Milling & Baking News - June 1, 2010 - 53
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On July 20, 2009, the U.S.Food & Drug Administration (FDA)
officially confirmed the GRAS status of Blue California's
Good&Sweet™ Reb-A. Blue California received the agency's no
objection letter for the use of this ingredient in food products. Blue
California is the third company and the only manufacturer of pure
Reb-A to receive FDA's GRAS confirmation.
Blue California established a new purity standard for Rebaudioside-A
in 2008, and it is obvious now that a new standard for best tasting
stevia has been established with Good&Sweet as well. High purity
was, from the very beginning, the driving force behind the development of this product; Blue California's goal was to achieve a degree of
purity that would meet, or exceed, FDA's safety requirements for food
products. Taste has been from the very beginning the unique characteristic that set this high purity stevia extract apart from the competition. A natural manufacturing process is used to remove the bitter
components, characteristic of the stevia plant, isolating pure Rebaudioside A and creating an ingredient that has the clean taste that is
ideal for food products. Since taste is a critical component of any food
product, Good&Sweet has become the chosen ingredient for food
manufacturers interested in reducing calories without affecting the
normal taste of their food products.
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