instore - May 2016 - 56


Retailers may need to reconsider
margins with local producers.
of its business in its home state of
Connecticut. But both companies
also have plans for growth.
"We're about to quadruple our
size," Civitello says, noting that
Mystic Cheese will open a new
facility later this year. "There's a
fine line because it's very difficult
to be a small artisan producer. The margins are tough and you want
to grow your company, but how much can you grow before you're
perceived as mass produced? I think that's a tough part of growing a
small artisan company and maintaining the image of your quality and
being a local company."
Hoffman says supermarkets can help these smaller companies by
perhaps doing something that might not, at first, be popular internally.

Phn: 203-603-9766 * www.somethingsweetinc.com

"I think one thing grocery stores need to think about - if they really are
committed to supporting local - is taking a little bit lower margin," she
says. "All of the small producers I know are dealing with the problem
of not being able to take advantage of scale and are really struggling
economically. I think for grocery stores, a lot of times the price point is
not where it normally is in terms of the way they think about margins."
In the end, it can lead to a store's customers being able to find their
favorite local brands on their shelves. "I think there is that attraction
that brings the customer in if they have the local product," Hoffman
says. "If they can rely on that to attract customers, they might consider
taking a lower margin on it."
And better accessibility can benefit all parties - the local producers,
retailers and consumers. "We sort of pride ourselves on the fact that,
behind the marketing, our products are very accessible," Civitello
says. "We're trying to reach the widest spectrum of cheese consumers
possible. We're not trying to make these really strong cheeses. We're
finding a niche as maybe a gateway into artisan cheese for people who
maybe have never had different or unique-type cheeses before."

* Over 20 years in business
* Cream pies topped with REAL cream
in a butter shortbread pie shell
* Pie sizes from 6" - 12"
* Fruit pies made with over 70% fruit
* Meringue pies are shelf stable
* Crumb cakes come with an
assortment of seasonal fruits for a
new flavor every season
* SQF Certified plant
* We will customize product for
your private label program
* We make cream pies, meringue
pies, fruit pies, pumpkin and
pecan pies, crumb cakes and
coffee cakes

