inStorebuyer - December 2011 - (Page 52)

22 Schnuck Markets “Produce University continues to better our produce managers’ knowledge and relationships with customers while providing the shoppers with a gourmet experience in the produce department,” said Mike O’Brien, Vice President of Produce for Schnucks Markets. Annual Sales: $2.5 billion Number of Stores: 105 Store Banners: Schnucks Address: 11420 Lackland Road, St. Louis, MO 63146 Phone: (314) 994-4400 Web: www.schnucks.com Key Personnel: Bill Mihu, VP of bakery, Melissa Bunch, director of deli and food bar Schnucks is educating customers on how to give holiday cooking a fresh and delicious twist. On Nov. 12, all Schnucks, Logli and Hilander locations hosted Frieda’s Produce University, “Fresh Twist on Holiday Cooking.” Featured fall items include Russian Banana Fingerling Potatoes, Cipolline Onions, Frieda’s French Style Crêpes, Fuyu Persimmons, Jicama, Pine Nuts, and Zululand Queen Baby Pineapples. Several of the featured items will be available for sampling, and participating Schnucks produce departments will also be offering gourmet samples of pan-roasted Fingerling Potatoes and Cipolline Onions. In addition to the Nov. 12 tasting, Frieda’s Fingerling Potatoes and Cipolline Onions were sampled at Schnucks Cooks Nov. 18-20 in a Balsamic Roasted Potato recipe. 23 Brookshire’s color scheme with the new Brookshire’s logo and covered entrance. Inside, flooring was redone to leave polished concrete that’s attractive and easy to maintain. Signage and décor was replaced throughout the stores. Each store received about 600 new specialty products such as gourmet and gluten free lines of sauces, and new bakery items. Annual Sales: $2.2 billion Number of Stores: 155 Store Banners: Brookshire’s, FRESH by Brookshire’s Address: 1600 WSW Loop 323, Tyler, TX 75701 Phone: (903) 534-3000 Web: www.brookshires.com Key Personnel: John Rose, category manager, bakery Special promotions are an effective way to build customer loyalty, and Brookshire Grocery Co. understands the importance of such efforts for its customers in Texas and other southern states including Arkansas. A handful of customers got lucky in the Food Club Frenzy conducted recently as part of the four grand re-openings of Brookshire’s stores in Pine Bluff, AR. “With a substantial investment in these stores comes a renewed attitude to give customers the best shopping experience possible,” said Mike Terry, executive vice presidentretail operations for BGC. “We intend to provide customers a first-class shopping environment and top-notch service.” All storefronts were redone in a brown, bronze and straw | 52 | inStorebuyer | December 2011 | http://www.schnucks.com http://www.brookshires.com

Table of Contents for the Digital Edition of inStorebuyer - December 2011

inStorebuyer - December, 2011
Editor's note - The Road Ahead
Contents
Dobla’s Executive Pastry Chef Wins World Chocolate Masters
Ultimate Cake Decorating Competition Winners
Dawn Busy Bakery - Busy Bakery Video Contest
America’s Best Raisin Bread Contest
CSM Announces Leadership Change
Dawn Busy Bakery - Bakery Trends Overview
C-Stores Gains
The Road Ahead
European Vacation
Bakery of the Year - Schnucks
Deli of the Year - Publix
Local Makeovers
Walmart
Kroger
Costco
Safeway
Supervalu
Publix
Ahold
Delhaize
H-E-B
7-Eleven
Meijer
BJ's Wholesale
Whole Foods Market
Trader Joe's
A&P
Hy-Vee
Winn-Dixie
Wegmans
WinCo
Stater Bros
Price Chopper
Schnuck Markets
Brookshire's
United
Balls Food
Product Trends
Product Showcase
Ad Index
Donut Time

inStorebuyer - December 2011