Multivac - Show and Tell - November 2020 - 2

h^ƌĞƋƵŝƌĞƐƚŚĞĂĚĚŝƚŝŽŶŽĨĂŶŝŶƐƉĞĐƚŝŽŶ
ůĞŐĞŶĚ͕ƐŝŐŶĂƚƵƌĞůŝŶĞĂŶĚƐĂĨĞŚĂŶĚůŝŶŐ
ŝŶƐƚƌƵĐƚŝŽŶƐŽŶƉĂĐŬĂŐĞĚŵĞĂƚƉƌŽĚƵĐƚƐ͘

ƌĞĚƵĐĞƚŚĞŝƌƉĞƌĐĞƉƚŝŽŶŽĨƚŚĞďƌĂŶĚ͛ƐƋƵĂůŝƚLJ
ĂŶĚƚƌƵƐƚǁŽƌƚŚŝŶĞƐƐ͘/ƚŵŝŐŚƚůĞĂĚƚŚĞŵƚŽ
ƉƵƌĐŚĂƐĞĂĚŝĨĨĞƌĞŶƚďƌĂŶĚ͘WƌŝŶƚŝŶŐŝƐĐƌŝƚŝĐĂů
ĨŽƌďƌĂŶĚƉƌŽƚĞĐƚŝŽŶĂŶĚďƌĂŶĚƋƵĂůŝƚLJ͘͟

