Milling & Baking News - May 4, 2010 - (Page 1)

THE NEWS WEEKLY OF GRAIN-BASED FOODS MAY 4, 2010 / SPECIAL Kraft, Au Bon Pain join National Salt Reduction Initiative AIB International Special coverage begins after Page 28 LATE NEWS Concern over grains position in Guidelines WASHINGTON - A recommendation to replace two daily servings of grains with two servings of starchy vegetables should not be adopted in the 2010 Dietary Guidelines for Americans, according to grain-based foods industry groups. In comments to the 2010 Dietary Guidelines Advisory Committee, a coalition of grain-based foods groups urged rejection of the recommendation to displace grains, made by the Nutrient Adequacy subcommittee. In the comments, the coalition said an idea to lump starchy vegetables together with grains is ill-conceived. The group warned the change was unlikely to lead to Continued on Page 8 NEW YORK - Kraft Foods Inc., Mars Food, Au Bon Pain and Subway are among the 16 businesses that have committed to the National Salt Reduction Initiative - a public-private partnership created to reduce sodium by 25% in packaged and restaurant foods by 2014. The effort is being led by New York City and Mayor Michael R. Bloomberg, Deputy Mayor for Health and Human Services Linda I. Gibbs and Health Commissioner Thomas A. Farley. New York City began coordinating the voluntary effort two years ago. "By working together over the past two years, we have been able to accomplish something many said was impossible - setting concrete, achievable goals for salt reduction," Mr. Bloomberg said. "The National Salt Reduction Initiative has the potential to save tens of thousands of lives that otherwise would be lost to cardiovascular disease in coming years." The National Salt Reduction Initiative partnership now includes 18 national health organizations; 29 cities, states and related entities; and some of the nation's leading food companies, including Au Bon Pain, Boar's Head, FreshDirect, Goya, Hain Celestial, Heinz, Kraft, LiDestri, Mars Food, McCain Foods, Red Gold, Starbucks, Subway, Unilever, Uno Continued on Page 9 Exchanges and industry voice concerns over finance reform bill WASHINGTON - As finance reform legislation was pushed to the top of the agenda in the Senate, prominent agriculture industry associations and futures exchanges voiced concerns over certain provisions of the bill that might disadvantage entities not complicit in the near breakdown of the financial system even as they faced an increasingly competitive environment. Most concerns centered on sections of the Wall Street Transparency and Accountability Act of 2010, which was passed by the Senate Committee on Agriculture, Nutrition and Forestry by a 13 to 8 vote on April 21 and subsequently incorporated into the finance reform bill currently before the Senate, The Restoring American Financial Stability Act, S. 3217. The agriculture committee's bill dealt with the regulation of derivatives. It would grant the Securities and Exchange Commission regulatory jurisdiction over securities-based swaps and the Commodity Futures Trading Commission jurisdiction over all other swaps, unless otherwise stipulated in legislation. The bill would continue to limit participation and trading in agricultural Continued on Page 20

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Milling & Baking News - May 4, 2010