the wedding industry saw
donuts become a big part of receptions in 2018, and that trend
will extend to a different baked good in 2019 as cinnamon rolls
take center stage.
Wedding cakes will remain popular, but they will evolve in
appearance. Couples are hiring professional cake bakers to
create unexpected shapes and varying sized tiers that effectively turn cakes into art installations. Many cakes will feature
stunning designs rich in color and texture.
Bakery owners including John Lupo at Grandma's Bakery in
Bakery in Chicago recognize the importance of offering party
supplies that add profits for your bakery. Roeser's has a party
shop right next door to its bakery, offering convenience for
customers who want to fill all their needs in one shopping trip.
Other creative promotional ideas include happy hours.
30 < MAR 2019 | bakemag.com
JOHN UNREIN
White Bear Lake, Minnesota, and John Roeser of Roeser's
http://www.LetThemEatCandles.com
http://www.bakemag.com
bake - March 2019
Table of Contents for the Digital Edition of bake - March 2019
bake - March 2019
Editor's Note
Contents
Management - Investing in Your FUTURE
Technical Corner - BLENDING FLOURS FOR FLAVOR
Practical Marketing - Demonstration Pavilion
Equipment Innovations - Milestones in Mixing
Global Inspirations from Sirha
bake a BETTER WORLD
Chocolate & Decorating - Back to Nature
Cakes - Wedding & Spring Trends
Sweet Goods - INNOVATION IN SESSION
Breads - Breakfast Drives GLOBAL GROWTH
Pastries - Pastry Hybrids 2.0
Foodservice - NEW DIRECTIONS
Product Showcase
Classifieds
Ad Index
Formula of the Month
BAKEMARK'S PANADERIA - MARCH 2019
CARTA DE INTRODUCCIÓN
INTRODUCTORY LETTER
PAN Y HORNEO - El Pan Vuelve a Estar de Moda
PASTELES Y DECORACIONES - Los Sabores Frescos de la Primavera
Cómo Crecer Su Negocio
PERFILES - CARNICERÍAS JIMÉNEZ
AZTECA BAKERY
BRAVO BAKERY
RECETAS DESTACADAS
SOLUCIONES CON PRODUCTOS DE BAKEMARK
BREAD AND BAKING - Bread is Back
CAKES AND DECORATING - The Fresh Flavors of Spring
How to Grow Your Business
Profiles - CARNICERÍAS JIMÉNEZ
AZTECA BAKERY
BRAVO BAKERY
FEATURED RECIPES
bake - March 2019 - bake - March 2019
bake - March 2019 - bake - March 2019
bake - March 2019 - 2
bake - March 2019 - Editor's Note
bake - March 2019 - 4
bake - March 2019 - 5
bake - March 2019 - Contents
bake - March 2019 - 7
bake - March 2019 - Technical Corner - BLENDING FLOURS FOR FLAVOR
bake - March 2019 - Practical Marketing - Demonstration Pavilion
bake - March 2019 - 10
bake - March 2019 - 11
bake - March 2019 - 12
bake - March 2019 - 13
bake - March 2019 - Equipment Innovations - Milestones in Mixing
bake - March 2019 - 15
bake - March 2019 - Global Inspirations from Sirha
bake - March 2019 - 17
bake - March 2019 - 18
bake - March 2019 - 19
bake - March 2019 - 20
bake - March 2019 - 21
bake - March 2019 - 22
bake - March 2019 - 23
bake - March 2019 - bake a BETTER WORLD
bake - March 2019 - 25
bake - March 2019 - 26
bake - March 2019 - 27
bake - March 2019 - Chocolate & Decorating - Back to Nature
bake - March 2019 - 29
bake - March 2019 - Cakes - Wedding & Spring Trends
bake - March 2019 - 31
bake - March 2019 - 32
bake - March 2019 - 33
bake - March 2019 - Sweet Goods - INNOVATION IN SESSION
bake - March 2019 - 35
bake - March 2019 - 36
bake - March 2019 - 37
bake - March 2019 - Breads - Breakfast Drives GLOBAL GROWTH
bake - March 2019 - 39
bake - March 2019 - 40
bake - March 2019 - 41
bake - March 2019 - Pastries - Pastry Hybrids 2.0
bake - March 2019 - 43
bake - March 2019 - Foodservice - NEW DIRECTIONS
bake - March 2019 - 45
bake - March 2019 - Product Showcase
bake - March 2019 - 47
bake - March 2019 - Classifieds
bake - March 2019 - Ad Index
bake - March 2019 - Formula of the Month
bake - March 2019 - 51
bake - March 2019 - 52
bake - March 2019 - BLANK - 1
bake - March 2019 - BLANK - 2
bake - March 2019 - BAKEMARK'S PANADERIA - MARCH 2019
bake - March 2019 - PAN - 2
bake - March 2019 - CARTA DE INTRODUCCIÓN
bake - March 2019 - INTRODUCTORY LETTER
bake - March 2019 - PAN - 5
bake - March 2019 - PAN Y HORNEO - El Pan Vuelve a Estar de Moda
bake - March 2019 - PAN - 7
bake - March 2019 - PAN - 8
bake - March 2019 - PAN - 9
bake - March 2019 - PASTELES Y DECORACIONES - Los Sabores Frescos de la Primavera
bake - March 2019 - PAN - 11
bake - March 2019 - PAN - 12
bake - March 2019 - PAN - 13
bake - March 2019 - Cómo Crecer Su Negocio
bake - March 2019 - PAN - 15
bake - March 2019 - PAN - 16
bake - March 2019 - PAN - 17
bake - March 2019 - PAN - 18
bake - March 2019 - PAN - 19
bake - March 2019 - PERFILES - CARNICERÍAS JIMÉNEZ
bake - March 2019 - PAN - 21
bake - March 2019 - PAN - 22
bake - March 2019 - PAN - 23
bake - March 2019 - AZTECA BAKERY
bake - March 2019 - PAN - 25
bake - March 2019 - PAN - 26
bake - March 2019 - PAN - 27
bake - March 2019 - BRAVO BAKERY
bake - March 2019 - PAN - 29
bake - March 2019 - RECETAS DESTACADAS
bake - March 2019 - SOLUCIONES CON PRODUCTOS DE BAKEMARK
bake - March 2019 - BREAD AND BAKING - Bread is Back
bake - March 2019 - PAN - 33
bake - March 2019 - CAKES AND DECORATING - The Fresh Flavors of Spring
bake - March 2019 - PAN - 35
bake - March 2019 - How to Grow Your Business
bake - March 2019 - PAN - 37
bake - March 2019 - PAN - 38
bake - March 2019 - PAN - 39
bake - March 2019 - Profiles - CARNICERÍAS JIMÉNEZ
bake - March 2019 - PAN - 41
bake - March 2019 - PAN - 42
bake - March 2019 - PAN - 43
bake - March 2019 - AZTECA BAKERY
bake - March 2019 - PAN - 45
bake - March 2019 - PAN - 46
bake - March 2019 - PAN - 47
bake - March 2019 - BRAVO BAKERY
bake - March 2019 - PAN - 49
bake - March 2019 - FEATURED RECIPES
bake - March 2019 - PAN - 51
bake - March 2019 - PAN - 52
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