Dairy Processing - January/February 2023 - 47

CONVEYOR
looking at the efficiency of the line
and the business. "
Moving forward, product
visibility on store shelves will be just
as important as product visibility
during the manufacturing process.
" Evolving and innovating
packaging through appearance on
shelf is a great way to win in the
complex cheese marketplace, "
Klug said. " In a crowded dairy
space, getting a brand to stand
out on shelf can help encourage
consumers to pick up a package and put it in their shopping carts.
A brand's packaging needs to tell its unique brand story, show off the
benefits and attributes of the product inside, and present it in a way that
creates a meaningful connection with the consumer. "
EQUIPMENT
IN
6 - 8WEEKS
Consumer understanding
of sustainability murky
Consumers rank food and beverage as one of the most
important industries when it comes to environmental impact,
but many are unable to articulate what makes a product in
the category sustainable.
Decision intelligence company Morning Consult surveyed
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HydroCore®
more than 2,000 consumers in the United States about their
attitudes, behaviors and expectations around sustainability.
The food and beverage industry came second when
respondents were asked to select the sector in which
sustainability is most important.
Despite the relative importance of sustainability, at least
a quarter of consumers said they don't know what makes a
food or beverage product sustainable.
This knowledge gap can be traced to a general lack of
awareness about where food comes from and how it ends
up on tables, said Emily Moquin, food and beverage analyst
at Morning Consult.
One thing that consumers are familiar with is packaging.
Disposing of packaging in an environmentally friendly way
or reducing packaging altogether was a common response
when describing what it means for a food and beverage
brand to be sustainable.
" People see their own household waste, and that gets them
thinking about what happens to all these quickly consumed
products, " Moquin said. " Waste in general is important.
Reducing water waste,
food waste and byproducts from
manufacturing are top of mind for people because they're
pretty easy concepts to understand. "
-Sam Danley, Food Business News
www.nerconconveyors.com
844-293-2814
meet processing needs for
operational efficiency, reliability
and durability.
©Steve Cukrov-stock.adobe.com

http://www.nerconconveyors.com

Dairy Processing - January/February 2023

Table of Contents for the Digital Edition of Dairy Processing - January/February 2023

Dairy Processing - January/February 2023 - Intro
Dairy Processing - January/February 2023 - 1
Dairy Processing - January/February 2023 - 2
Dairy Processing - January/February 2023 - 3
Dairy Processing - January/February 2023 - 4
Dairy Processing - January/February 2023 - 5
Dairy Processing - January/February 2023 - 6
Dairy Processing - January/February 2023 - 7
Dairy Processing - January/February 2023 - 8
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Dairy Processing - January/February 2023 - 11
Dairy Processing - January/February 2023 - 12
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