Food Business News - February 23, 2016 - 39

New Food Products

Ben & Jerry's unveils vegan varieties

SOUTH BURLINGTON, VT. -
Ben & Jerry's, a subsidiary of
Unilever, is introducing a line
of non-dairy frozen dessert.
Made with almond milk and
Fair Trade, non-bioengineered
ingredients, the four certified
vegan varieties include peanut

butter and cookies, coffee
caramel fudge, chocolate fudge
brownie and Chunky Monkey.
"Creating these new flavors
with a non-dairy base composition that meets the high
expectations of Ben & Jerry's
consumers was quite a

challenge," said Kirsten Schimoler, food scientist for Ben
& Jerry's. "We wanted to bring
the same fun with all of the
creamy, funky and chunky
swirls plus the Ben & Jerry's
flavor excitement to our nondairy fans, and we nailed it."
The introduction follows an
on-line petition on Change.org
that attracted more than 28,000
signatures. The company said
it spent nearly three years
tasting samples and tweaking
recipes to perfect the product.
"When developing desserts,
you can feel a lot like Goldilocks," Ms. Schimoler said.
"One option may be too thin,
the next may be too thick.
Some melt too quickly, some

too slowly. Some flavors are
too strong, some are too bland.
Coconut milk tastes too much
like, well, coconut, and we
wanted a blank canvas to let
our fun flavors, chunks and
swirls shine through...
"It took 50 or more versions
of almond milk base mix to get
to a point where we felt taste
and texture were good enough
to start adding chunks and
swirls. There were versions
that were so thick they looked
like pudding, and I couldn't
freeze or pump it; there were
versions that were so firm it
wouldn't scoop."
The new flavors are available in pints for a suggested
retail price of $5.69. FBN

Rudi's debuts organic bread for children
BOULDER, COLO. -
Rudi's Organic Bakery,
Inc., a business unit of the
Hain Celestial Group, has
introduced a new product
geared toward children: Rudi's
Organic Bakery Kids Bread.
According to the company,
it is the first nationallyavailable organic bread made
specifically for children.
The new organic bread,
which comes in white and
wheat varieties, has small,
thin slices, making it the ideal
size for children, according to
Rudi's. Additionally, the bread

recipe was developed specifically to appeal to children as
well as parents, which means
that it's "incredibly soft and
fluffy and made with only
simple, organic ingredients,"
the company said.
"Kids typically love bread,
and given the lack of organic
bread options that specifically
appeal to kids, we decided to
develop a sandwich bread that
kids would love with a simple,
clean ingredient label that
moms can appreciate," said
Lauren Beno, associate brand
manager for Rudi's Organic

Bakery, Inc. "The leading kids
breads on the market today are
made with synthetic preservatives and chemical additives, so
we wanted to provide families
with an option they can feel
good about giving their kids."
Like all Rudi's Organic Bakery products, Rudi's Organic
Bakery Kids Soft White and
Soft Wheat Breads are certified
U.S.D.A.-organic, non-bioengineered and baked using only
simple and organic ingredients.
The bread is available nationwide at a suggested retail
price of $4.29. FBN

Oreo portfolio expands
DEERFIELD, ILL. - Mondelez International is
introducing two new Oreo flavors: Cinnamon Bun and
Filled Cupcake. The Cinnamon Bun Oreo features
cinnamon-spiced frosting sandwiched between two
golden cinnamon wafers. The Filled Cupcake variety,
which is limited-edition, consists of two chocolate
cookies surrounding chocolate crème with a dollop of
vanilla crème in the center. FBN

February 23, 2016

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Food Business News - February 23, 2016

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