Visit us at IDDBA
Booth #5338
56 * MAY 2016 * instore

TRAVIS DUNCAN PHOTOGRAPHY

specialty insights


http://www.somethingsweetinc.com

Table of Contents for the Digital Edition of instore - May 2016

instore - May 2016
Editor's Note - Retail Foodservice: Enjoy the show
Table of Contents
News - On Our Radar
Spotlight - By the Numbers - Muffins
Product Knowledge - Need to Know: Pulses
Functional Flours
Cover Story - Don't Forget Boomers Just Yet
IDDBA Coverage - The man behind the plan
Speaker lineup
IDDBA Product Spotlight
Commissary Insider - Insight Insider: New name, same high quality for FreshPro
Food Safety: Making sanitizing easier
Equipment: Portion Control
Product Category Spotlight: Improving flexibility with baked goods
Product Knowledge: Put Some Sweets in Your Deli Meats
Research and Development: Managing Allergens: Steps to Prevent a Recall
Specialty Insights - Consider: Local Cheeses
Feature - Natural Progression
Feature - Traditional quality
Equipment & Packaging - Latest Innovation: Single-serve
Bad Packaging: The quickest way to lose your most loyal customers
Feature - Focus on Food Safety
Merchandising - On Display: Food-forward design
Feature - Pleight of the bumble bee
Product Showcase
Ad Index
instore - May 2016 - FC1
instore - May 2016 - FC2
instore - May 2016 - instore - May 2016
instore - May 2016 - 2
instore - May 2016 - Editor's Note - Retail Foodservice: Enjoy the show
instore - May 2016 - 4
instore - May 2016 - 5
instore - May 2016 - Table of Contents
instore - May 2016 - 7
instore - May 2016 - News - On Our Radar
instore - May 2016 - 9
instore - May 2016 - 10
instore - May 2016 - 11
instore - May 2016 - 12
instore - May 2016 - 13
instore - May 2016 - Spotlight - By the Numbers - Muffins
instore - May 2016 - 15
instore - May 2016 - Product Knowledge - Need to Know: Pulses
instore - May 2016 - 17
instore - May 2016 - Functional Flours
instore - May 2016 - 19
instore - May 2016 - Cover Story - Don't Forget Boomers Just Yet
instore - May 2016 - 21
instore - May 2016 - 22
instore - May 2016 - 23
instore - May 2016 - 24
instore - May 2016 - 25
instore - May 2016 - 26
instore - May 2016 - 27
instore - May 2016 - IDDBA Coverage - The man behind the plan
instore - May 2016 - 29
instore - May 2016 - 30
instore - May 2016 - 31
instore - May 2016 - Speaker lineup
instore - May 2016 - 33
instore - May 2016 - 34
instore - May 2016 - 35
instore - May 2016 - 36
instore - May 2016 - 37
instore - May 2016 - 38
instore - May 2016 - 39
instore - May 2016 - IDDBA Product Spotlight
instore - May 2016 - 41
instore - May 2016 - 42
instore - May 2016 - 43
instore - May 2016 - 44
instore - May 2016 - 45
instore - May 2016 - 46
instore - May 2016 - 47
instore - May 2016 - 48
instore - May 2016 - 49
instore - May 2016 - 50
instore - May 2016 - Commissary Insider - Insight Insider: New name, same high quality for FreshPro
instore - May 2016 - COM2
instore - May 2016 - COM3
instore - May 2016 - COM4
instore - May 2016 - COM5
instore - May 2016 - COM6
instore - May 2016 - COM7
instore - May 2016 - COM8
instore - May 2016 - COM9
instore - May 2016 - Food Safety: Making sanitizing easier
instore - May 2016 - COM11
instore - May 2016 - Equipment: Portion Control
instore - May 2016 - COM13
instore - May 2016 - COM14
instore - May 2016 - COM15
instore - May 2016 - Product Category Spotlight: Improving flexibility with baked goods
instore - May 2016 - COM17
instore - May 2016 - Product Knowledge: Put Some Sweets in Your Deli Meats
instore - May 2016 - COM19
instore - May 2016 - Research and Development: Managing Allergens: Steps to Prevent a Recall
instore - May 2016 - COM21
instore - May 2016 - COM22
instore - May 2016 - COM23
instore - May 2016 - COM24
instore - May 2016 - Specialty Insights - Consider: Local Cheeses
instore - May 2016 - 52
instore - May 2016 - 53
instore - May 2016 - 54
instore - May 2016 - 55
instore - May 2016 - 56
instore - May 2016 - 57
instore - May 2016 - Feature - Natural Progression
instore - May 2016 - 59
instore - May 2016 - 60
instore - May 2016 - 61
instore - May 2016 - 62
instore - May 2016 - 63
instore - May 2016 - 64
instore - May 2016 - 65
instore - May 2016 - Feature - Traditional quality
instore - May 2016 - 67
instore - May 2016 - 68
instore - May 2016 - 69
instore - May 2016 - 70
instore - May 2016 - 71
instore - May 2016 - 72
instore - May 2016 - 73
instore - May 2016 - Equipment & Packaging - Latest Innovation: Single-serve
instore - May 2016 - 75
instore - May 2016 - Bad Packaging: The quickest way to lose your most loyal customers
instore - May 2016 - 77
instore - May 2016 - 78
instore - May 2016 - 79
instore - May 2016 - 80
instore - May 2016 - 81
instore - May 2016 - Feature - Focus on Food Safety
instore - May 2016 - 83
instore - May 2016 - 84
instore - May 2016 - 85
instore - May 2016 - 86
instore - May 2016 - 87
instore - May 2016 - Merchandising - On Display: Food-forward design
instore - May 2016 - 89
instore - May 2016 - 90
instore - May 2016 - 91
instore - May 2016 - Feature - Pleight of the bumble bee
instore - May 2016 - 93
instore - May 2016 - 94
instore - May 2016 - 95
instore - May 2016 - Product Showcase
instore - May 2016 - 97
instore - May 2016 - Ad Index
instore - May 2016 - 99
instore - May 2016 - 100
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