Milling & Baking News - June 23, 2015 - 45

Ajinomoto to enter Indonesian
bread market through new company
TOKYO - Ajinomoto Co., Inc., a
global manufacturer of seasonings,
processed foods and beverages, will
enter the bread market in Indonesia
through the creation of PT Ajinomoto
Bakery Indonesia. The new company
will develop, manufacture and market frozen bread in Indonesia, with
domestic sales scheduled to start in
August 2016. The company hopes to
achieve net sales of about $14.5 million
in fiscal 2020.
"The new company A.B.I. will develop and manufacture high value-added

frozen bread that is not yet widespread
in the growing Indonesian bread market and has not been produced in the

country to date," Ajinomoto said.
"Products manufactured by A.B.I. will
be sold mainly in the Jakarta metropolitan area by PT Ajinomoto Sales
Indonesia, which has powerful sales
capabilities. The main purchasers are

Canada approves gluten-free claim
for specially produced oats
OTTAWA - Rona Ambrose, Canada's minister of health, on May 29
reported the country's approval of
gluten-free claims on specially produced oats and foods containing
those oats.
People with celiac disease must
avoid gluten. While oats do not contain gluten, normal agricultural practices may result in the unintended
presence of minute amounts of gluten in oats from other grains, including wheat, rye and barley. Health
Canada, Ottawa, has said scientific
evidence shows it is safe for the majority of people with celiac disease to
eat specially produced oats as long
as the oats do not contain more than
20 parts per million (p.p.m.) of gluten from wheat, rye, barley or their
hybridized strains.
Any reference to oats on the label
or in advertisements would have
to indicate that they are gluten-free
oats. The revision for oats will align
Canada with both the U.S. Food and
Drug Administration and Codex Alimentarius standards.
"These changes will make it easier
for Canadians with celiac disease to
make safe and informed food choices," Ms. Ambrose said May 29. "By
allowing a gluten-free claim on specially produced oats and foods that
contain them, consumers with gluten sensitivities will be better able
to identify products they can safely
eat."
The Canadian Celiac Association,
Mississauga, Ont., in 2013 said 1% of
Canadians, or 350,000 people, have celiac disease while 6% of Canadians, or 2.1
bakingbusiness.com / world-grain.com

million people, are sensitive to gluten.
"We are pleased that Health Canada has made important changes
that will benefit the celiac community through allowing gluten-free
claims on specially produced oats

International

expected to be from the middle class,
which is growing as a proportion of the
population."
This is not Ajinomoto's first foray
into Indonesia. The company established PT Ajinomoto Indonesia in
1969 to launch umami seasoning Ajino-moto. Since then, the company has
acquired customers and expanded its
business with the roll-out of Masako
flavor seasoning, Sajiku menu-specific seasoning for various Indonesian
dishes, Saori liquid seasoning and Mayumi mayonnaise.
Ajinomoto Co. was founded in 1909
and operates in 26 countries and regions. The company had net sales of
about $9.17 billion in fiscal 2014. MBN
and products containing those oats,"
said Anne Wraggett, president of
the Canadian Celiac Association, on
May 29. "Oats are a nutritious grain
and can add variety for those who
must follow a strict gluten-free diet
for life. The term 'gluten-free oats'
on labels will make it much easier for
the gluten-free consumer to identify
products that they can safely eat." MBN

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Milling & Baking News XJune 23, 2015 / 45

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Milling & Baking News - June 23, 2015

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