bake - July 2020 - 19

Chocolate continues to evolve in new ways.

CARGILL/VALRHONA

Expansion for options
Expanding on its oat milk chocolate offerings, Endangered Species
Chocolate (ESC), is launching what
it calls the ﬁrst plant-based milk
chocolate chip. Made with glutenfree oats and 55 percent cocoa, the
Oat Milk + Dark Chocolate Premium
Baking Chips offer an alternative
with half the sugar of standard
baking chips. The new product is
available at Whole Foods Market
stores and additional retailers
nationwide, and online at www.
chocolatebar.com.
"When we launched the Oat Milk
Chocolate Bars earlier this year, the
consumer response was overwhelmingly positive to the dairy-free alternative," said Whitney Bembenick,
ESC's director of marketing and
innovation. "Customers love the
lower sugar content and the sweet,
creamy taste that oat milk brings
to the table and with no ingredient
substitutes in any of our products it is by far the better-for-you
alternative."
ESC looked at all of the options
- from almond to coconut milk -
when creating the new offering.
Nothing compared to the flavor
proﬁle that oat milk provided. Since

Our restaurant always operates
on a currency of trust."
Brady Williams, executive chef of Canlis restaurant in Seattle

its launch in January 2020, the Oat
Milk Chocolate Bar line has been the
most successful new product launch
in the company's history.
" We a r e e xc i t e d t o o f f e r
Endangered Species Chocolate's
new baking chips because they offer
our customers a new, plant-based
chocolate chip option without
compromising on flavor," said
Chris Poling, global baking Buyer
at Whole Foods Market. "The baking
chips are innovative and also ﬁll a
need for our customers looking for
a lower sugar baking chip."
Guittard Chocolate Company has
been crafting chocolate for five
generations, using a combination
of a time-tested craft, innovative
techniques, long-standing relationships, and an obsession with
making a premium chocolate that
delivers a spectrum of flavor for
a variety of applications. Crafted
from recipes passed down for ﬁve
generations and made from the
best beans sourced from around the
world, Guittard chocolate delivers
innovative proﬁles with consistent

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quality in ﬂavor and performance.
Chef Rubber is now excited to offer
customers ﬁne Guittard chocolate
selections, including Guittard Dark
Chocolate Couverture, Guittard Single
Origin Dark Chocolate Couverture,
Guittard Bittersweet, Semisweet
and Milk Chocolate, Guittard White
Chocolate Couverture, Guittard
Cocoa Nibs, and Guittard Grand
Cacao Drinking Chocolate.
Guittard Chocolate, the family
company that has expertly crafted
chocolate in the San Francisco Bay
Area since 1868, now operates a
tree nut free operation. Throughout
its long history, Guittard Chocolate
has worked to represent quality
and innovation at every level of
its production and product line.
Guittard's tree nut free certiﬁcation joins the company's existing
Cultivate Better commitments
including non-GMO, peanut free,
gluten free, sunﬂower lecithin and
Fair Trade Certiﬁed, with the goal
of bringing thoughtfully sourced
and allergen-friendly products to
customers.

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bake - July 2020

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