® THE BUSINESS JOURNAL FOR MEAT AND POULTRY PROCESSORS October 2009 * Vol. 55 No. 10 * www.MeatPoultry.com Features 32 Cover Story: Athletic approach Ex-jocks score in the meat industry 42 Keeping track National Animal I.D. in the spotlight 32 54 Food safety strike zones 100 Defi ning adulteration creates curve balls 59 Meat Processing OPERATIONS & ENGINEERING 42 90 Small Business: Rocky Mountain growth Profi le: Mountain Meat Packing 105 96 Too much, too fast? Industry grapples with info overload 100 Seeking a consensus FSIS takes more comments on natural 54 105 Pork-industry insight Seaboard CEO tells it like it is 108 108 Detection strategies Good is no longer good enough 112 Risky business Ongoing communication limits liability, enhances safety 90 112 Meat&Poultry's Digital Edition is available at www.MeatPoultry.com 4 * Meat&Poultry * October 2009 * www.MeatPoultry.comhttp://www.MeatPoultry.com http://www.MeatPoultry.com http://www.MeatPoultry.com