inStorebuyer - September 2011 - 33

tion from production to the aisle. The independent supermarket has made sustainability and green business practice its mantra and mission. Ellwood Thompson’s takes locally produced beyond a few items in the produce section—every department in the store offers locally produced goods. Five different local and regional cheese makers supply the assortment of cheeses at Ellwood Thompson’s. The farthest, Meadow Creek Dairy in Galax, VA, is 250 miles away. GoatsR-Us Goat Cheese, Nottoway, VA, is 59 miles from the store. Simply Cheddar is 96 miles away in Waynesboro, VA, and owner Linda Weaver regularly samples her cheese balls instore. Travel 62 miles from the store to Fairfield, VA, where family owned

and operated Mountain View Farm milks around 120 cows twice daily. All the farmstead cheeses are aged a minimum of 60 days and made from raw milk, cultures, rennet, sea salt and various herbs and spices. Ellwood’s also makes it easy for customers to add meat to their cheese plates. Located in the cheese cooler is salami from Ollie Salumeria, Manikin Sabot, VA., 19 miles from Ellwood’s. The salami is slow-cured and made from antibiotic- and growth-promotant-free pork. It can be topped off with a local wine or handcrafted beer. Ellwood’s offers regular community classes instore for educating shoppers on a number of different topics. Prices range from free to $10—a small price to pay for some-

Be sure to spotlight locally produced items, including meats, cheeses and wines.

thing as engaging and educational as sampling the cheeses of Virginia. In July, Ellwood’s added another local favorite to its deli case. Richmond’s own Cupertino’s bagels come in a variety of flavors including plain, garlic, blueberry and multi-grain.

Buy Fresh/Buy Local
One example of how the local movement can work successfully is found in Kansas City, MO, where Hen House Markets purchases local produce from growers and producers within a 200-mile radius. Mike Kempton, director of bakery and deli operations for Balls Foods in