DĂŶƵĨĂĐƚƵƌĞƌƐĐĂŶĂůƐŽĐŚŽŽƐĞƚŽŝŶĐůƵĚĞ
ďƌĂŶĚŝŶŐƐƵĐŚĂƐůŽŐŽƐĂŶĚƉƌŽĚƵĐƚ
ƉŚŽƚŽŐƌĂƉŚLJ͕ƌĞĐŝƉĞƐĂŶĚĐŽŽŬŝŶŐ
ŝŶƐƚƌƵĐƚŝŽŶƐ͕ĂŶĚ͞ƐƉĞĐŝĂůĐůĂŝŵƐ͟ƐƵĐŚĂƐ
͞ϭϬϬйŽƌŐĂŶŝĐ͕͟͞ůŽǁĐĂůŽƌŝĞ͕͟͞ĨĂƚĨƌĞĞ͟Žƌ
ŽƚŚĞƌ͞ĨƌĞĞͲĨƌŽŵ͟ƐƚĂƚĞŵĞŶƚƐ͘
͞dŚĞƌƵůĞƐĨŽƌĨŽŽĚůĂďĞůŝŶŐŚĂǀĞĐŚĂŶŐĞĚ
ƐŝŐŶŝĨŝĐĂŶƚůLJŝŶƌĞĐĞŶƚLJĞĂƌƐ͕͟^ŝůǀĞƌŐůĂĚĞ
ƐĂLJƐ͘͞h^ƌĞĐĞŶƚůLJŝƐƐƵĞĚĂƉƌŽƉŽƐĞĚƌƵůĞ
ƌĞǀĂŵƉŝŶŐŝƚƐŐĞŶĞƌŝĐůĂďĞůĂƉƉƌŽǀĂůƉƌŽĐĞƐƐ
ĨŽƌŵĞĂƚĂŶĚƉŽƵůƚƌLJƉƌŽĚƵĐƚƐ͘dŚĞ&ŝƐ
ďĞŐŝŶŶŝŶŐƚŽĞŶĨŽƌĐĞŶĞǁŶƵƚƌŝƚŝŽŶůĂďĞůŝŶŐ
ƌĞƋƵŝƌĞŵĞŶƚƐƚŚĂƚďĞĐĂŵĞŵĂŶĚĂƚŽƌLJĨŽƌ
ŵŽƐƚĐŽŵƉĂŶŝĞƐŝŶ:ĂŶƵĂƌLJŽĨƚŚŝƐLJĞĂƌ͘dŚĞƌĞ
ŚĂǀĞĂůƐŽďĞĞŶƐŽŵĞƚĞŵƉŽƌĂƌLJǁĂŝǀĞƌƐ
ŽĨĨŽŽĚůĂďĞůŝŶŐƌĞƋƵŝƌĞŵĞŶƚƐďĞĐĂƵƐĞŽĨ
Ks/Ͳϭϵ͘dŚĞĨŝĞůĚŝƐŝŶĂƐƚĂƚĞŽĨĨůƵdž͘͟
tŝƚŚŽŶŐŽŝŶŐĐŚĂŶŐĞƐƚŽƉƌŝŶƚŝŶŐĂŶĚ
ůĂďĞůŝŶŐƌĞƋƵŝƌĞŵĞŶƚƐ͕ŝƚ͛ƐŝŵƉŽƌƚĂŶƚĨŽƌ
ƉƌŽĐĞƐƐŽƌƐƚŽƵŶĚĞƌƐƚĂŶĚǁŚĂƚŝƐĞdžƉĞĐƚĞĚ͕
ĂŶĚĞǀĞŶŵŽƌĞĐƌƵĐŝĂů͕ĨŽƌƉƌŽĐĞƐƐŽƌƐƚŽ
ĐŚŽŽƐĞƚŚĞƌŝŐŚƚƉƌŝŶƚŝŶŐĞƋƵŝƉŵĞŶƚǁŚŝĐŚ
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ďƵƚĂůƐŽƉƌŽǀŝĚĞƐƚŚĞĨůĞdžŝďŝůŝƚLJƚŽŵĞĞƚŶĞǁ
ƌĞƋƵŝƌĞŵĞŶƚƐĂƐƚŚĞLJĚĞǀĞůŽƉ͘
͞tŚĞŶǁĞƉƌŝŶƚĞůĞŵĞŶƚƐůŝŬĞŶƵƚƌŝƚŝŽŶĂů
ƉĂŶĞůƐĂŶĚŝŶŐƌĞĚŝĞŶƚƐƐƚĂƚĞŵĞŶƚƐŝƚŝƐ
ĐƌŝƚŝĐĂůƚŚĂƚƚŚĞLJĂƌĞĐŽƌƌĞĐƚĂŶĚůĞŐŝďůĞ
ƐŽƚŚĂƚŝŵƉŽƌƚĂŶƚĚĂƚĂůŝŬĞĂůůĞƌŐĞŶƐĂƌĞ
ĐůĞĂƌůLJŝĚĞŶƚŝĨŝĞĚ͘/ƚ͛ƐĐƌƵĐŝĂůĨŽƌůĂďĞůŝŶŐ
ƌĞƋƵŝƌĞŵĞŶƚƐĂƐǁĞůůĂƐĨŽƌƚŚĞƐĂĨĞƚLJŽĨ
ƚŚĞĐŽŶƐƵŵĞƌ͕͟ƐĂLJƐĚƵĂƌĚDĞŬůĞƌ͕WƌŽĚƵĐƚ
DĂƌŬĞƚDĂŶĂŐĞƌʹWƌŝŶƚŝŶŐ^LJƐƚĞŵƐĨŽƌ
<ĂŶƐĂƐŝƚLJ͕DŽ͘ͲďĂƐĞĚDh>d/s/ŶĐ͘͞/ĨĂ
ĐŽŶƐƵŵĞƌŝƐƐĞůĞĐƚŝŶŐĂƉƌŽĚƵĐƚĂŶĚĞŝŐŚƚŽĨ
ƚŚĞϭϬƉĂĐŬĂŐĞƐƚŚĞLJƐĞĞŽŶƚŚĞƐŚĞůĨŚĂǀĞĂŶ
ƵŶƌĞĂĚĂďůĞ͚ďĞƐƚďĞĨŽƌĞ͛ĚĂƚĞ͕ŽƌƐŽŵĞŽƚŚĞƌ
ƉĂƌƚŽĨƚŚĞŝƌůĂďĞůŝƐƉƌŝŶƚĞĚƉŽŽƌůLJ͕ƚŚŝƐŵĂLJ

