Prova - Exellence in Extracts - 5

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PROVA'S CHOCOLATE RANGE
COCOA EXTRACTS

CHOCOLATE FLAVOR RANGE

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Liquid or powder form
Pure origin Ghana
Suitable for fat and nonfat applications
Heat stable
Organic and Fair Trade certified
Format for use in Frozen Desserts and
Novelties

NATURAL SELECTION: ORGANIC,
SINGLE ORIGIN AND FAIR TRADE

If a great deal of care goes into extracting cocoa and
vanilla, people are also extracting more information
about foods and beverages they consume.
More than two thirds -- 67% -- of consumers
say they want to know everything that goes into
the food they buy, according to a 2017 global
sustainability study by Nielsen. A 2019 consumer
survey by Innova Market Insights found that two
thirds of global consumers want to avoid products
with ingredients that are difficult to understand.

"From every viewpoint -
humanitarian, environmental
and economical - it makes good
sense to put into practice a
dynamic sustainability outreach."
- Muriel Acat-Vergnet,

PROVA President-CEO, and third-generation
company leader

Prova_Extracts_0720.indd 5

Dark chocolate
Milk chocolate
Mocha
Chocolate malt
Chocolate sauce

In addition to knowing and understanding more
about what they are eating, consumers' lifestyles
and beliefs are propelling them to make certain food
choices, a trend exemplified in the growing clamor
for ingredients that are sourced in an organic, clean
or more sustainable way.
PROVA, which first developed a certified organic
range in 1996, offers cocoa extracts that are GRAS,
clean-label, non-GMO, grocer-spec compliant and
available in organic certified, Fair Trade certified and
single origin.
In more recent years, there has been rising
consumer interest in single origin and origin-specific
ingredients that tell a story about a particular
place where the product was sourced. Research
from Innova Market Insights shows that chocolate
introductions with a single origin claim j umped 25
percent from 2015 to 2019. In addition to providing
a cleaner profile that consumers like, single origin
may offer a unique and often richer flavor.

7/20/2020 3:47:12 PM



Prova - Exellence in Extracts

Table of Contents for the Digital Edition of Prova - Exellence in Extracts

Prova - Exellence in Extracts - 1
Prova - Exellence in Extracts - 2
Prova - Exellence in Extracts - 3
Prova - Exellence in Extracts - 4
Prova - Exellence in Extracts - 5
Prova - Exellence in Extracts - 6
https://www.nxtbook.com/sosland/prova/2020_07_01
https://www.nxtbook.com/sosland/prova/2019_04_01
https://www.nxtbookmedia.com