Baking & Snack - October 2008 - 49

Slicing, Packaging & Bakery
Automation Solutions

Designed to Perform.
Backed by Experience.
Whether it's a new product that requires a unique approach, or a
slicing issue that suddenly arises, the best bakeries in the world
depend on LeMatic for tried and true performance.

Automated
Bun Packaging
* Bulk Packaging
* Bagging
* Product Handling
Solutions: Orientation,
Positioning, Stacking

Slicing Capabilities
* Hinge, Web and Band Slicing Heads
* Top Slicer Heads
* Specialty Slicers for Bagels, Muffins,
Pita Bread, Frozen Products

AutoOp®
Robotic Solutions
High-Speed picking, packing
and palletizing - integrated
into your process.
AutoEye™ Automated Vision Systems
Monitor critical points throughout your
production process and make on-the-fly
adjustments manually or automatically via
networking and communication capabilities.
Track specified product characteristics in
real time and eject sub-standard product.

* Experienced On-Site
Technicians
* Prompt Support for
Upgrades and Parts

AutoOp®/AutoEye™ Combined Systems
Robotic and vision for new and existing lines
that can monitor, identify and automate,
English Muffin Systems
while adapting to current line conditions.
* Forking and Slicing
* High-Speed Bagging
Dough Imprinting
* Automated Robotic
* Random and Registered
Stacking and Loading
Basket Handling
Pan
Cleaning Systems
* Pre-Stacker * Stacker
i d e Ser
* Bun Pan Cleaners
W
* Unstacker
vi * Bun Pan Brush Systems
r ld
* Dump Unit

* Blade Sharpening
and Replacement
* New Slicing Blades
For more information, see Page 137

LeMatic

517-787-3301 * sales@lematic.com * www.lematic.com

PREMIUM BREAD

LOW
SODIUM

78% of consumers try to consume
more fiber and whole
grains, but they don't
understand what makes up
complex carbs.
50% or more consumers are not currently
consuming foods for
their benefits but are
interested in doing so.
INTERNATIONAL FOOD INFORMATION COUNCIL

Ace Bakery packaging destined for US and Canadian
markets features the WGC
stamp. Chosen because "It's
the most universally recognized whole-grain standard in the US," according to
Philip Shaw, c.e.o., Ace Bakery. Its use required negotiation between WGC and CFIA.
According to the agreement,
the WGC stamp for Canadian
use cannot list the number of
grams of whole grains, which
is prominently displayed in the
US market. CFIA approved the
WGC stamp in March.
"There's a need for representation that's objective and separate from
the manufacturer who is generating the claims," Mr. Shaw
said. "Without third-party objectivity, a company or product
can fall prey to greenwashing or misleading the consumer."
FOLLOW THROUGH. Whether reading a nutritional
label, checking out a company Web site or researching
the latest health claim heard on the news, consumers seek
information to make quality decisions for themselves and
their families. Claims can be the perfect addition to the
taste/cost equation, providing an additional value-added
component for consumers.
Choose a claim certified through a third-party organization or call out better-for-you ingredients, but reinforce
these messages through consistent consumer education
to substantiate claims and provide an outlet for educated
and concerned consumers.
"I believe there is a hunger for food to satiate the
stomach and also a hunger to satiate the mind with information about the food you are eating," Mr. Shaw said. Ⅲ

http://www.lematic.com

Baking & Snack - October 2008

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