Baking&Snack - June 2011 - 44

NEW ON THE SHELF

PRIVATE LABEL CUPCAKES Donsuemor, Alameda, CA, expands its private label offerings with Cute Cakes, bite-sized mini cakes that the company describes as “inspired by the marriage of cupcakes and petits fours.” Cute Cakes are made with allnatural ingredients, each decorated by hand with alternating dip and drizzle and then sprinkled with colorful sparkling sugar. The vanilla variety is a buttery vanilla cake with dark chocolate coating, and the chocolate flavor is a creamy chocolate cake with white chocolate coating. Cute Cakes are available under the Donsuemor brand in 2-packs for $1.99, an 8-count box for $6.99 or as a private label product. www.donsuemor.com

MICROWAVE WAFFLES According to a survey conducted by Kelton Research on behalf of The J.M. Smucker Co., Orrville, OH, six in 10 (59%) US parents would rather have a delicious morning meal than an extra 15 minutes of sleep. To fill this need, the company launches Snack’n Waffles, heat-and-eat waffles with sweetness baked in to give families a portable breakfast. Available in four flavors — Blueberry, Maple, Cinnamon and Chocolate Chip — Snack’n Waffles microwave in 15 seconds and contain 16 g whole grains per 57-g serving. Their baked-in sweetness comes from sugar, corn syrup solids, fructose and, in the case of the Maple variety, maple-flavored flakes. www.snacknwaffles.com

BAKED SNACK Snikiddy, Boulder, CO, adds two flavors to its Baked Fries line: Sea Salt and Barbeque. The two dairyfree varieties join the existing Southwest Cheddar, Bold Buffalo, Cheddar Cheese, Classic Ketchup and Original Seasoning flavors in the line. Baked with real potatoes and corn and containing 50% less fat than traditional potato chips, the all-natural Baked Fries are gluten-, wheat- and nut-free, and they contain no cholesterol; trans fats; hydrogenated oils; highfructose corn syrup; or artificial flavors, colors or preservatives. Sold in more than 5,000 stores nationwide, Baked Fries are available in 4.5-oz bags for $2.99. www.snikiddy.com

GLUTEN-FREE GRANOLA Love Grown Foods, Denver, CO, debuted this year with five granola flavors under the Oat Clusters & Love brand: Apple Walnut Delight, Cocoa Goodness, Raisin Almond Crunch, Simply Oats and Sweet Cranberry Pecan. Certified gluten-free and made without GM ingredients, trans fats and hydrogenated oils, the Oat Clusters & Love products are sweetened with honey and agave. The company prides itself on using only “ingredients consumers can pronounce,” including oats, honey, walnuts, expeller-pressed canola oil, milled flaxseed and cinnamon. The products are available in 1,300 Kroger stores and its subsidiary chains across 28 states and sell in 12-oz packages for $4.99. www.lovegrownfoods.com

FRUIT AND GRAIN BUNS Ozery Bakery, Toronto, ON, launches Morning Rounds, toastable fruit and grain buns. Made with a variety of healthy grains and enriched with dried fruits, seeds and muesli, these buns offer a tasty alternative to calorieladen muffins, breakfast pastries and donuts, according to the company. Morning Rounds come in three flavors: Cranberry Orange, Apple Cinnamon and Muesli — and each 60-g bun contains on average 160 Cal, 2 g fat with 0 g saturated fat, 7 g sugar and 5 g protein. They are currently distributed at Whole Foods Markets, Sprouts and other retailers for $3.69 per pack of six. www.ozerybakeryinc.com

TORTILLA CHIPS Natural Snacks, Addison, IL, celebrates 30 years of its Mexi-Snax brand with retro packaging for its 14-oz tortilla chips, as well as a revival of the Mexi-Snax Hot & Spicy flavor of tortilla chips. The Lightly Salted/Original, Pico de Gallo, and Nacho & Sesame flavors all started sporting the new packaging in March. Made without preservatives, artificial colors or flavors, hydrogenated or partially hydrogenated oils, MSG, wheat or gluten, Mexi-Snax chips are up to 50% less expensive than other flavored tortilla chips, according to the company. Available to retailers in a 12-bag case, the snacks sell in 14-oz bags for $3.29. www.mexisnax.com

BAKING & SNACK / June 2011

www.bakingbusiness.com

http://www.snacknwaffles.com http://www.donsuemor.com http://www.snikiddy.com http://www.ozerybakeryinc.com http://www.lovegrownfoods.com http://www.mexisnax.com http://www.bakingbusiness.com

Baking&Snack - June 2011

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