| inStorebuyer | September 2011 | 33 |



inStorebuyer - September 2011

Table of Contents for the Digital Edition of inStorebuyer - September 2011

inStorebuyer - September 2011
editor’s note - FDA is on Wrong Track
contents
front line news - Meijer Opens “Marketplace” in Chicago
front line news - Walgreens Launches Nice! Brand
front line news - Huntsman Gay Global Capital Completes Acquisition of MaMa Rosa’s
front line news - Stater Bros. Opens “Blue Ribbon” Store
front line news - Food Lion Converts Bloom Stores
front line news - Whole Foods Starts Whole Kids Foundation
front line news - Find. Order. Share. The Perfect Cake
foodservice retail - Deli Tray Options
baking&decorating - The Whole Truth About Whole Grains
CSM - INSTORE INSIGHT: CAKES
CSM - Season’s Greetings
CSM - Score Big with Holiday Cakes
CSM - Holiday Merchandising Ideas
CSM - Bakery Shopper Trends
CSM - Winter Wedding Wonderland
bakery development - Bread Options Rise
deli development - Deli Salad Appeal Holds Steady
The Community Food Circle
Hen House gets LOCAL
food safety - Packaging Goes GREEN
health&nutrition - Cater to Calorie Counters
cheese corner - Last of the Limburger
product trends
product showcase
ad index
secret shopper - 15 Items or Whatever
inStorebuyer - September 2011 - inStorebuyer - September 2011
inStorebuyer - September 2011 - 2
inStorebuyer - September 2011 - editor’s note - FDA is on Wrong Track
inStorebuyer - September 2011 - contents
inStorebuyer - September 2011 - 5
inStorebuyer - September 2011 - front line news - Walgreens Launches Nice! Brand
inStorebuyer - September 2011 - 7
inStorebuyer - September 2011 - front line news - Huntsman Gay Global Capital Completes Acquisition of MaMa Rosa’s
inStorebuyer - September 2011 - 9
inStorebuyer - September 2011 - front line news - Stater Bros. Opens “Blue Ribbon” Store
inStorebuyer - September 2011 - 11
inStorebuyer - September 2011 - front line news - Food Lion Converts Bloom Stores
inStorebuyer - September 2011 - 13
inStorebuyer - September 2011 - front line news - Whole Foods Starts Whole Kids Foundation
inStorebuyer - September 2011 - front line news - Find. Order. Share. The Perfect Cake
inStorebuyer - September 2011 - foodservice retail - Deli Tray Options
inStorebuyer - September 2011 - 17
inStorebuyer - September 2011 - baking&decorating - The Whole Truth About Whole Grains
inStorebuyer - September 2011 - CSM - INSTORE INSIGHT: CAKES
inStorebuyer - September 2011 - CSM - Season’s Greetings
inStorebuyer - September 2011 - CSM - Score Big with Holiday Cakes
inStorebuyer - September 2011 - CSM - 4
inStorebuyer - September 2011 - CSM - Holiday Merchandising Ideas
inStorebuyer - September 2011 - CSM - Bakery Shopper Trends
inStorebuyer - September 2011 - CSM - Winter Wedding Wonderland
inStorebuyer - September 2011 - CSM - 8
inStorebuyer - September 2011 - 19
inStorebuyer - September 2011 - 20
inStorebuyer - September 2011 - 21
inStorebuyer - September 2011 - 22
inStorebuyer - September 2011 - 23
inStorebuyer - September 2011 - 24
inStorebuyer - September 2011 - 25
inStorebuyer - September 2011 - bakery development - Bread Options Rise
inStorebuyer - September 2011 - 27
inStorebuyer - September 2011 - 28
inStorebuyer - September 2011 - 29
inStorebuyer - September 2011 - deli development - Deli Salad Appeal Holds Steady
inStorebuyer - September 2011 - 31
inStorebuyer - September 2011 - The Community Food Circle
inStorebuyer - September 2011 - 33
inStorebuyer - September 2011 - 34
inStorebuyer - September 2011 - 35
inStorebuyer - September 2011 - 36
inStorebuyer - September 2011 - 37
inStorebuyer - September 2011 - 38
inStorebuyer - September 2011 - Hen House gets LOCAL
inStorebuyer - September 2011 - 40
inStorebuyer - September 2011 - 41
inStorebuyer - September 2011 - 42
inStorebuyer - September 2011 - 43
inStorebuyer - September 2011 - food safety - Packaging Goes GREEN
inStorebuyer - September 2011 - health&nutrition - Cater to Calorie Counters
inStorebuyer - September 2011 - cheese corner - Last of the Limburger
inStorebuyer - September 2011 - 47
inStorebuyer - September 2011 - product trends
inStorebuyer - September 2011 - 49
inStorebuyer - September 2011 - 50
inStorebuyer - September 2011 - 51
inStorebuyer - September 2011 - product showcase
inStorebuyer - September 2011 - ad index
inStorebuyer - September 2011 - secret shopper - 15 Items or Whatever
inStorebuyer - September 2011 - 55
inStorebuyer - September 2011 - 56
https://www.nxtbook.com/sosland/isb/2018_12_01
http://digital.instoremag.net/sosland/isb/2018_11_01
http://digital.instoremag.net/sosland/isb/2018_10_01
http://digital.instoremag.net/sosland/isb/2018_09_01
http://digital.instoremag.net/sosland/isb/2018_08_01
