Milling & Baking News - August 29, 2006 - (Page 1)

Theinewsweeklyiofigrain-basedifoods Wal-Mart challenge: Flowers Foods sees sustainability benefits THOMASVILLE, GA. - While its new sustainability initiative will require organization-wide attention and effort, Flowers Foods, Inc. described the work as a natural extension of the efficiency enhancement efforts that long have benefited the company. An extensive report on the Flowers Foods plan, "2006 Sustainability Initiative," has been posted on the company's Internet web site, The report was created after Flowers and other baking companies were approached by Wal-Mart Stores, Inc. and asked to develop and submit plans for improving environmental sustainability. Other Wal-Mart vendors have been approached as well. Bruce Peterson, a senior vice-president of Bentonville, Ark.-based Wal-Mart with oversight of the company's Perishable Food Team, described the Wal-Mart sustainability program as in its "infancy." In addition to interacting with baking companies, Wal-Mart has been discussing the initiative with the American Bakers Association. The push for vendors to develop sustainability plans follows a widely-publicized internal initiative at Wal-Mart toward sustainability. The company has pledged the investment of hundreds of millions of dollars toward this objective. "Through deep investments and efficiency innovations in our stores and trucking Continued on Page 11 U.S. flour output edges up in second quarter, first six months of 2006 WASHINGTON - Flour production by U.S. mills in the second quarter of 2006 increased 0.3% over the same 2005 quarter, according to the Bureau of the Census of the U.S. Department of Commerce. The report, published Aug. 14, was revised from the initial second-quarter report released Aug. 11. The latter contained statistical anomalies that triggered the revisions. First- and second-quarter flour, as NEWS now revised, was slightly below the initial release; there are also small second-quarter wheat and millfeed increases. Flour output in April-June 2006 totaled 96,571,000 cwts, up 331,000 from 96,240,000 in April-June 2005. It was less than the second quarter of 2004 when production was 96,773,000. Production of flour by U.S. mills in the Continued on Page 20 F E AT U R E Tight U.S. and world wheat supplies keep markets on edge Story on Page 27 inside AUGUST 29, 2006 / LATE NEWS RIDGWAY, COLO. - A representative of the Grain Foods Foundation, celebrity chef Dave Lieberman, was scheduled to appear Aug. 28 on the NBC "Today Show," launching America's Healthy Sandwich Showdown. The sandwich initiative will mark the beginning of the third year for the Grain Foods Foundation and its Grains for LIFE campaign. The campaign, a search for the healthiest, best tasting sandwich recipe, will include print and on-line advertising, retail point-of-purchase, legislator outreach and an aggressive media relations program. More than 1 billion sandwiches Continued on Page 8 Sandwich boost on 'Today Show' Johanns: Bayer finds non-approved rice variety in commercial supply WASHINGTON - In a press conference Aug. 18, Secretary of Agriculture Mike Johanns said that the U.S. Department of Agriculture and the Food and Drug Administration have been notified that trace amounts of non-approved bioengineered rice have been detected in commercial long grain rice. "Both (U.S.D.A. and F.D.A.) have reviewed the available scientific data and concluded that there are no human health, food safety or environmental concerns with this G.E. rice," Mr. Johanns said. These assurances notwithstanding, Japan on Aug. 19 suspended U.S. long grain Continued on Page 14 THIS WEEK Ingredient Dramatic gains at MGP Ingredients Groups petition C.F.T.C. on hedging Wide range of sugar topics at symposium 17 36 37 Week sponsored by 38 http://www.fl

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Milling & Baking News - August 29, 2006