Dairy Processing - November/December 2022 - 45

PACKAGING
dispersion-based coating, and vice president of marketing
Murray Bain said many of the larger brands are doing their
own research to make sure these coatings are functioning
as needed.
Bain also said many ice cream brand owners are becoming
serious about adding more post-consumer recyclable fiber
into packages as well.
In food service applications, creating a closed-loop
dispensing system is a focus.
" There has been a move to get some of the packaging
to directly connect to the dispensing system to improve the
evacuation and increase product shelf life and offer different
flavors along with the ice cream mix, " Austin said.
As ice cream brands consider displaying information
about their carbon footprint on packaging, innovation in
mono-material packaging will increase as companies develop
sustainable solutions with functionality.
for Scholle IPN, Northlake, Ill., said the company is working
to offer its food service clients mono-material packaging for
soft-serve ice cream mix that is ready to be recycled when
the infrastructure is in place. He also said they would like
to see more innovation in post-consumer resins so more
can be incorporated into their products. Overall, he said the
company does not see using plant-based resins as the answer
to sustainable ice cream packaging.
Scholle, which is owned by Switzerland-based SIG, is also
working to replace some rigid high-density plastic items with
bag-and-box packaging to significantly reduce waste, said
Chip Halverson, business development director.
INNOVATION IN THE PIPELINE
As a unique project, MCC has also worked with Magnum
ice cream to create an in-mold package that allows the
consumer to crack the chocolate shell around the ice cream
by squeezing both sides of the packaging. Roske said the
brand needed finishes to go along with their image as a luxury
brand, but the label also needed to fit the specific shape of the
container to help consumers crack the chocolate topping.
Stanpac, Smithville, Ontario, has recently introduced
a 2.75-gallon bulk ice cream tub that contains 30% postconsumer
recyclable fiber. The company is also continuing
previously established work to reduce polyethylene using a
44 NOV-DEC 2022 | DAIRYPROCESSING.COM
" Brands that can invest in sustainable initiatives that do
not pass on cost to the consumer, such as more responsible
next-generation packaging alternatives that use less material,
reduce the use of non-recyclable components, or even
schemes that return a portion of sales to an ethical cause, will
be more strongly received in the frozen treat category, " said
Dasha Shor, associate director, global food and drink, Mintel.
Shor adds that any claims made on pack must deliver on
their promises as about 32% of US consumer do not trust
companies to be honest about their environmental impact.
Yasso, MCC Verstraete, Trader Joe's
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Dairy Processing - November/December 2022

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