http://digital.instoremag.net/sosland/isb/2018_07_01
http://digital.instoremag.net/sosland/isb/2018_06_01
http://digital.instoremag.net/sosland/isb/2018_05_01
http://digital.instoremag.net/sosland/isb/2018_04_01
http://digital.instoremag.net/sosland/isb/2018_03_01
https://www.nxtbook.com/sosland/isb/2018_02_01
https://www.nxtbook.com/sosland/isb/2018_01_01
https://www.nxtbook.com/sosland/isb/2017_12_01
https://www.nxtbook.com/sosland/isb/2017_11_01
https://www.nxtbook.com/sosland/isb/2017_10_01
https://www.nxtbook.com/sosland/isb/2017_09_01
https://www.nxtbook.com/sosland/isb/2017_08_01
https://www.nxtbook.com/sosland/isb/2017_07_01
https://www.nxtbook.com/sosland/isb/2017_06_01
https://www.nxtbook.com/sosland/isb/2017_05_01
https://www.nxtbook.com/sosland/isb/2017_04_01
https://www.nxtbook.com/sosland/isb/2017_03_01
https://www.nxtbook.com/sosland/isb/2017_02_01
https://www.nxtbook.com/sosland/isb/2017_01_01
https://www.nxtbook.com/sosland/isb/2016_12_01
https://www.nxtbook.com/sosland/isb/2016_11_01
https://www.nxtbook.com/sosland/isb/2016_10_01
https://www.nxtbook.com/sosland/isb/2016_09_01
https://www.nxtbook.com/sosland/isb/2016_08_01
https://www.nxtbook.com/sosland/isb/2016_07_01
https://www.nxtbook.com/sosland/isb/2016_06_01
https://www.nxtbook.com/sosland/isb/2016_05_01
https://www.nxtbook.com/sosland/isb/2016_04_01
https://www.nxtbook.com/sosland/isb/2016_03_01
https://www.nxtbook.com/sosland/isb/2016_02_01
https://www.nxtbook.com/sosland/isb/2016_01_01
https://www.nxtbook.com/sosland/isb/2015_12_01
https://www.nxtbook.com/sosland/isb/2015_10_01
https://www.nxtbook.com/sosland/isb/2015_07_01
https://www.nxtbook.com/sosland/isb/2015_06_02
https://www.nxtbook.com/sosland/isb/2015_06_01
https://www.nxtbook.com/sosland/isb/2015_05_01
https://www.nxtbook.com/sosland/isb/2015_03_01
https://www.nxtbook.com/sosland/isb/2015_01_01
https://www.nxtbook.com/sosland/isb/2014_11_01
https://www.nxtbook.com/sosland/isb/2014_09_01
https://www.nxtbook.com/sosland/isb/2014_08_01
https://www.nxtbook.com/sosland/isb/2014_06_01
https://www.nxtbook.com/sosland/isb/2014_07_01
https://www.nxtbook.com/sosland/isb/2014_05_01
https://www.nxtbook.com/sosland/isb/2014_03_01
https://www.nxtbook.com/sosland/isb/2014_01_01
https://www.nxtbook.com/sosland/isb/2013_11_01
https://www.nxtbook.com/sosland/isb/2013_09_01
https://www.nxtbook.com/sosland/isb/2013_08_01
https://www.nxtbook.com/sosland/isb/2013_07_01
https://www.nxtbook.com/sosland/isb/2013_06_01
https://www.nxtbook.com/sosland/isb/2013_05_01
https://www.nxtbook.com/sosland/isb/2013_03_01
https://www.nxtbook.com/sosland/isb/2013_01_01
https://www.nxtbook.com/sosland/isb/2012_11_01
https://www.nxtbook.com/sosland/isb/2012_10_01
https://www.nxtbook.com/sosland/isb/2012_09_01
https://www.nxtbook.com/sosland/isb/2012_08_01
https://www.nxtbook.com/sosland/isb/2012_07_01
https://www.nxtbook.com/sosland/isb/2012_06_01
https://www.nxtbook.com/sosland/isb/2012_05_01
https://www.nxtbook.com/sosland/isb/2012_04_01
https://www.nxtbook.com/sosland/isb/2012_03_01
https://www.nxtbook.com/sosland/isb/2012_02_01
https://www.nxtbook.com/sosland/isb/2011_12_01
https://www.nxtbook.com/sosland/isb/2011_10_01
https://www.nxtbook.com/sosland/isb/2011_09_01
https://www.nxtbook.com/sosland/isb/2011_08_02
https://www.nxtbook.com/sosland/isb/2011_07_01
https://www.nxtbook.com/sosland/isb/2011_06_01
https://www.nxtbook.com/sosland/isb/2011_05_01
https://www.nxtbook.com/sosland/isb/2011_04_01
https://www.nxtbook.com/sosland/isb/2011_03_01
https://www.nxtbook.com/sosland/isb/2011_02_01
https://www.nxtbook.com/sosland/isb/2009_02_01
https://www.nxtbook.com/sosland/isb/2008_12_01
https://www.nxtbook.com/sosland/isb/2008_09_01
https://www.nxtbook.com/sosland/isb/2008_08_01
https://www.nxtbook.com/sosland/isb/2008_07_01
https://www.nxtbook.com/sosland/isb/2008_05_01
https://www.nxtbook.com/sosland/isb/2008_04_01
https://www.nxtbook.com/sosland/isb/2008_02_01
https://www.nxtbook.com/sosland/isb/2007_12_01
https://www.nxtbook.com/sosland/isb/2007_08_01
https://www.nxtbook.com/sosland/isb/2007_07_01
https://www.nxtbook.com/sosland/isb/2007_05_02
https://www.nxtbook.com/sosland/isb/2007_05_02
https://www.nxtbook.com/sosland/isb/2006_06_01
https://www.nxtbook.com/sosland/isb/2006_04_01
https://www.nxtbook.com/sosland/isb/2006_03_01
https://www.nxtbook.com/sosland/isb/2005_12_01
https://www.nxtbook.com/sosland/isb/2005_10_01
https://www.nxtbook.com/sosland/isb/2005_08_01
https://www.nxtbook.com/sosland/isb/2005_05_01
https://www.nxtbook.com/sosland/isb/2005_04_01
https://www.nxtbook.com/sosland/isb/2005_02_01
https://www.nxtbook.com/sosland/isb/2004_12_01
https://www.nxtbookmedia.com