"PRINTING IS CRITICAL FOR
BRAND PROTECTION AND
BRAND QUALITY."
EDUARD MEKLER

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dĞĐŚŶŽůŽŐLJĞǀŽůƵƟŽŶ
ĚǀĂŶĐĞŵĞŶƚƐŝŶƉƌŝŶƚŝŶŐƚĞĐŚŶŽůŽŐLJŽǀĞƌ
ƚŚĞLJĞĂƌƐŚĂǀĞƉƌŽǀŝĚĞĚƉƌŽĐĞƐƐŽƌƐǁŝƚŚĂ
ǁŝĚĞĂƌƌĂLJŽĨŽƉƚŝŽŶƐǁŚĞŶƐĞůĞĐƚŝŶŐƉƌŝŶƚŝŶŐ
ŽƉƚŝŽŶƐĨŽƌƚŚĞŝƌƉĂĐŬĂŐĞĚĨŽŽĚƉƌŽĚƵĐƚƐ͘
dŚĞƚĞĐŚŶŽůŽŐŝĞƐƌĂŶŐĞĨƌŽŵƐŝŵƉůĞ
ŵĞĐŚĂŶŝĐĂůƉƌŝŶƚŝŶŐƐLJƐƚĞŵƐǁŚŝĐŚƵƐƵĂůůLJ
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ĚŝŐŝƚĂůƐLJƐƚĞŵƐƚŚĂƚƌĞƋƵŝƌĞĂůĂƌŐĞƌ
ŝŶǀĞƐƚŵĞŶƚďƵƚĚĞůŝǀĞƌďĞŶĞĨŝƚƐƚŚĂƚƌĞƐƵůƚŝŶ
ĂƐƚƌŽŶŐƌĞƚƵƌŶŽŶŝŶǀĞƐƚŵĞŶƚ͘
ĞĨŽƌĞĂƐŽůƵƚŝŽŶƉƌŽǀŝĚĞƌ͕ůŝŬĞDh>d/s͕ĐĂŶ
ƐƵŐŐĞƐƚƚŚĞƌŝŐŚƚĞƋƵŝƉŵĞŶƚĨŽƌƚŚĞũŽď͕ŝƚ͛Ɛ
ĐƌŝƚŝĐĂůƚŽƵŶĚĞƌƐƚĂŶĚƚŚĞĞŶĚƵƐĞƌ͛ƐŶĞĞĚƐ͘
͞tĞĂůǁĂLJƐƐƚĂƌƚƚŚĞƉƌŽĐĞƐƐǁŝƚŚĂůŽƚ
ŽĨƋƵĞƐƚŝŽŶƐ͕͟ƐĂLJƐ:ĂŵĞƐWƵŐŚ͕ŐĞŶĞƌĂů
ƐĂůĞƐŵĂŶĂŐĞƌĨŽƌĞůůͲDĂƌŬ͕ŽŶĞŽĨƐĞǀĞƌĂů
ƉƌŝŶƚŝŶŐƉĂƌƚŶĞƌƐĨŽƌDh>d/sh^͘͞tĞ
ŶĞĞĚƚŽŬŶŽǁǁŚĂƚƚŚĞLJǁĂŶƚƚŽƉƌŝŶƚ͘tŚĂƚ
ƚŚƌŽƵŐŚƉƵƚĂƌĞƚŚĞLJůŽŽŬŝŶŐĨŽƌ͍tŚĞƌĞ
ŽŶƚŚĞƉĂĐŬĂŐĞĚŽƚŚĞLJŶĞĞĚƚŽƉƌŝŶƚ͍
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ĂŶĚůŽŐŽƐ͘&ŽƌĨŽŽĚƐĞƌǀŝĐĞ͕ƚŚĞĚĞƚĂŝůƐĂƌĞŶ͛ƚ
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ǁŝƚŚĂƉƌŝŶƚŝŶŐƐLJƐƚĞŵ͘͟
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ƌĞƋƵŝƌĞƐŽŶůLJŵĞĐŚĂŶŝĐĂůĐŽŵƉŽŶĞŶƚƐĂŶĚ
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ƚŚĞƉĂĐŬĂŐĞ͘tŝƚŚƚŚŝƐƚĞĐŚŶŽůŽŐLJ͕ƚŚĞƌĞŝƐ



Multivac - Show and Tell - November 2020

Table of Contents for the Digital Edition of Multivac - Show and Tell - November 2020

Multivac - Show and Tell - November 2020 - 1
Multivac - Show and Tell - November 2020 - 2
Multivac - Show and Tell - November 2020 - 3
Multivac - Show and Tell - November 2020 - 4
Multivac - Show and Tell - November 2020 - 5
Multivac - Show and Tell - November 2020 - 6
https://www.nxtbook.com/sosland/multivac/2020_11_01
https://www.nxtbook.com/sosland/multivac/2020_06_01
https://www.nxtbook.com/sosland/multivac/2019_09_01
https://www.nxtbook.com/sosland/multivac/2019_05_01
https://www.nxtbook.com/sosland/multivac/2018_10_01
https://www.nxtbook.com/sosland/multivac/2018_06_01
https://www.nxtbook.com/sosland/multivac/2017_10_01
https://www.nxtbook.com/sosland/multivac/2017_08_01
https://www.nxtbookmedia.com