Meat+Poultry - October 2021 - 82

SUSTAINABILITY
" Consumers
worldwide are
increasingly
expecting
brands to
develop and
bring to market
new and
sustainable
packaging
innovations. "
- ARVIND KAILA
consumers' dedication to sustainable living.
Eighty-three percent of those age 44 and
under were willing to pay more for sustainable
packaging. The study showed younger
consumers were 23% more inclined to pay for
sustainable packaging than older generations,
with no significant difference in income bracket
or between millennials and Generation Zers.
The survey findings concluded that
overall consumer demand for sustainable
packaging remains high despite the impact
COVID-19 had globally. Sixty-seven percent
of consumers identified as environmentally
aware. Additionally, 67% identified packaging
that is recyclable as important, 64% identified
packaging that contains recycled content as
a priority in their buying decisions and fewer
than one in three consumers deprioritized
sustainable packaging due to COVID-19.
" No event in recent memory has had
as much impact on consumer behavior as
COVID-19 yet the majority of consumers did
not de-prioritize sustainability in the face
WANTED-WANT ED
THE MOST PROFITABLE
USDA LABEL APPROVALS
IN THIS $140 BILLION IN DUS TRY A GOOD LABEL AP PROV AL
CAN CREATE $500,000 TO OVER $5,000,000 IN SALES.
WOULD YOU SPEND A FEW DOL LARS
TO MAKE OR SAVE LARGE SUMS OF MON EY?
WE WORK TO GET YOU THE BEST.
AVOID COSTLY PROBLEMS. LET US HANDLE ALL GOVERNMENT
NEEDS- BLUEPRINTS, FDA, OSHA, EPA, IRS, AND MORE.
TRADEMARK SEARCHES
PATENT AND COPYRIGHT SER VIC ES
AVOID LEGAL DISASTERS - ESTABLISH VALU ABLE OWN ER SHIP
We are the oldest, larg est, and most professional.
Established in 1957 - Over 100 years staff ex pe ri ence.
JAMES V. HURSON ASSOC., INC.
J
V
H
200 N. Glebe Rd. Ste. 321 - Arlington, VA 22203
Ph: (703) 524-8200 FAX: (703) 525-8451
FOR FAST ANSWERS TO ANY QUESTIONS PHONE
TOLL FREE 1-800-642-6564
Visit our website: www.hurson.com
82 MEAT+POULTRY | 10.21 | www.meatpoultry.com
21761 Tungsten Road, Cleveland, Ohio 44117
    
  
Cl veland Ohio 44117
of the pandemic, a true testament to the
unwavering sustainability movement led by
young consumers, " said Michael Mapes, chief
executive officer of Trivium Packaging.
Consumers were aligned across all regions
on identifying plastic as the most unsustainable
packaging material on the market. Survey
respondents consistently associated plastic
with undesirable attributes such as ocean
pollution, harmful and wasteful.
The concern about plastic is translating
into action, according to AMC Global, a market
research company. A survey conducted by the
company earlier this year showed people are
trying to reduce their consumption of plastics.
They are looking for alternatives to plastics that
are recyclable, reasonably priced and reusable.
And there is an expectation brands and
packaging companies will share the expense of
providing alternatives to plastic packaging.
Food and beverage companies are
responding. This past February, The Coca-Cola
Co. announced a limited trial this summer
Zap It!
Tempering Technology
to solve your frozen food
processing challenges
    
 
   
  
  
  

http://www.hurson.com http://www.pscrfheat.com http://www.meatpoultry.com

Meat+Poultry - October 2021

Table of Contents for the Digital Edition of Meat+Poultry - October 2021