inStorebuyer - November 2012 - (Page 32)

16 The Fresh Market Annual Sales: $1 billion Number of Stores: 116 Store Banners: The Fresh Market Address: 628 Green Valley Rd., Suite 500, Greensboro, NC 27408 Phone: (336) 282-8176 Web: Key Personnel: Craig Carlock, president, CEO; Marc Jones, senior vice president marketing/ merchandising This year in April, The Fresh Market introduced house brand Pink Lemonade cupcake mix. The release was just in time for summer. Now The Fresh Market’s customers have the choice of shopping at one of the 116 instore bakeries or getting “into the mix” themselves and making their own summer treats. The Fresh Market’s summer-inspired cupcakes with notes of citrus are perfect for balmy evenings al fresco or family picnics in the park. Each delectable bite reminds customers of childhood memories spent sipping a glass of refreshing lemonade from their neighborhood stand. Shoppers can top them off with a dollop of homemade lemon cream cheese icing using The Fresh Market’s exclusive Lemon Extract and savor the all-natural sweetness of summer. For the final touch cupcakes can be showered with pink sprinkles for an extra special seasonal addition that is sure to please everyone. All of your display needs in one place! From small counter units to complete interior store fixtures. Often Imitated, But Never Duplicated. 800-452-9809 • Mention that you saw this ad and receive our show special pricing.

Table of Contents for the Digital Edition of inStorebuyer - November 2012

inStorebuyer - November 2012
Editor's Note - Innovation & Information
Table of Contents
Front line news - RBA Roadshow in Chicago
Cedar’s Launches T.G.I.FRIDAY’S Dips
Meiko Launches Unique Washer
Stop & Shop Opens LEED Store
The Innovators
Profiles - Ahold USA
Profiles - Walmart
Profiles - Safeway
Profiles - H-E-B
Profiles - Trader Joe's
Profiles - Wegmans
Profiles - Whole Foods Market
Profiles - Giant Eagle
Profiles - Hy-Vee
Profiles - Target
Profiles - Publix
Profiles - Kroger
Profiles - Schnucks
Profiles - Fresh & Easy
Profiles - Kings Food Markets
Profiles - The Fresh Market
Profiles - Harris Teeter
Profiles - Roundy's
Profiles - Meijer
Profiles - Fairway Market
Profiles - United Supermarkets
Profiles - Brookshire Grocery
Profiles - Cavier & Bananas
Product Trends
Product Showcase
Marketplace Network

inStorebuyer - November 2012