instore - October 2016 - 39
feature
ShopRite's dietitian services are also entirely complimentary, and
include the same services as Skogen's, as well as one-on-one consultations, cooking and weight-management classes, samplings, and even
support groups. In fact, one of the biggest benefits of the program that
Menza has seen is the profound boost it gives to the chain's reputation
among its customers.
"As the only major grocery retailer in the Northeast offering free,
customized nutrition services, we're proud that we've become recognized as one of the leaders in the industry when it comes to providing
health and wellness services to our customers," she says. "We feel this
program truly sets us apart from our competitors."
Melanie Dwornik, another ShopRite dietitian, says that it's her company's ability to merge health and wellness management with taste and
foodie culture that really gives them an edge - an edge they hope to
bring to their retail foodservice in the near future.
"(Shoppers) have a variety of questions," she says of those that come
in to the store to learn more, "and not only on trends, but on what's
for dinner tonight, what kind of healthy recipe can I find, how do I
prepare a meal for my child who has a food allergy, or my husband
who was just diagnosed with diabetes or heart disease - what can
I do for him? So we put the health professional in our stores as a
resource for the customer, but we're not stopping there. Not only do
we provide them with health professionals, but we're going a step
further with our chefs and connecting them with our consumers in a
very similar way, and layering the culinary experience in with what
we're doing with the dietitian programming."
Dwornik says that a lot of this is inspired by the fact that there's a whole
generation - the same one pioneering the prepared foods industry as
we know it - that simply doesn't know how to cook for themselves.
It's not that they're uninterested though - you need only look at the
engagement between The Food Network and its audience to see that.
This generation wants to know how to cook, she says, and now that the
first of them are starting to hit that critical point in life called parenthood, they're finding that they need to know how to cook as well. And
that's where interactive dietitian programs come in.
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Table of Contents for the Digital Edition of instore - October 2016
instore - October 2016
Editor's Note - Knowing the consumer
Table of Contents
News - On our radar
Cover Story - What's Driving Retail Foodservice Consumers?
Commissary Insider - October 2016
Insight Insider - Bantam Bagels
Food Safety - Controlling salmonella
Equipment - IBIE machinery debuts
Packaging - Portion control
Operations & Logistics - Inventory software
By the numbers - Value-added fruit
Need to know - Sushi saturation?
Feature - Dietitians: the new necessity
Feature - Peanut Butter Black Bean Brownies
Consider - Holiday cheese trays
On display - New Year's Eve
First to Market
Ad Index
instore - October 2016 - instore - October 2016
instore - October 2016 - 2
instore - October 2016 - Editor's Note - Knowing the consumer
instore - October 2016 - 4
instore - October 2016 - 5
instore - October 2016 - Table of Contents
instore - October 2016 - 7
instore - October 2016 - News - On our radar
instore - October 2016 - 9
instore - October 2016 - Cover Story - What's Driving Retail Foodservice Consumers?
instore - October 2016 - 11
instore - October 2016 - 12
instore - October 2016 - 13
instore - October 2016 - 14
instore - October 2016 - 15
instore - October 2016 - 16
instore - October 2016 - 17
instore - October 2016 - 18
instore - October 2016 - 19
instore - October 2016 - 20
instore - October 2016 - 21
instore - October 2016 - 22
instore - October 2016 - 23
instore - October 2016 - 24
instore - October 2016 - 25
instore - October 2016 - 26
instore - October 2016 - Insight Insider - Bantam Bagels
instore - October 2016 - CI2
instore - October 2016 - CI3
instore - October 2016 - CI4
instore - October 2016 - CI5
instore - October 2016 - Food Safety - Controlling salmonella
instore - October 2016 - CI7
instore - October 2016 - Equipment - IBIE machinery debuts
instore - October 2016 - CI9
instore - October 2016 - Packaging - Portion control
instore - October 2016 - CI11
instore - October 2016 - Operations & Logistics - Inventory software
instore - October 2016 - CI13
instore - October 2016 - CI14
instore - October 2016 - CI15
instore - October 2016 - CI16
instore - October 2016 - 27
instore - October 2016 - 28
instore - October 2016 - 29
instore - October 2016 - By the numbers - Value-added fruit
instore - October 2016 - 31
instore - October 2016 - Need to know - Sushi saturation?
instore - October 2016 - 33
instore - October 2016 - Feature - Dietitians: the new necessity
instore - October 2016 - 35
instore - October 2016 - 36
instore - October 2016 - 37
instore - October 2016 - 38
instore - October 2016 - 39
instore - October 2016 - 40
instore - October 2016 - 41
instore - October 2016 - Feature - Peanut Butter Black Bean Brownies
instore - October 2016 - 43
instore - October 2016 - Consider - Holiday cheese trays
instore - October 2016 - 45
instore - October 2016 - On display - New Year's Eve
instore - October 2016 - 47
instore - October 2016 - First to Market
instore - October 2016 - Ad Index
instore - October 2016 - 50
instore - October 2016 - 51
instore - October 2016 - 52
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