Milling & Baking News - September 20, 2022 - 30

KELLOGG LAUNCHES ON-THE-GO INSTABOWLS
The Kellogg Co., Battle Creek, Mich.,
is debuting a line of portable Kellogg
Instabowls - cereal bowls containing
powdered milk that can be activated
with the addition of cold water. The single-serve
Instabowls are available in four
Kellogg cereal flavors: Frosted Flakes,
Froot Loops, Apple Jacks and Raisin Bran
Crunch.
" In recent years, there has been a
huge trend toward portability for food,
especially as busy schedules and life's
everyday curve balls prevent traditional
sit-down meals, " said Chris Stolsky, marketing
director at Kellogg. " We created
Kellogg's Instabowls as an easy solution
for the 'anytime cereal break' so you can
now bring your favorite Kellogg's cereals
with you wherever life takes you and
not have to worry about milk, dishes or
clean-up. "
Instabowls may be purchased at
Walmart for the suggested retail price of
$1.98 per bowl. MBN
NEW PANCAKE MIX FROM CASCADE ORGANIC FLOUR
Cascade Organic Flour, a brand of Cascade
Milling, Royal City, Wash., is launching a
" just add water " Organic Whole Grain Pancake
Mix in 2-lb and 5-lb retail bags.
Made using six organic and nonGMO
dry ingredients, the pancake mix
contains a " good source " of protein and
dietary fiber, according to the company.
Both sized bags are made from fully recyIMO'S
INTRODUCES
FROZEN ST. LOUIS-STYLE
PIZZAS
Midwestern franchise Imo's Pizza is
introducing its St. Louis-style pies to the
frozen aisle. By Oct. 3, the frozen pizzas
will be available at grocery stores in the
greater St. Louis area and retail locations
in Alabama, Arkansas, Illinois, Indiana,
Iowa, Kansas, Kentucky, Mississippi, Missouri,
Nebraska, Oklahoma, Tennessee
and Virginia. In addition to these retail
locations, the frozen pizzas will be available
nationwide via Goldbelly delivery.
" Imo's Pizza has built a loyal following
over the past 58 years, and today we are
proud to offer our fans another way to
satisfy their craving for the original St.
Louis-style pizza, " said Mark Miner, chief
executive officer of Imo's.
Made with Provel cheese in the classic
St. Louis style, the frozen pizzas will be
available in cheese; sausage; pepperoni;
bacon; sausage and pepperoni; deluxe
(sausage, bacon, green peppers, mushrooms
and onion); and four meat (sausage,
pepperoni, bacon and Canadian bacon)
varieties. The pizzas will be produced in
downtown St. Louis using the same ingredients
as the pizzas made at Imo's Pizza
restaurants. MBN
30 MILLING & BAKING NEWS
Whole Grain Pancake Mix, as it will be
a hit with individuals, families, schools,
campers and many others, as it is convenient,
easy-to-prepare and nutritious, "
Dan Martin
clable, BPA-free materials.
" We are excited about our new Organic
said Justin Brown, chief executive officer
and owner of Cascade Milling.
Later this year, the company is planning
to unveil a 25-lb bag of pancake mix
for wholesale customers. MBN
CAFÉ VALLEY BAKERY ADDS TO BUNDT CAKES LINE
Café Valley Bakery, Phoenix, is expanding
its line of 16-oz Decadent Swirled Bundt
Cakes with three new varieties: tiramisu,
pumpkin latte and salted caramel.
The new tiramisu variety features coffee
espresso and mascarpone cream rum flavored
batters with a coffee glaze. The bundt
cakes are topped with white and dark chocolate
chips, and mocha accent icing.
Pumpkin latte includes pumpkin spice
espresso and milk latte batters with a toffee
mocha glaze, and caramel accent icing.
The salted caramel bundt cake combines
light and dark caramel batters
as well as creamy dark caramel, white
chocolate chips, caramel accent icing, and
coarse sugar-salt dusting.
" We are thrilled to announce the addition
of these new decadent cakes to our
existing lineup and our team has spent a
significant amount
of time experimenting
with new
flavor combinations
to ensure the
product captures
the flavor and
taste consumers
are craving, " said
Brian Owens, chief
executive officer
of Café Valley. MBN
bakingbusiness.com
new product INNOVATIONS
KELLOGG CO., CASCADE, IMO'S PIZZA AND CAFÉ VALLEY BAKERY
http://www.bakingbusiness.com
Milling & Baking News - September 20, 2022

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