IBIE - 2016 Special Edition & Show Preview - (Page 126)

INTERNATIONAL INSIGHT: IBIE IBIE 2016 BUILDS GLOBAL PARTICIPATION. by IBIE Management W With each passing show cycle, IBIE continues to demonstrate its influence on the global grain-based foods industry. In 2016, this is evident with the new and continued programs, services and offerings that look to break down barriers and create new opportunities so international attendees see IBIE as a destination and receive the support they need on site. More than 30% of IBIE's attendance is international and represents more than 100 countries. Efforts to build on this momentum include the International Buyers Program (IBP). For the third consecutive show, the partnership between IBIE and the US Commercial Service has been instrumental in identifying target markets and offering marketing support to help drive attendance. In 2013, IBP hosted delegations from Brazil, China, Dominican Republic, El Salvador, Indonesia, Honduras, Hungary, Japan, Mexico, Peru, Russia and many more. For 2016, the IBIE Committee has identified countries that currently stand out in terms of product and technology innovation, including Argentina, South Africa, Brazil and China. IBP participants at IBIE receive special benefits, including discounted registration, access to the International Trade Center & Lounge, translators, tours and matchmaking services. In addition, IBIE is also working to grow international participation by ramping up a presence at other international events and supporting association partners. For example, IBIE Chairman Michael Cornelis was at the FHA show in Singapore promoting IBIE; Committee member Fred Springer was at Foodex in Birmingham, UK; and IBIE had a presence at iba, Europain, Gulf Foods Manufacturing, Bakery China, FIPAN and MOBAC. IBIE's international Task Force chair, Jorge Zárate Lupercio of Grupo Bimbo, Mexico City, is leading these more aggressive efforts to target international prospects, as well as communicating specific show resources that these visitors can use to make the most of their show. With a multi-channel campaign that combines media, direct mar- 126 / PreShow Guide / IBIE 2016 keting and personal outreach, IBIE has stepped up marketing efforts to promote the show and the launch of new features at IBIE 2016. One new resource is the IBIEConnect platform, which allows attendees to network with exhibitors by searching for exhibiting company's products through a portal on www.ibie2016.com. Not only can visitors sort by exhibiting company name to schedule meetings, but they can also sort More than 30% of IBIE's attendance is international and represents more than 100 countries. by language to determine the companies who have bilingual staff and use it to help navigate the show on site. IBIE has also added a new international track to the education program for 2016. Sessions include Food Labeling for US Import, Trends and Opportunities in the Mexican Baking Market for US Exporters and How to Introduce Your Products to the US Market. The program features more than 90 sessions focusing on a variety of topics that are relevant to both international and domestic attendees. As in previous shows, international visitors can visit the International Trade Lounge to meet with US Commercial Service staff and translators, network with other attendees and access the Export Interest Directory, which identifies suppliers who export and the countries where they do business. Attendees will also see a growing presence of international exhibitors - with 160 confirmed and more reserving space every day. International participants are encouraged to visit the international and foreign language pages of www.IBIE2016.com for additional information on how to join a delegation and to register. * http://www.ibie2016.com http://www.IBIE2016.com

Table of Contents for the Digital Edition of IBIE - 2016 Special Edition & Show Preview

IBIE - 2016 Special Edition & Show Preview
Table of Contents
IBIE PERSPECTIVE - Challenges Amid Attractive Conditions
STATE OF THE INDUSTRY - Well Positioned for Growth
Fuel for the future
PARADE OF PROGRESS - Bakers and exhibitors say they go to IBIE because …It's About the Future
EQUIPMENT TRENDS SURVEY - Good Vibrations
IBIE TECH - Must-have Mobile
ENGINEERING ROUNDTABLE - Putting it on Automatic
ABA PERSPECTIVE - Election 2016: The Stretch Run
Getting the Message Out
‘Premiumization’ opportunities abound
B&CMA, ABA - Pathway to the Future
Cookie-cracker education at IBIE
FSMA & THE BAKERY - Proof of Validation
SANITATION & SAFETY - Signs of the Times
How to collaborate, a PMMI protocol
PACKAGING - One-stop Shop
COLD STORAGE LOGISTICS - Securing Smooth Sailing
INGREDIENT CHOICES - The Big Questions
Go ahead, eat, it’s safe
TAX RELIEF - Go Ahead, Spend
SOCIAL MEDIA - Plugged into Consumers
INGREDIENT TRENDS - Favorable Forecast
INGREDIENT TRENDS: FATS & OILS - Deadline: 2018
WORKFORCE GAP - A New Paradigm
BREAD TRENDS - I Love Bread
bake - Special Edition
Retail Perspective - Road to Recovery
Retail Perspective: Equipment - Innovations Abound
Retail Perspective: Cake - Standing out from the crowd
Retail Perspective: Education - School in session
A World of Opportunity
INTERNATIONAL INSIGHT: BAKED FOODS - Global Growth: It's Not Easy
ALL-AMERICAN TAILGATE - Kickoff IBIE 2016
VEGAS GUIDE - Something for everyone
Off the beaten path
Ad Index

IBIE - 2016 Special Edition & Show Preview